'Accidental landlords' rise to three-year high as market shifts

Zillow (Z) reports a near-record share of unsold homes becoming rentals as sellers opt to rent rather than accept price cuts.

Rhea-AI Summary

Zillow (Z) reports a near-record share of unsold homes becoming rentals as sellers opt to rent rather than accept price cuts. As of October 2025, 2.3% of rental listings were recently listed for sale, close to the November 2022 peak of 2.4%. Texas and Florida metros, plus Denver, Portland and Nashville, show the largest shares. Detached single-family homes lead at 3.4%, while condos rose fastest versus the five-year average. Zillow attributes the trend to a buyer-friendly market and longer time-on-market, not distress-driven selling.

Argus Mar 11 session

+1.91% close to close Open Argus

Details

News Market Reaction – Z

On Mar 11, the day this news came out, Z closed 1.91% above the previous close.

Data tracked by StockTitan Argus for the Mar 11 session.

Market Context

This announcement details a near-record share of “accidental landlords,” with 2.3% of rentals on Zil...

Analysis

This announcement details a near-record share of “accidental landlords,” with 2.3% of rentals on Zillow recently listed for sale and a prior peak of 2.4%. It underscores Zillow’s visibility into both rental and for-sale markets and notes that most homeowners remain ahead on their investment, with only 4.1% of homes valued below their last sale versus 11.2% pre‑pandemic. Investors may watch how this trend affects listing volumes, rental tools adoption, and future housing research updates.

Key Figures

Accidental landlords share: 2.3% Record accidental landlords: 2.4% Denver accidental landlords: 4.9% +5 more

Accidental landlords share

2.3%

Share of homes listed for rent on Zillow that were recently listed for sale

Record accidental landlords

2.4%

Peak share of rental stock made up of unsold homes in November 2022

Denver accidental landlords

4.9%

Highest metro share of for-sale homes turned rentals in current ranking

Single-family accidental landlords

3.4%

Share of single-family rentals on Zillow owned by accidental landlords

Townhome accidental landlords

2.2%

Share of townhomes for rent on Zillow owned by accidental landlords

Condo accidental landlords

1.1%

Share of condos for rent on Zillow owned by accidental landlords

Homes below last sale

4.1%

Share of homes valued lower than their last sale in recent Zillow research

Pre-pandemic underwater share

11.2%

Share of homes valued below last sale before the pandemic

Historical Context

5 past events · Latest: Mar 05

5 events

1. Mar 05

   Share repurchase expansion

   24h Move

   +1.8%

   Board authorized additional $1.25B buybacks, lifting remaining capacity to about $1.3B.

2. Mar 04

   Housing market report

   24h Move

   +1.3%

   ZHVI and existing home sales showed modest gains with improved affordability metrics.

3. Feb 23

   AI investor summit

   24h Move

   +2.1%

   Company announced AI-focused investor summit showcasing its integrated transaction platform.

4. Feb 23

   Affordability study

   24h Move

   -5.8%

   Report showed higher buying power and more affordable listings but stock fell 5.79%.

5. Feb 19

   Strategic partnership

   24h Move

   -0.2%

   Partnership with Google to feature Zillow guidance in NotebookLM saw a slight price decline.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

foreclosure

1 terms

foreclosure regulatory

"is a good indication that homeowners aren't selling out of necessity or because they are at risk of foreclosure."

A foreclosure is a legal process in which a lender takes ownership of a property after the borrower fails to repay a mortgage, similar to a repossession of a car when payments stop. It matters to investors because foreclosures reduce the value of mortgage loans, can flood local housing markets with low-priced supply, and signal credit stress that affects banks, real estate funds and mortgage-backed securities.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Unsold listings make up a growing share of the rental market — the second-largest on record and trending upward

• 2.3% of homes listed for rent on Zillow were recently listed for sale, according to a new Zillow analysis. Only once in Zillow's nearly six-year record has the share of "accidental landlords" been higher nationwide — in November 2022.
• Texas and Florida markets, along with Denver, Portland and Nashville, have the largest share of these accidental-landlord properties.
• Would-be sellers resorting to renting instead of accepting a serious price cut indicates these homeowners don't need to liquidate distressed properties.

SEATTLE, March 11, 2026 /PRNewswire/ -- A near-record (and rising) share of homeowners are turning their unsold properties into rentals¹, according to new research from Zillow®. Properties owned by these "accidental landlords" account for more of the listed rental stock than at any time since 2022 — and the trend may not have peaked yet.

"As the market continues to rebalance, sellers are facing a different reality than they did a few years ago," said Kara Ng, senior economist at Zillow. "Bargaining power is tilting toward buyers and homes are taking longer to sell, making renting out a property one way to buy time rather than compete aggressively on price. After all, today's sellers are rarely forced to sell, and it appears they are often unwilling to budge off of what their heart says their home is worth."

Because Zillow is a destination for both for-sale and rental listings, the platform offers a unique view into how unsold homes are increasingly reentering the market as rentals. The current record was set in November 2022, when 2.4% of the rental stock on Zillow was made up of homes that owners were unable to sell. Mortgage rates had more than doubled since the start of that year, skyrocketing from 3.11% to 7.08% by the end of October. Sellers were scrambling to adjust to a shocking new market paradigm in which buyer purchasing power had been nearly halved in mere months. Today's trend is choice-driven rather than shock-driven.

The metric is highly seasonal and typically peaks in November, when would-be sellers lose hope at the close of home shopping season. Zillow's most recent data from October 2025 matches the past October high of 2.3% from 2022, and the past record high of 2.4% from November 2022 is well within reach.

Major metros with the highest share of accidental landlords tend to be places where there's less competition among home buyers. These places trend toward being more buyer-friendly on Zillow's Market Heat Index, for-sale listings generally linger longer and price cuts are more common. Of the top 10, seven are in Texas or Florida.

Metros with the highest share of  accidental landlords	Metros with the lowest share of accidental landlords
1) Denver: 4.9%	1) Providence: 0.6%*
2) Houston: 4.2%	2) Boston: 0.6%*
3) Austin: 4.1%	3) New York: 0.7%*
4) San Antonio: 3.9%	4) Hartford: 0.8%*
5) Portland: 3.7%	5) Buffalo: 0.8%*
6) Tampa: 3.7%	6) Milwaukee: 1.2%*
7) Miami: 3.5%	7) Chicago: 1.3%
8) Dallas: 3.4%	8) Philadelphia: 1.4%*
9) Jacksonville: 3.3%	9) Cleveland: 1.5%
10) Nashville: 3.2%	10) Richmond: 1.5%*

* These metros were among Zillow's 10 hottest markets for 2026.

Conversely, metros with the lowest share of for-sale homes turned rentals are in places where competition for for-sale homes is the hottest. Among the bottom-10 metros for accidental landlords, eight are on Zillow's list for hottest housing markets for 2026 — only Chicago and Cleveland are not.

Detached single-family homes are the most common property type owned by an accidental landlord — 3.4% of single-family homes listed for rent on Zillow are owned by accidental landlords. That's compared to 2.2% for townhomes and 1.1% for condos. But the share of condo landlords in this situation has risen the most, compared to the average of the previous five years. With a lower entry price making them less sensitive to interest rates, condos did not have the same run-up in accidental landlords as detached single-family homes did in 2022. However, they did see a larger spike in the first year of the pandemic, when the perceived risks of high density and the proliferation of remote work sapped buyer demand in urban areas.

The rise of would-be sellers turning into accidental landlords rather than selling for a loss — or at least a lower price than they are willing to accept — is a good indication that homeowners aren't selling out of necessity or because they are at risk of foreclosure. Recent Zillow research found that while more than half of homes lost value over the previous year, the vast majority of homeowners are ahead on their investment. Just 4.1% of homes were valued lower than their last sale, a much smaller percentage than the 11.2% of homes in the same position before the pandemic. 

Zillow tools make managing rentals simple
With more would-be sellers becoming landlords, Zillow has expanded its free tools designed to support homeowners navigating rentals for the first time, including listing, tenant screening, lease creation and rent collection through Zillow Rental Manager.

About Zillow Group
Zillow Group, Inc. (Nasdaq: Z and ZG) is reimagining real estate to make home a reality for more and more people. 

As the most visited real estate app and website in the United States, Zillow connects hundreds of millions of consumers with innovative technology, trusted agents and loan officers, and seamless digital solutions. With industry-leading tools and resources, Zillow supercharges real estate professionals so they can grow their businesses and deliver exceptional client experiences. For renters and housing providers, Zillow offers not only a robust marketplace but a set of end-to-end products and services to streamline applications, leases, payments and more. 

Zillow's ecosystem spans the entire home journey — from dreaming and shopping to renting, buying, selling and financing.

Zillow Group's affiliates, subsidiaries and brands include Zillow^®, Zillow Premier Agent^®, Zillow Home Loans^®, Zillow Rentals^®, Zillow^® New Construction, Trulia^®, StreetEasy^®, Out East^®, HotPads^®, Follow Up Boss^®, ShowingTime^®, dotloop^® and Zillow^® Closing.

All marks herein are owned by MFTB Holdco, Inc., a Zillow affiliate. Zillow Home Loans, LLC is an Equal Housing Lender, NMLS #10287 (www.nmlsconsumeraccess.org). © 2026 MFTB Holdco, Inc., a Zillow affiliate.

(ZFIN)

¹ Homes counted as owned by an "accidental landlord" were listed for sale on Zillow for at least two weeks, unsold before being delisted and posted as a rental listing on Zillow within 3 months of being delisted.

View original content to download multimedia:https://www.prnewswire.com/news-releases/accidental-landlords-rise-to-three-year-high-as-market-shifts-302710314.html

SOURCE Zillow

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What share of Zillow rental listings were former for-sale homes as of October 2025 (Z)?

About 2.3% of Zillow rental listings were recently listed for sale. According to Zillow, that October 2025 figure matches the prior October high and approaches the 2.4% November 2022 record.

Which metros had the highest share of accidental landlords according to Zillow (Z) March 11, 2026?

Denver, Houston, and Austin ranked among the highest-share metros. According to Zillow, Denver led at 4.9% while seven of the top 10 metros were in Texas or Florida.

How do property types compare in accidental landlord rates on Zillow (Z)?

Detached single-family homes show the highest rate at 3.4% of rental listings. According to Zillow, townhomes are 2.2% and condos 1.1%, with condos rising fastest versus the five-year average.

Does Zillow say accidental landlords reflect distressed sales or choice-driven decisions (Z)?

Zillow characterizes the trend as largely choice-driven rather than distress-driven. According to Zillow, homeowners are often unwilling to cut price and prefer renting to preserve value while waiting for market conditions.

How seasonal is the accidental landlord metric and when does it typically peak on Zillow (Z)?

The metric is highly seasonal and typically peaks in November each year. According to Zillow, sellers often give up after the home-shopping season, producing higher shares of for-sale homes turned rentals.