Welcome to our dedicated page for Brag House Holdings news (Ticker: TBH), a resource for investors and traders seeking the latest updates and insights on Brag House Holdings stock.
Brag House Holdings, Inc. (NASDAQ: TBH) generates news at the intersection of gaming, college sports, digital media, and the evolving Dogecoin ecosystem. Company announcements describe Brag House as a Gen Z engagement platform and media technology gaming company that transforms casual college gaming into a community-driven experience. Its news flow reflects both operational updates around tournaments and partnerships, and corporate developments tied to its pending merger with House of Doge, Inc., the official corporate arm of the Dogecoin Foundation.
Readers following TBH news can expect coverage of college-focused gaming events and branded activations. For example, Brag House has announced the Brag Gators Gauntlet: Football Edition, a Call of Duty: Warzone tournament created with Florida Gators Athletics and Learfield’s Florida Gators Sports Properties. Such events highlight school rivalries, school spirit, and name, image, and likeness (NIL) opportunities for student-athletes, with live streaming, commentary, and interactive engagement through the Brag House platform and other channels.
News about TBH also tracks the company’s strategic combination with House of Doge. Releases describe the merger as creating a comprehensive financial infrastructure company built around Dogecoin, with verticals in digital payments, asset management and treasury, real-world asset tokenization, and digital media and data insights. Updates have detailed a registration statement on Form S-4, a fairness opinion on the proposed merger, and the creation of new preferred stock tied to the transaction.
In addition, TBH-related news highlights House of Doge’s sports and payments initiatives that are connected to the merger, such as Dogecoin-branded sponsorships of European football and hockey clubs and a letter of intent with inKind to make Dogecoin a payment option across thousands of U.S. restaurants and hospitality venues. For investors and observers, the TBH news page offers a centralized view of how Brag House’s Gen Z engagement platform and House of Doge’s Dogecoin-focused financial infrastructure strategy develop over time. Users interested in gaming, college sports activations, and cryptocurrency-related business models may find recurring updates on tournaments, sponsorships, strategic partnerships, SEC filings related to the merger, and governance or capital markets milestones.
House of Doge and merger partner Brag House Holdings (NASDAQ: TBH) announced the launch of the 21shares Dogecoin ETF (TDOG), a physically backed Dogecoin ETF that began trading on NASDAQ on January 22, 2026. TDOG holds DOGE on a 1:1 basis in institutional custody, offers regulated exchange-traded access without wallets or exchanges, and charges a 0.50% fee. TDOG is not registered under the Investment Company Act of 1940 and carries significant risk and heightened volatility; investors may lose the entire investment.
House of Doge and merger partner Brag House (NASDAQ: TBH) announced development of a mobile app called Such, expected to launch in the first half of 2026. Such aims to expand Dogecoin utility by enabling users to create self-custodial wallets, buy Dogecoin, and let merchants accept Dogecoin via a new Hustles feature for listing goods and services. Development began in March 2025 with a 20-person team based in Melbourne. A global closed beta waitlist and feature overview are available at www.such.inc.
Brag House (NASDAQ: TBH) announced the Brag Gators® Gauntlet: Football Edition, a single-day Call of Duty: Warzone tournament held Dec 18, 2025, 3:00–7:00 PM EST, in partnership with Florida Gators Athletics and Learfield’s Florida Gators Sports Properties.
The event features student-athlete cash prizes of $3,000, spectator prizes up to $3,500 including over $2,000 in redeemable Dogecoin, live streaming on the Brag House platform and Twitch, and plans to expand the Gauntlet to more campuses in 2026.
Brag House (NASDAQ: TBH) filed a Form S-4 on Dec 4, 2025 for a proposed merger with House of Doge (HOD) and published a Fairness Opinion valuing the transaction at ~$1.09 billion. The opinion used a sum-of-the-parts analysis across payment processing, marketing/licensing, and alternative asset management comparables.
As structured, Brag House would issue approximately 663 million common shares (including shares issuable on conversion of Class C preferred) at an implied value of $1.6434 per share totaling about $1.09 billion. Post-closing ownership is expected to be ~7.2% TBH stockholders and ~92.8% HOD equity securityholders. The S-4 and fairness opinion are available on the SEC website.
House of Doge and merger partner Brag House Holdings (NASDAQ: TBH) celebrate the launch of the 21Shares 2x Long Dogecoin ETF (TXXD), which begins trading on NASDAQ on November 20, 2025. TXXD is designed to deliver 2x daily exposure to Dogecoin (DOGE) before fees and expenses and is issued by 21Shares US LLC. The fund carries a 1.89% fee and warns that daily compounding can cause multi‑day performance to differ from 2x the underlying.
The launch follows 21Shares’ U.S. product expansion after its acquisition by FalconX and builds on its partnership with House of Doge.
Brag House (NASDAQ: TBH) and merger partner House of Doge were featured Nov 12, 2025 in an Impact Magazine interview with CEO Lavell Juan Malloy II outlining the "Culture to Capital Playbook."
The interview describes a post-merger strategy built on three verticals: payments infrastructure (Dogecoin merchant rails, wallets, debit cards), real-world asset tokenization (fractional ownership of sports clubs, real estate, collectibles), and a brand & licensing ecosystem to expand Dogecoin into sports, lifestyle, and financial products. Malloy highlights his securities-law background and a "compliance-first" approach to innovation.
Brag House (NASDAQ: TBH) and House of Doge announced a definitive merger on Nov 3, 2025 to form a combined financial infrastructure company focused on four verticals: Digital Payments, Asset Management & Treasury, RWA Tokenization, and Digital Media & Data Insights. The plan applies Brag House's "Cultural Capital Playbook" to the global Dogecoin ecosystem, citing Dogecoin's 6.1 million holders and a market capitalization reported as >$30 billion. Marco Margiotta will lead the combined company; Brag House CEO Lavell Juan Malloy II described the vision on national broadcasts. Recent execution items include payment rails, wallets, debit cards, and plans for ETPs and tokenized real-world assets.
House of Doge and merger partner Brag House Holdings (NASDAQ: TBH) announced a multi-asset sponsorship with U.S. Triestina Calcio 1918 placing Dogecoin as the club’s primary front-of-jersey brand and House of Doge on secondary placements.
The agreement follows House of Doge’s equity acquisition of Triestina and runs for the remainder of the 2025/26 season and the full 2026/27 campaign. Activation includes kit cresting, sleeve and shorts placements, in-stadium LED boards, big-screen promotional videos, and press-area backdrops. The program also supports on-site crypto payments for ticketing, concessions, and merchandise, and the kit reveal will occur after final creative approvals.
Brag House Holdings (NASDAQ: TBH) and merger partner House of Doge announced a strategic investment making House of Doge the second-largest owner and Principal Sponsor of Swiss professional hockey club HC Sierre on Oct 22, 2025. The deal links HC Sierre’s community and arena plans, including the Valais Arena project and promotion goals, with House of Doge’s digital infrastructure and fan-ownership models tied to Dogecoin.
The partnership follows House of Doge’s acquisition of U.S. Triestina Calcio 1918 and aims to introduce cryptocurrency payments for tickets, concessions, and merchandise while extending House of Doge’s European sports footprint.
Brag House Holdings (NASDAQ: TBH) and merger partner House of Doge announced on Oct 20, 2025 that House of Doge has become the largest equity holder in U.S. Triestina Calcio 1918. The deal marks the first time a cryptocurrency commercialization vehicle is integrated into a European club's ownership structure. House of Doge will provide immediate capital to strengthen football operations and community initiatives and work with club leadership to enable crypto payments for tickets, concessions, and merchandise.
The companies say the move aims to blend digital-asset utility with match-day experience and long-term community value; Roger Rai joined House of Doge's advisory board to advise on sports operations and commercial partnerships.