Welcome to our dedicated page for Wix.com news (Ticker: WIX), a resource for investors and traders seeking the latest updates and insights on Wix.com stock.
Wix.com Ltd. (Nasdaq: WIX) is a global SaaS platform for creating, managing, and growing a complete digital presence, and its news flow reflects activity across technology, commerce, and capital markets. On this page, readers can follow company announcements that explain how Wix evolves its platform for self-creators, agencies, enterprises and partners, and how these developments may relate to WIX stock.
Recent news has highlighted financial results and operating metrics, with quarterly press releases detailing bookings, revenue trends, Creative Subscriptions and Business Solutions performance, and the contribution of AI-focused products such as Base44. These updates often include commentary from Wix leadership on user demand, new cohorts, and the role of the platform for small businesses and creators.
Wix also issues news on its commerce and payments ecosystem. Examples include expansions of Wix Payments in collaboration with Stripe to support more local payment methods in Europe, and partnerships that unify online and point-of-sale transactions. Additional releases cover collaborations with Stripe’s Agentic Commerce Suite and PayPal’s agentic commerce services, which are intended to help Wix merchants participate in AI-driven discovery and checkout experiences across multiple AI agents and channels.
Investors can also find capital markets and corporate governance news, such as announcements of proposed and priced offerings of 0.00% Convertible Senior Notes due 2030, updates on share repurchase programs, and notices about participation in investor conferences. Together, these items provide a view into how Wix finances its operations, interacts with institutional investors, and communicates with the market.
For anyone tracking WIX news, this feed offers a single location to review earnings releases, product and partnership announcements, financing transactions, and event participation, helping users understand how Wix’s strategy and platform continue to develop over time.
Wix (NASDAQ: WIX) has launched Wix Functions, a no-code interface that enables businesses to customize their operations without coding expertise. This new tool allows users to create custom business logic, implement dynamic pricing rules, and modify checkout conditions through an intuitive visual builder.
The platform enables users to define custom outcomes using conditions, variables, and formulas, with options to start from scratch or use pre-built templates. Key features include the ability to apply location-based fees, trigger discounts for returning customers, and implement custom form validations. The function's output affects business flows in real-time.
Wix Functions is now available on Wix and Wix Studio, compatible with multiple Wix applications including Stores, Bookings, Restaurants, Donations, Forms, and Loyalty Program. The service offers free access with optional premium upgrades for advanced business solutions.
Wix (NASDAQ: WIX) has unveiled its new automation builder, a sophisticated tool designed to enhance business workflow automation. The platform features a visual canvas for mapping complex automation logic and includes customizable conditions and formulas.
The builder offers:
- A centralized automation table for managing all automations
- Detailed email automation statistics for tracking engagement
- Native integration with Wix Services for leveraging business data
- Capability to create custom reward systems based on customer behavior
The automation builder is available on both Wix and Wix Studio platforms, with free access to actions like emails and SMS, and optional premium upgrades for additional features.
Wix (NASDAQ: WIX) has announced a native integration with Printful, enabling users to create and sell custom print-on-demand products directly through the Wix platform. This partnership allows merchants, self-creators, and agencies to launch branded merchandise without leaving the Wix ecosystem.
The integration taps into a market projected to reach USD 45.6 billion by 2031, with an expected CAGR of 25.3%. Users can customize merchandise with unique art, graphics, and brand logos while benefiting from Printful's local fulfillment network, which reduces shipping costs and environmental impact.
The solution offers a cost-effective approach by eliminating upfront inventory costs and storage needs through individual order fulfillment. The service is currently available in English, with plans for expansion into additional languages.
Wix (NASDAQ: WIX) has announced a significant $200 million share repurchase program authorized by its Board of Directors. The program encompasses both ordinary shares and convertible notes, reflecting the Board's confidence in the company's strong cash flow generation capabilities.
The repurchase will be executed through various methods including open market purchases and privately negotiated transactions, in compliance with U.S. securities laws and Rule 10b-18. The company may implement Rule 10b5-1 compliant plans to facilitate the repurchases.
The program will commence after a 30-day period allowing creditors to object under Israeli regulations. The timing, quantity, and value of securities repurchased will depend on market conditions, share price, and the company's financial position. Wix plans to fund the repurchases using existing cash reserves and future operational cash flow.
Wix reported strong Q4 and FY 2024 results, with Q4 revenue reaching $460.5 million (up 14% y/y) and total bookings of $464.6 million (up 18% y/y). The company achieved its first year of positive GAAP operating income, with Q4 GAAP net income of $48 million.
Key highlights include Partners revenue growth of 30% y/y in FY2024, and Creative Subscriptions ARR increasing to $1.343 billion (up 13% y/y). Free cash flow nearly doubled in 2024, with Q4 FCF margin at 29% and full-year FCF margin at 28%.
For 2025, Wix expects bookings of $2.025-2.060 billion (11-13% growth) and revenue of $1.970-2.000 billion (12-14% growth). The company completed its $200 million share repurchase plan in January, totaling $725 million in aggregate repurchases since August 2023.
Wix.com (NASDAQ: WIX), the global leader in SaaS website building platforms, has announced its upcoming participation in a fireside chat at the Morgan Stanley Technology, Media & Telecom Conference. The event is scheduled for Wednesday, March 5th at 3:20 p.m. PST.
Investors and interested parties can access the discussion through a live audio webcast, which will also be archived for later viewing on Wix's investor relations website at https://investors.wix.com.
Wix has launched the Business Launcher, an AI-powered tool designed to help users transform their skills into viable business ventures. The platform creates personalized business solutions by analyzing users' backgrounds through questionnaires or resume uploads. The AI tool generates a comprehensive profile based on work experience, skills, education, and interests, considering whether users aim for a side hustle, new career, or full-time business.
The system provides tailored business ideas with detailed breakdowns including skill alignment, market size, SEO keywords, and monetization strategies. Users receive a complete launch kit featuring a custom business name, personalized website, logo creation options, domain suggestions, and marketing tools. The process integrates with Wix's AI Website Builder and culminates in a customized dashboard with relevant business management apps.
Wix.com (Nasdaq: WIX) has scheduled its fourth quarter and full year 2024 financial results announcement for February 19, 2025, before market opening. The company will host a conference call and webcast at 8:30 a.m. ET on the same day to discuss the results.
A press release containing the financial results, along with a shareholder update and additional materials, will be made available on the company's investor relations website prior to the conference call. The webcast replay will be accessible for 12 months following the presentation.
Wix maintains its position as the leading SaaS website builder platform globally, based on active live sites data from H1 2024. Since its inception as a website builder in 2006, Wix has evolved into a comprehensive platform offering enterprise-grade performance, security, and infrastructure, along with commerce solutions and advanced marketing tools.
TWIPLA, a privacy-first website analytics leader, announces new features and expanded partnership with Wix (NASDAQ: WIX) for 2025. The company introduced several key innovations including Advanced Behavioral Events, Company Reveal functionality, White-Label SaaS Solution, E-commerce Statistics, and Outgoing Traffic Tracking.
The expanded Wix partnership, dating back to 2015, will integrate TWIPLA's solutions into Wix Analytics with general availability expected in Q2 2025. The integration includes native ABEs functionality and additional access points within Wix's interface.
TWIPLA's cookieless analytics solution enables businesses to capture up to 500% more visible traffic by eliminating the need for user consent while maintaining privacy compliance. The company has experienced significant growth among U.S. Fortune 500 enterprise clients as the industry adapts to the phasing out of third-party cookies.
Wix (NASDAQ: WIX) has announced a new integration with YouTube Shopping, allowing merchants to sell products directly through the video platform. This expansion builds upon Wix's existing collaboration with Google Shopping and enables merchants to showcase their products in a store format on YouTube profiles.
The integration offers key features including: product tagging in YouTube videos, live streams, and shorts; automatic product display on the YouTube store tab; performance tracking through YouTube analytics; and automatic syncing of product details between Wix and YouTube platforms.
Merchants can manage YouTube Shopping through the Google & YouTube Sales Channels section in their Wix dashboard, accessing features like product tagging, product drops, and store tab showcasing. The integration is available in all locations where YouTube Shopping is supported.