STOCK TITAN

Barfresh ex-CFO sells 6,127 shares for about $7.5K

Former CFO Lisa Roger voluntarily reported a post-departure sale of 6,127 BRFH shares at $1.22, retaining 71,743 shares.

(Neutral)
(Neutral)
Form Type
4

Rhea-AI Filing Summary

BARFRESH FOOD GROUP INC. (BRFH) had a Form 4 filed for former Chief Financial Officer Lisa Roger, who reported selling 6,127 shares of common stock on September 10, 2026 at $1.22 per share in a sale described as an open market or private transaction. After this sale, Roger directly held 71,743 shares of Barfresh common stock. The filer notes this is a voluntary report following Roger’s departure and states it should not be deemed an admission that Roger remains subject to Section 16 reporting requirements as an affiliate.

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Insider Roger Lisa
Role Insider
Sold 6,127 shs ($7K)
Type Security Shares Price Value
Sale Common Stock 6,127 $1.22 $7K
Holdings After Transaction: Common Stock — 71,743 shares (Direct)
Shares sold 6,127 shares Common stock sale reported for September 10, 2026
Sale price per share $1.22 per share Reported price for the 6,127 shares of common stock sold
Shares owned after transaction 71,743 shares Direct ownership of common stock following the reported sale
Approximate transaction value $7,477 6,127 shares sold multiplied by $1.22 per share
Section 16 reporting requirements regulatory
"shall not be deemed an admission that the reporting person remains subject to Section 16 reporting requirements"
affiliate regulatory
"The reporting person is a former officer and affiliate of the issuer."
open market or private transaction financial
"Sale in open market or private transaction"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did BRFH disclose in this Form 4?

The filing reports that former Chief Financial Officer Lisa Roger sold 6,127 shares of Barfresh Food Group common stock on September 10, 2026 at $1.22 per share, in a transaction described as an open market or private sale.

How many BRFH shares does the former CFO hold after this reported sale?

After the reported transaction, former CFO Lisa Roger directly holds 71,743 shares of Barfresh Food Group common stock, according to the Form 4.

Was the BRFH insider transaction made under a Rule 10b5-1 trading plan?

No. The Form 4 indicates that no Rule 10b5-1 trading plan is reported for this transaction, meaning it is not identified as being executed under a pre-arranged trading plan.

What is the role of the reporting person in the BRFH Form 4?

The reporting person, Lisa Roger, is identified as a former Chief Financial Officer and former officer and affiliate of Barfresh Food Group, rather than a current officer, director, or 10% owner.

Is the former BRFH CFO still considered subject to Section 16 reporting?

The filing states that it is voluntarily reported following the reporting person’s departure and that it shall not be deemed an admission that the reporting person remains subject to Section 16 reporting requirements.

What was the total value of BRFH shares sold by the former CFO in this Form 4?

Former CFO Lisa Roger sold 6,127 shares at $1.22 per share, implying a transaction value of approximately $7,477, based strictly on multiplying the reported shares by the reported per-share price.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
X
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Roger Lisa

(Last)(First)(Middle)
3600 WILSHIRE BOULEVARD SUITE 1720

(Street)
LOS ANGELES CALIFORNIA 90010

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
BARFRESH FOOD GROUP INC. [ BRFH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
Officer (give title below)XOther (specify below)
Former Chief Financial Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/10/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock09/10/2026S6,127D$1.2271,743D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
Remarks:
The reporting person is a former officer and affiliate of the issuer. This transaction is being voluntarily reported following the reporting person's departure, and this filing shall not be deemed an admission that the reporting person remains subject to Section 16 reporting requirements.
Lisa Roger09/14/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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