STOCK TITAN

Vera Bradley Stock Price, News & Analysis

VRA Nasdaq

Welcome to our dedicated page for Vera Bradley news (Ticker: VRA), a resource for investors and traders seeking the latest updates and insights on Vera Bradley stock.

Vera Bradley (VRA) delivers distinctive lifestyle accessories through its iconic designs and multi-channel retail strategy. This news hub provides investors and brand followers with centralized access to official corporate announcements and strategic developments.

Discover timely updates including quarterly earnings reports, new product launches, retail partnership expansions, and progress on the company's Project Restoration transformation initiative. Our curated collection ensures transparent tracking of operational milestones in wholesale distribution, e-commerce growth, and design innovation.

Key updates cover Vera Bradley's dual retail approach combining direct-to-consumer digital platforms with physical store experiences, alongside wholesale relationships with specialty retailers. Stay informed about material developments affecting this established brand's position in the competitive fashion accessories market.

Bookmark this page for streamlined monitoring of Vera Bradley's financial communications, leadership updates, and responses to evolving consumer preferences in handbags and travel accessories.

Rhea-AI Summary

Vera Bradley (Nasdaq: VRA) has announced a comprehensive brand transformation to modernize and revitalize its business. The transformation includes a new logo, store renovations, an optimized website, and a refreshed digital presence. A new product line featuring premium materials like cotton gabardine and full-grain leather is now available. Actress Zooey Deschanel will lead the fall creative campaign, showcasing a range of new and modernized bag styles. The company plans to expand its Full Line store footprint, starting with three new stores this year. All retail elements, both online and in-store, have been revamped to offer a curated shopping experience. The brand aims to reconnect with its core customer base while attracting a new generation of consumers.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
6.57%
Tags
none
-
Rhea-AI Summary

Vera Bradley announced first-quarter fiscal 2025 results, with net revenues of $80.6 million, down from $94.4 million last year. The company reported a net loss of $8.1 million (-$0.26 per diluted share), compared to a $4.7 million loss (-$0.15 per share) last year. Non-GAAP net loss was $6.5 million (-$0.21 per share), versus $2.6 million (-$0.09 per share) last year. Despite challenges, the company holds a $55.2 million cash position with no debt and inventories down over 12% year-over-year.

Vera Bradley Direct revenues dropped 4%, and Indirect revenues fell 25%. Pura Vida's sales decreased by 37%. Gross profit margin declined to 52.0% from 54.8%. SG&A expenses were $53.8 million, 66.7% of revenue, compared to $58.5 million, 62.0% last year. Management reaffirmed fiscal 2025 guidance, citing ongoing economic headwinds but optimistic about the second half due to Project Restoration.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-17.16%
Tags
-
Rhea-AI Summary

Vera Bradley (NASDAQ: VRA) announced that CEO Jackie Ardrey and CFO Michael Schwindle will present at the SHARE Series hybrid investor event at the New York Stock Exchange on June 14, 2024, at 9:35 ET. The SHARE Series event aims to provide individual investors with direct access to company management via a virtual fireside chat. Attendance is free, and the presentation will be streamed live on the SHARE platform. A replay will be available on the SHARE Series and Vera Bradley's investor relations websites for 90 days post-event. Vera Bradley operates two lifestyle brands: Vera Bradley, known for its handbags, luggage, and home accessories, and Pura Vida, which offers bracelets, jewelry, and lifestyle accessories. Both brands have strong emotional connections and multigenerational female customer bases.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
1.15%
Tags
conferences
Rhea-AI Summary

Vera Bradley will present at Water Tower Research's first Consumer Products Virtual Investor Conference on June 5, 2024, at 11:15 a.m. ET. The event is free and will feature presentations by various branded consumer products companies. Vera Bradley's CEO Jackie Ardrey and CFO Michael Schwindle will represent the company. Vera Bradley operates two lifestyle brands, Vera Bradley and Pura Vida, known for their unique designs and socially conscious focus. The company aims to connect with a multi-generational female audience through various channels, emphasizing community and charity.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
1.28%
Tags
conferences
-
Rhea-AI Summary

Vera Bradley, Inc. announced the reporting date for their first quarter fiscal year 2025 results. The company will release the results on June 12, 2024, and host a conference call to discuss the financials. Vera Bradley, Inc. operates two lifestyle brands, Vera Bradley and Pura Vida, both targeting devoted female customers with a focus on community, charity, and social consciousness.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
2.63%
Tags
-
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-13.36%
Tags
Rhea-AI Summary
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-3.23%
Tags
none
-
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
3.67%
Tags
-
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
0.26%
Tags
management
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
3.91%
Tags
management

FAQ

What is the current stock price of Vera Bradley (VRA)?

The current stock price of Vera Bradley (VRA) is $2.34 as of July 11, 2025.

What is the market cap of Vera Bradley (VRA)?

The market cap of Vera Bradley (VRA) is approximately 71.8M.
Vera Bradley

Nasdaq:VRA

VRA Rankings

VRA Stock Data

71.79M
19.15M
29.36%
72.55%
9.38%
Footwear & Accessories
Leather & Leather Products
Link
United States
ROANOKE