Associated Banc-Corp (ASB) insider sale notice — 3,342 shares valued at $87,727.50

Rhea-AI Filing Summary

This Form 144 notice reports a proposed sale of 3,342 common shares of Associated Banc-Corp (ASB) with an aggregate market value of $87,727.50 to be sold on or about 09/11/2025 on the NYSE. The filer acquired the reported shares as stock awards between 2016 and 2022, with individual award lots shown and payment recorded as compensation. No sales by the filer in the past three months are reported and the filer certifies no undisclosed material adverse information.

Positive

• Transparent disclosure of acquisition dates, lot sizes, and nature of payment (compensation) for each award
• Immaterial size of the proposed sale: 3,342 shares (~$87,727.50) versus 165,848,030 shares outstanding, indicating negligible dilution or stakeholder impact
• No sales reported by the filer in the past three months, reducing concerns about coordinated disposal

Negative

• None.

Insights

Securities Analyst

TL;DR: Small insider sale notice; quantity is immaterial relative to outstanding shares and appears to be routine liquidation of compensation awards.

The Form 144 records a proposed sale of 3,342 common shares valued at $87,727.50, representing a vanishingly small fraction of the issuer's outstanding shares (165,848,030). The lots were acquired as stock awards from 2016 to 2022 and payment was compensation, indicating these are disposals of vested compensation rather than a change in control or material repositioning. Absence of sales in the past three months and the routine nature of acquisition dates point to a non-material, compliance-driven filing.

Corporate Governance Specialist

TL;DR: Filing meets disclosure requirements; no red flags on timing or aggregation that would suggest governance concerns.

The notice includes acquisition provenance for each lot and confirms no recent aggregated sales. The filer attests to lacking undisclosed material adverse information and cites adherence to Rule 144 procedures. Given the small size of the proposed sale relative to total outstanding shares and the compensation origin of the shares, this appears to be standard officer/insider liquidity rather than an indicator of governance stress.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Rockefeller Capital Management 45 Rockefeller Plaza Floor 5 New York NY 10111	3342	87727.50	165848030	09/11/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	02/08/2022	Stock Award	Issuer			503	02/08/2022	Compensation
Common	02/08/2018	Stock Award	Issurer			560	02/08/2018	Compensation
Common	02/08/2018	Stock Award	Issuer			527	02/18/2018	Compensation
Common	02/08/2016	Stock Award	Issurer			512	02/08/2016	Compensation
Common	01/27/2016	Stock Award	Issuer			560	01/27/2016	Compensation
Common	01/22/2016	Stock Award	Issuer			680	01/22/2016	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the Form 144 for ASB report?

It reports a proposed sale of 3,342 common shares of Associated Banc-Corp with an aggregate market value of $87,727.50, to be sold on or about 09/11/2025 on the NYSE.

How were the shares being sold acquired?

The shares were acquired as stock awards between 2016 and 2022 and are listed as paid as compensation.

Is this sale material to ASB shareholders?

No; the proposed sale represents a negligible percentage of the 165,848,030 shares outstanding, so it is not material to total capitalization.

Did the filer sell any ASB shares in the past three months?

The Form 144 states "Nothing to Report" for securities sold during the past three months.

On which exchange is the sale expected to occur?

The filing indicates the sale is expected to occur on the NYSE.