Kellanova Stock Price, News & Analysis

Kellanova (NYSE: K) announced that Pop-Tarts Frosted Chocolate Chip Cookie Dough returns to shelves nationwide in November 2025 after a three-year hiatus, and that the brand is launching Pop-Tarts Protein toaster pastries that deliver 10g of protein per serving. Pop-Tarts Protein debuts in three flavors: Slammin' Strawberry, Boostin' Brown Sugar Cinnamon, and Bumpin' Blueberry. The release cites consumer demand and a Circana snack survey on protein interest. Kellanova reported net sales of $13 billion in 2024. Both product lines will be available at retailers across the U.S. starting in November 2025.

Cheez-It (NYSE: K) opens Studio Cheez, a 21+ immersive nightclub in NYC from Oct 9–11, 2025 at 324 Grand St., East Village, open 8 p.m.–2 a.m.

The pop-up features Cheez-It–infused cocktails and mocktails (Cheez-Tini, Smoked Gouda Old Fashioned, Hot & Spicy Cheezarita, Cheezy Spritz), late-night bar bites (Cheezy Bite Flight, Buffa-loaded Cheez Dip, Cheez Dog Tower) and a first-ever Cheez-It Tap dispensing crackers. Venue highlights include the Cheez-It Grooves Room, Disco Cube, DJ booth, exclusive merch and premium VICheez table reservations.

Some merch will be sold online at cheezit.com/studiocheez, and recipes/content will be shared on Cheez-It social channels.

Ortega (NYSE: K) launched Cheez-It™ Flavored Taco Shells, a new snackable hard taco shell combining Cheez-It™ cracker flavor with Ortega's signature crunch. The product is available at Target and select retailers nationwide, with broader grocery distribution planned in the coming months. The shells were released to retailers on September 28, 2025. Ortega positions the shells as both a mealtime taco vessel and a standalone snack; recipe ideas and product details are available on the company's website.

Kellogg (NYSE:K) has announced a national partnership between its Club Crackers® brand and Kind Campaign, a nonprofit focused on combating girl-against-girl bullying. The collaboration includes Club Crackers becoming the exclusive sponsor of Kind Campaign's 28th Founders Tour, which will deliver free assemblies in schools across the country.

The partnership features Limited Edition Club Minis x Kind Campaign Boxes available nationwide, with QR codes for booking assemblies. Club Crackers is supporting the initiative with a $100,000 donation to Kind Campaign. The tour begins October 13-17 in New York City, followed by Bentonville/Fayetteville Arkansas November 10-14, addressing the concerning statistics that nearly one in five students report being bullied at school.

Kellanova (NYSE:K) is launching limited-edition Eggo Stranger Things Strawberry Waffles, the brand's first-ever naturally-colored strawberry red waffle, in celebration of Netflix's Stranger Things final season. The product will be available at select stores nationwide in October at an SRP of $3.59 for a 10-count box.

To promote the launch, Eggo is giving away 11,000 boxes of waffles through Instacart, with consumers able to claim up to 11 boxes per order during weekly drops in October. The promotion includes both the new Strawberry Waffles and limited-edition Stranger Things Homestyle Waffles. The giveaway drops will occur on four consecutive Fridays starting October 3 at 11 a.m. ET.

The final season of Stranger Things will release in three volumes: four episodes on November 26, three on Christmas, and the finale on New Year's Eve 2025.

Kellanova (NYSE: K) announced limited-edition Eggo Stranger Things Strawberry Waffles and Stranger Things Homestyle Waffles, available at select U.S. stores in October with an SRP of $3.59 per 10-ct box. The strawberry waffle uses colors from natural sources. To celebrate Stranger Things season 5, Kellanova will give away 11,000 boxes via Instacart (limit 11 redemptions per customer). Weekly Instacart drops occur the first four Fridays in October starting Oct 3, 2025 at ~11 a.m. ET while supplies last.

Stranger Things 5 debuts in three volumes: Nov 26 (4 eps), Christmas (3 eps), and New Year's Eve (finale) at 5 p.m. PST.

Kellanova (NYSE: K) and ADM (NYSE: ADM) have announced successful results from their two-year regenerative agriculture collaboration spanning 120,000 acres across Alabama, Florida, and Georgia. The program, involving over 180 farms during 2023-2024, focused on implementing sustainable farming practices such as cover cropping and reduced tillage.

The initiative achieved significant environmental impacts in 2024, reducing greenhouse gas emissions by 16,000 MT and sequestering 42,000 MT of carbon in soil, equivalent to removing 13,000 gas-powered cars from roads annually. Notably, 15,000 acres are farmed by National Black Growers Council members, supporting Kellanova's Better Days™ Promise for agricultural sustainability and farmer wellbeing.

Kellogg (NYSE:K) has announced its biggest innovation in three years with the launch of Cheez-It Crunch, a new snack lineup featuring enhanced crunch and bold flavors. The product combines 100% real cheese with a unique 3D shape designed for edge-to-edge flavor delivery.

The launch responds to a 55% increase in crunchy snack social media engagement over the past year. The new lineup includes three flavors: Kick'n Nacho Cheese, Zesty Jalapeño Cheddar, and Sharp White Cheddar. Initial distribution begins at 7-Eleven stores in October 2025 with single-serve 2.25oz bags at $2.79 MSRP, followed by nationwide retail expansion in January 2026 with 6.5oz bags at $4.49 MSRP.

Kellanova (NYSE:K) has expanded its Eggo® product line with three new protein-rich breakfast options: Buttermilk Vanilla Protein Waffles, Vanilla Protein Pancakes, and Blueberry Protein Pancakes. Each serving provides 20% of the daily recommended protein value, making Eggo the only leading waffle brand offering this level of protein content.

The new products, priced at $5.99 for either a 10-pack of waffles or 12-pack of pancakes, are now available nationwide. These additions complement last year's successful launch of Chocolate Chip Brownie and Strawberry Delight Protein Waffles, offering complete, high-quality protein while maintaining Eggo's signature taste.