Natural Grocers® Marks Organic Month With Nationwide Fundraiser for Rodale Institute
Rhea-AI Summary
Natural Grocers (NYSE:NGVC) is marking Organic Month by running a nationwide September fundraiser for Rodale Institute’s Farmer Training and Veteran Farmer Training programs. The family-operated retailer aims to raise $100,000 by September 30 through in-store giving and product-linked donations.
Customers can donate $1, $5 or $10 at checkout. Natural Grocers will contribute $1 for every limited-edition Organic Month reusable bag sold and $2 for each Ladybug Zip Pouch. {N}power members receive special savings, freebies and a “Spend & Win” offer between September 4–26 and September 17–19, alongside free Organic Month education, recipes and classes focused on organics and regenerative agriculture.
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Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Aug 24 | Hiring event | Neutral | +0.1% | Virtual hiring event announced for the Los Alamos store |
| Aug 24 | Anniversary promotion | Positive | +1.7% | Afterparty offered member discounts, freebies and a grocery giveaway |
| Aug 10 | Store hiring | Neutral | -7.5% | Hiring preceded the planned Appleton, Wisconsin store opening |
| Aug 6 | Dividend declaration | Positive | -12.5% | Board declared a quarterly cash dividend of $0.15 per share |
| Aug 6 | Quarterly earnings | Negative | -12.5% | Quarterly EPS and gross margin declined year over year |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Recent positive or informational announcements produced mixed outcomes, while the August 6 dividend and earnings items each coincided with a -12.54% reaction.
Key Terms
regenerative organic agriculture technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
Customers can help support Rodale Institute's Farmer Training and Veteran Farmer Training programs while enjoying special savings, education and Organic Month events
Throughout September, customers can help support the next generation of regenerative organic farmers through in-store giving opportunities while enjoying special savings for {N}power® members, educational resources, recipes and Organic Month events designed to make organic living more accessible.
RODALE INSTITUTE FUNDRAISER
Natural Grocers aims to raise
- Customers will have the opportunity to make contributions to Rodale Institute (
$1 $5 or$10) at checkout at Natural Grocers locations nationwide. - Natural Grocers will donate
$1.00 t o Rodale Institute for every limited-edition Organic Month reusable shopping bag sold (retail price$1.99) . - For every Ladybug Zip Pouch sold (retail price
$2.99) , Natural Grocers will donate$2 t o Rodale Institute.
NATURAL GROCERS' ORGANIC ROOTS
For more than 70 years, Natural Grocers has championed organic agriculture and provided communities with access to high-quality organic and natural products. All Natural Grocers stores are Certified Organic Food Handlers and are inspected annually by an organic certifying agency to ensure they only use national organic program-approved processes and cleaning products.
"Organic agriculture has the power to improve the health of our food, our communities and the planet, but its future depends on the farmers who carry that work forward," said Raquel Isely, vice president of marketing at Natural Grocers. "That's why we're proud to support Rodale Institute and its Farmer Training and Veteran Farmer Training programs. Through education, mentorship and hands-on experience, these programs help equip farmers with the tools they need to succeed and strengthen the regenerative organic movement. Organic Month gives us an opportunity to celebrate that work and invite our customers to invest in the next generation of regenerative organic farmers."
RODALE INSTITUTE
Founded in 1947, Rodale Institute is a nonprofit dedicated to growing the regenerative organic agriculture movement through research, farmer training and education. Its Farmer Training and Veteran Farmer Training programs provide farmer trainees with hands-on education and instruction designed to support successful regenerative organic operations and strengthen local food systems.
"Healthy soil is the foundation of a resilient food system, and the support of Natural Grocers advances our goal to catalyze the transition of 10 million acres of farmland to organic and regenerative organic agriculture by 2030," said Rodale Institute CEO Jeff Tkach. "Farmers are at the heart of the organic movement, and we are proud to celebrate their hard work and dedication during Organic Month alongside Natural Grocers and its customers."
GO ORGANIC WITH NATURAL GROCERS
Natural Grocers offers {N}power® members Even More AffordableSM savings from Sept. 4–26 on products that reflect the company's commitment to organic practices.[i] Additional savings and perks will be offered to {N}power members from Sept. 17–19.[ii] Special offers include discounts of up to
Through Sept. 30, Natural Grocers will also offer free Organic Month education:
- Sign up for a free Nutritional Education Class at a select Natural Grocers store near you and discover how organics can nourish the body and help protect the environment.
- Organic Month Facts from Natural Grocers: Learn more about organics and why Natural Grocers believes supporting organic is better for human health, the environment and the economy.
- Reclaim your plates with these organic recipes from Natural Grocers.
FOLLOW, VISIT AND SUBSCRIBE
Follow Natural Grocers on Facebook, Instagram, TikTok or YouTube to keep up with the latest updates, recipes and educational content. Customers can also visit naturalgrocers.com, download the Natural Grocers app, or subscribe to the free good4uSM Health Hotline® magazine.
- Click here to learn more about Rodale Institute.
- Access a complimentary media kit here.
- For press inquiries contact kmacarelli@naturalgrocers.com.
ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives or sweeteners (as defined by its standards), synthetic colors or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its "Commitment to Community" and "Commitment to Crew." In fiscal year 2025, the Company invested more than
ABOUT RODALE INSTITUTE
Rodale Institute is a 501(c)(3) nonprofit dedicated to growing the regenerative organic agriculture movement through rigorous research, farmer training, and education. Named one of Fast Company's Most Innovative Companies in 2025, the Institute's groundbreaking science and direct farmer support programs serve as a catalyst for change in farming and food production worldwide. Over its nearly 80-year history, Rodale Institute has proven that organic farming is not only viable but essential to humanity's survival.
[i] Offers are available only to {N}power members from 9/4/2026 to 9/26/2026 and are redeemable only for in-store customer purchases at participating stores. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices, cannot be redeemed for store credit or cash, and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law. Offers are subject to program terms and conditions available at www.naturalgrocers.com/npower.
[ii] Offers available only to {N}power members from 9/17/2026 to 9/19/2026 are redeemable only for in-store customer purchases at participating stores and cannot be combined with other offers. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law. *Limit one per {N}power account, while supplies last. **Limit 1 per {N}power account. Valid for in-store purchases only. To load the free mango strips offer to account, customers must clip it from the Natural Grocers mobile app, {N}power email or online dashboard starting on 7/17/2026. ***NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open only to legal residents, 18 years or older, of the following states: AZ, AR, CO, ID, IA, KS, LA, MN, MO, MT, NE, NV, NM, ND, OK, OR, SD, TX, UT, WA, WI and WY. Sweepstakes starts on September 17, 2026 and ends on September 19, 2026. Winner will receive a
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SOURCE Natural Grocers by Vitamin Cottage, Inc.