Asset Entities Inc. SEC Filings

Benjamin Pham, CFO and Director of Strive, Inc. (ASST), reported changes in beneficial ownership following the closing of a merger on 09/12/2025. The filing shows conversion and issuance of equity awards: 2,981,018 Class B shares were acquired (reported as underlying Class A shares after conversion), 425,860 restricted Class B shares, 3,625,324 restricted stock units converting into Class B shares, and an additional 555,555 restricted stock units granted 09/15/2025. Pham also has indirect ownership of 74,074 Class A shares through 2025-10 INVESTMENTS LLC, where he is managing member. Several equity items remain subject to standard vesting schedules and conversion rules described in the filing.

Strive, Inc. (ASST) insider Brian Logan Beirne reported changes in beneficial ownership related to the companys merger and equity awards. On 09/12/2025 Mr. Beirne disposed of 74,074 shares of Class A Common Stock and received conversion of Old Strive shares and Old Strive restricted stock units into New Strive shares and New Strive RSUs under the Merger Agreement using an exchange ratio of 70.9470650. Multiple restricted stock unit awards were reported as acquired on 09/12/2025 (totaling 747,143 RSUs) and on 09/15/2025 (an additional 2,222,222 RSUs). The RSUs include awards that were fully vested on 06/15/2025 but have not yet settled into shares and others that vest over defined schedules subject to continued employment.

Matthew Ryan Cole, serving as Chief Executive Officer and a director of Strive, Inc. (ticker: ASST), filed an initial Form 3 reporting his beneficial ownership on the event date 09/12/2025. He directly holds 55,555 shares of Class A common stock and indirectly holds 129,630 shares through LT&C LLC, an entity over which his spouse is the managing member and has sole voting and dispositive power (the reporting person disclaims beneficial ownership except for pecuniary interest). The filing also reports warrants exercisable for the same share amounts (55,555 direct; 129,630 indirect) at an exercise price of $1.35. Each warrant is fully exercisable and will expire on the first anniversary of the effectiveness date of the registration statement covering the resale of the underlying registrable securities. The form is signed by an attorney-in-fact on behalf of Mr. Cole on 09/16/2025.

Brian Logan Beirne, Chief Legal Officer and a director of Strive, Inc. (ticker: ASST), filed an initial Form 3 disclosing direct ownership of 74,074 shares of Class A common stock and warrants to purchase 74,074 shares exercisable immediately at an exercise price of $1.35. The transaction date triggering the filing was 09/12/2025 and the form was signed on 09/16/2025. The filing notes each warrant is fully exercisable and will expire one year after effectiveness of the related resale registration statement.

Benjamin Pham, serving as Chief Financial Officer and a Director of Strive, Inc. (ASST), filed an initial Form 3 disclosing indirect ownership of 74,074 Class A common shares through 2025-10 INVESTMENTS LLC and indirect ownership of 74,074 warrants exercisable for Class A common stock at $1.35 per share. The event date is 09/12/2025 and the form was signed on 09/16/2025. The filing states the Reporting Person has sole voting and dispositive power as managing member of the LLC.

Form 3 filed for Strive, Inc. (ASST) shows Vivek Ramaswamy reported initial beneficial ownership following a 09/12/2025 event. He directly holds 113,877,916 Class B shares and indirectly holds 28,378,826 Class B shares through the Ramaswamy 2021 Irrevocable Trust, which is managed for the benefit of Apoorva Ramaswamy and descendants. The reporting person disclaims beneficial ownership except to the extent of pecuniary interest. The filing was signed by Stephen Roberts as attorney-in-fact on 09/16/2025.

Vivek Ramaswamy, a director of Strive, Inc. (ASST), reported transactions dated 09/12/2025 on Form 4. The filing shows a disposition of 113,877,916 shares of Class B common stock that were directly held by the reporting person, and reports 28,378,826 Class B shares held indirectly by the Ramaswamy 2021 Irrevocable Trust for the benefit of Apoorva Ramaswamy and descendants. The reporting person disclaims beneficial ownership of the trust-held shares except to the extent of pecuniary interest. The form is signed by an attorney-in-fact on behalf of Mr. Ramaswamy on 09/16/2025.

Matthew Krueger, who serves as CFO, Treasurer and Secretary and is identified as a director, filed a Form 4 reporting changes in his holdings of Strive, Inc. (ASST) on 09/12/2025. The filing shows an acquisition of 1,000,000 shares of Class B common stock at a reported price of $0, resulting in 1,250,000 Class B shares reported as beneficially owned indirectly through Asset Entities Holdings, LLC. The report also records transactions coded as reclassifications and conversions under Rule 16b-7 that redesignated the issuer’s original Class A and Class B shares between classes, and reflects related dispositions and new holdings in Class A shares. The reporting person disclaims direct beneficial ownership except to the extent of pecuniary interest.

Fairbanks Kyle, identified as a director, ex Vice-Chairman & CMO and a >10% owner, reported changes in beneficial ownership of Strive, Inc. (ASST). On 09/12/2025 the filing shows an acquisition of 1,000,000 shares of Class B common stock (coded C) at a $0 price and a deemed beneficial ownership of 1,250,000 shares held indirectly through Asset Entities Holdings, LLC. The report also documents reclassification transactions (code J) that redesignated original Class A and Class B shares under a Rule 16b-7 exempt reclassification and records corresponding disposals and additions: 1,250,000 Class B shares disposed of and 1,250,000 Class A shares acquired indirectly by Asset Entities Holdings, LLC, plus smaller direct transfers of 36,667 shares between classes. The reporting person disclaims beneficial ownership except to the extent of a pecuniary interest in shares held of record by Asset Entities Holdings, LLC.