Super League Partners with Video Game Industry Marketing Veterans to Strengthen Operations and Accelerate Path to Profitability
Super League (Nasdaq: SLE) announced a strategic partnership with Automatic Worlds, led by John Rosenberg and Dave Getson, on October 16, 2025. The advisors, founders of gnet agency, will work with Super League's executive team to enhance market positioning, expand client pipelines, and scale commercial, creative, and production operations.
The engagement aims to accelerate Super League's path to sustainable profitability in 2026 by strengthening go-to-market rigor and client outcomes while amplifying the company's role in playable media and brand storytelling.
Super League (Nasdaq: SLE) ha annunciato una partnership strategica con Automatic Worlds, guidata da John Rosenberg e Dave Getson, il 16 ottobre 2025. Gli advisor, fondatori dell'agenzia gnet, collaboreranno con il team esecutivo di Super League per migliorare la posizione sul mercato, espandere le pipeline di clienti e aumentare le operazioni commerciali, creative e di produzione.
L'iniziativa punta ad accelerare il percorso di Super League verso una redditività sostenibile nel 2026 rafforzando la rigorosità del go-to-market e i risultati con i clienti, amplificando al contempo il ruolo dell'azienda nei media giocabili e nel narrare storie del brand.
Super League (Nasdaq: SLE) anunció una asociación estratégica con Automatic Worlds, dirigida por John Rosenberg y Dave Getson, el 16 de octubre de 2025. Los asesores, fundadores de la agencia gnet, trabajarán con el equipo ejecutivo de Super League para mejorar la posición en el mercado, ampliar las carteras de clientes y escalar las operaciones comerciales, creativas y de producción.
El acuerdo tiene como objetivo acelerar el camino de Super League hacia una rentabilidad sostenible en 2026 fortaleciendo la rigorosidad en la salida al mercado y los resultados para los clientes, mientras se amplifica el papel de la compañía en medios jugables y en la narrativa de la marca.
슈퍼 리그(Super League, 나스닥: SLE)가 Automatic Worlds와 전략적 파트너십을 발표했습니다. 이노 John Rosenberg와 Dave Getson가 이끄는 이 파트너십은 2025년 10월 16일에 체결되었습니다. gnet 에이전시의 창립자인 이 자문위원들은 Super League의 임원진과 함께 시장 포지셔닝을 강화하고, 고객 파이프라인을 확장하며, 상업적, 창의적 및 생산 운영을 확장하는 데 기여할 것입니다.
이 약정은 2026년 지속 가능한 수익성을 가속화하기 위해 시장 진입의 엄격성과 고객 결과를 강화하고, 플레이블 미디어와 브랜드 스토리텔링에서 회사의 역할을 확대하는 것을 목표로 합니다.
Super League (Nasdaq: SLE) a annoncé un partenariat stratégique avec Automatic Worlds, dirigé par John Rosenberg et Dave Getson, le 16 octobre 2025. Les conseillers, fondateurs de l'agence gnet, travailleront avec l'équipe exécutive de Super League pour améliorer le positionnement sur le marché, étendre les pipelines clients et faire évoluer les opérations commerciales, créatives et de production.
Cet engagement vise à accélérer le chemin de Super League vers une rentabilité durable en 2026 en renforçant la rigueur go-to-market et les résultats clients tout en amplifiant le rôle de l'entreprise dans les médias jouables et la narration de la marque.
Super League (Nasdaq: SLE) gab eine strategische Partnerschaft mit Automatic Worlds bekannt, geleitet von John Rosenberg und Dave Getson, am 16. Oktober 2025. Die Berater, Gründer der gnet-Agentur, werden mit dem Führungsteam von Super League zusammenarbeiten, um die Marktposition zu verbessern, Kundenpipeline zu erweitern und die kommerziellen, kreativen und Produktionsabläufe zu skalieren.
Das Engagement zielt darauf ab, den Weg von Super League zu nachhaltiger Rentabilität im Jahr 2026 zu beschleunigen, indem die Markteinführungstrukturen gestärkt und Kundenergebnisse verbessert werden, während die Rolle des Unternehmens in spielbaren Medien und Marken-Storytelling verstärkt wird.
سبير ليج (ناسداك: SLE) أعلنت عن شراكة استراتيجية مع Automatic Worlds، بقيادة جون روزنبرغ ودايف جيتسون، في 16 أكتوبر 2025. سينفذ المستشارون، مؤسسو وكالة gnet، خارج فريق القيادة في Super League لتعزيز الوضع في السوق وتوسيع قنوات العملاء وتطوير العمليات التجارية والإبداعية والإنتاج.
تهدف الصفقة إلى تسريع مسار Super League نحو ربحية مستدامة في 2026 من خلال تقوية صرامة طرح المنتج في السوق وتحسين نتائج العملاء مع تعزيز دور الشركة في الوسائط القابلة للعب ورواية العلامة التجارية.
超级联盟（纳斯达克：SLE）宣布与 Automatic Worlds 建立战略合作关系，由 John Rosenberg 和 Dave Getson 领导，时间为 2025 年 10 月 16 日。顾问们，gnet 机构的创始人，将与 Super League 的执行团队合作，提升市场定位、扩展客户渠道，并扩大商业、创意和生产运营。
协议旨在通过加强市场进入的严谨性和客户结果，同时放大公司在可玩媒体和品牌叙事中的角色，促进 Super League 在 2026 年实现可持续利润 的路径。
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Insights
Advisory deal expands go-to-market capacity but contains no financial details; impact is cautiously neutral.
Super League engaged Automatic Worlds founders to advise on market positioning, client expansion, and scaling of commercial and production functions, which can raise execution capability and sharpen messaging. The agreement targets operational improvements and pipeline growth while aligning with Super League's stated aim to accelerate momentum toward sustainable profitability in
Key dependencies include successful integration of the advisers into existing workflows, measurable client wins, and cost discipline; none of these factors are quantified in the release. The partnership increases the probability of improved commercialization but does not by itself guarantee revenue or margin outcomes.
Watch for concrete monitorable milestones such as new client contracts, revenue or margin disclosures, and any specific KPIs or timelines tied to the advisers’ work in upcoming filings or updates over the next 6–18 months.
~ Company Engages Co-Founders of Top Gaming Agency gnet agency to Enhance Strategic Positioning, Expand Partnership Opportunities, and Accelerate Scalable Growth ~
SANTA MONICA, Calif., Oct. 16, 2025 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLE), a leader in playable media trusted by global brands to reach and activate gaming audiences through playable ads and gamified content, today announced a strategic partnership with Automatic Worlds (“AW”), an advisory and investment firm founded by industry veterans John Rosenberg and Dave Getson, the entrepreneurial duo behind gnet agency, one of the gaming industry’s most respected creative agencies.
This engagement marks another intentional step in Super League’s strategy to fortify its position as a category leader, drive operational excellence, and deliver long-term growth for shareholders.
Rosenberg and Getson will work alongside Super League’s executive team to elevate the Company’s market positioning, expand client pipelines, and help scale operations across commercial, creative, and production functions. The collaboration is designed to amplify Super League’s category leadership and accelerate its momentum toward sustainable profitability in 2026.
“Playable media is fast becoming the most powerful form of digital engagement, consistently generating superior performance compared to linear ad formats. John and Dave have spent their careers proving how effective brand storytelling within gaming can be in driving commercial and cultural impact,” said Matt Edelman, President and Chief Executive Officer of Super League. “Their expertise in scaling marketing organizations and unlocking growth will enhance the rigor and reach of our go-to-market engine to strengthen client outcomes and deliver durable value for our shareholders.”
“Super League has built a strong foundation for helping brands connect with gaming audiences at scale,” said Dave Getson of Automatic Worlds. “We see meaningful opportunities for the company to deepen its client relationships and capture a larger share of a rapidly expanding category.”
John Rosenberg of Automatic Worlds added “Super League’s vision for a future where every brand can be playable aligns perfectly with our belief that interactivity is the next frontier of brand storytelling. We are excited to help accelerate that vision and translate it into measurable, profitable growth.”
The partnership underscores Super League’s momentum in shaping the future of brand engagement through play - where creativity, technology, and commercial performance converge.
About Super League
Super League (Nasdaq: SLE) is transforming how brands engage with consumers through the power of playable media. The company delivers ads, content, and immersive experiences that go beyond being seen, they’re played, felt, and remembered across mobile games and the world’s largest immersive gaming platforms. Powered by proprietary technology, an award-winning development studio, and a vast network of native creators, Super League offers a unique partnership for brands seeking to stand out culturally, inspire loyalty, and drive meaningful impact. In an attention-driven world, Super League makes brands relevant by making them playable. For more information, visit superleague.com.
About Automatic Worlds
Automatic Worlds is a Los Angeles–based advisory and investment firm focused on gaming, media, and interactive entertainment. Founded by industry veterans David Getson and John Rosenberg - who built gnet agency into the video game industry’s leading marketing firm before its acquisition by Keywords Studios in 2020 - Automatic Worlds brings over two decades of experience partnering with gaming’s top platforms, publishers, and franchises. With deep expertise across consumer marketing, operational strategy, M&A, and capital markets, the firm helps companies strengthen performance, expand client relationships, and unlock new growth within the global gaming ecosystem.
Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995.
Forward Looking Statements can be identified by words such as “anticipate,” “intend,” "plan," "goal," "seek," "believe," "project," "estimate," "expect," "strategy," "future," "likely," "may," "should," "will" and similar references to future periods. Forward-looking statements include all statements other than statements of historical fact, including, without limitation, all statements regarding the private placement, including expected proceeds, expected use of proceeds and expected closing, expectations regarding the Company’s debt levels upon closing of the private placement, Super League’s ability to regain compliance with the Listing Rules of the Nasdaq Capital Market, expectations and timing with respect to a stockholder meeting, statements regarding expected operating results and financial performance (including the Company’s commitment to and ability to achieve Adjusted EBITDA-positive results in Q4), strategic transactions and partnerships, and capital structure, liquidity, and financing activities. These statements are based on current expectations, estimates, forecasts, and projections about the industry and markets in which the Company operates, management’s current beliefs, and certain assumptions made by the Company, all of which are subject to change.
Forward-looking statements are not guarantees of future performance and involve known and unknown risks, uncertainties, and other factors that are difficult to predict and that could cause actual results to differ materially from those expressed or implied by such forward-looking statements. Important factors include, but are not limited to: the Company’s ability to satisfy the closing conditions required to consummate the private placement, whether the consummation of the private placement will occur, the Company’s ability to execute on cost reduction initiatives and strategic transactions; customer demand and adoption trends; the timing, outcome, and enforceability of any patent applications; the ability to successfully integrate new technologies and partnerships; platform, regulatory, and legislative developments (including the ultimate scope, timing, and impact of any stablecoin legislation); macroeconomic and market conditions; compliance with Nasdaq Capital Market continued listing standards; access to, and the cost of, capital; and the other risks and uncertainties described in the section entitled “Risk Factors” in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024, the Company’s Quarterly Report on Form 10-Q for the quarters ended March 31, 2025 and June 30, 2025, and other filings with the Securities and Exchange Commission. You are cautioned not to place undue reliance on any forward-looking statements, which speak only as of the date hereof. Except as required by law, the Company undertakes no obligation to update or revise any forward-looking statements to reflect events or circumstances after the date of this release or to reflect the occurrence of unanticipated events.
Super League Investor Relations Contact:
Shannon Devine / Mark Schwalenberg
MZ North America
Main: 203-741-8811
SLE@mzgroup.us
FAQ
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