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Vita Coco (COCO) COO reports 818-share tax withholding, holds 77,910 shares

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Vita Coco Company, Inc. Chief Operating Officer Jonathan Burth reported a mandated tax-withholding disposition of 818 shares of common stock on March 11, 2026, at a price of $54.91 per share. The shares were withheld by the company to cover tax obligations from vesting and settlement of restricted stock units and were not a discretionary transaction.

After this event, Burth directly owns 77,910 shares of common stock. He also holds multiple non-qualified stock options on common stock with exercise prices ranging from $10.178 to $33.36 and expiration dates between 2029 and 2035, reflecting a continuing equity position.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Burth Jonathan

(Last) (First) (Middle)
111 5TH AVENUE
2ND FLOOR

(Street)
NEW YORK NY 10003

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Vita Coco Company, Inc. [ COCO ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Operating Officer
3. Date of Earliest Transaction (Month/Day/Year)
03/11/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 03/11/2026 F(1) 818 D $54.91 77,910 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (Right to Buy) $10.178 (2) 12/16/2029 Common Stock 8,825 8,825 D
Non-Qualified Stock Option (Right to Buy) $10.178 (3) 02/10/2030 Common Stock 40,950 40,950 D
Non-Qualified Stock Option (Right to Buy) $10.178 (2) 02/10/2030 Common Stock 164,750 164,750 D
Non-Qualified Stock Option (Right to Buy) $10.178 (2) 01/11/2031 Common Stock 34,125 34,125 D
Non-Qualified Stock Option (Right to Buy) $15 (4) 10/21/2031 Common Stock 58,043 58,043 D
Non-Qualified Stock Option (Right to Buy) $15.36 (5) 08/15/2032 Common Stock 42,980 42,980 D
Non-Qualified Stock Option (Right to Buy) $16.91 (6) 03/10/2033 Common Stock 14,025 14,025 D
Non-Qualified Stock Option (Right to Buy) $16.91 (7) 03/10/2033 Common Stock 14,205 14,205 D
Non-Qualified Stock Option (Right to Buy) $26.18 (8) 03/04/2034 Common Stock 8,746 8,746 D
Non-Qualified Stock Option (Right to Buy) $33.36 (9) 03/04/2035 Common Stock 13,218 13,218 D
Explanation of Responses:
1. The disposition reported on this Form 4 represents shares withheld to cover tax withholding obligations in connection with the vesting and settlement of Restricted Stock Units. The disposition is mandated by the Issuer and does not represent a discretionary transaction by the Reporting Person.
2. The stock option is fully vested and currently exercisable.
3. The stock option is eligible to vest in four tranches if certain performance conditions for each tranche of the option are met by the target date for the applicable performance condition(s) and expire relative to each tranche if the performance conditions for such tranche are not met by the final target date. The performance conditions were partially met and as a result, the first tranche of the option were timely satisfied, resulting in vesting of the option as to 18,200 shares on February 6, 2024. The performance conditions applicable to the fourth tranche of the option were timely satisfied, resulting in vesting of the option as to 22,750 shares on February 20, 2026.
4. The stock option vests in four equal annual installments beginning on November 27, 2022.
5. The stock option vests in three equal annual installments beginning on August 15, 2025.
6. The stock option is eligible to vest if certain performance conditions are met by the target date for the applicable performance condition(s) and expire if the performance conditions are not met by the final target date. The performance conditions applicable were timely satisfied, resulting in vesting of the option as to 14,025 shares on February 20, 2026.
7. The stock option vests in four equal annual installments beginning on March 10, 2024.
8. The stock option vests in four equal annual installments beginning on March 4, 2025.
9. The Reporting Person was granted stock options that will vest in four annual equal installments on each anniversary of the grant date provided that the Reporting Person remains in continuous service on each vesting date.
/s/ Alison Klein, attorney-in-fact for Jonathan Burth 03/12/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Vita Coco (COCO) COO Jonathan Burth report in this Form 4?

Jonathan Burth reported 818 Vita Coco common shares disposed to cover tax withholding. These shares were withheld by the company upon vesting and settlement of restricted stock units, making the transaction mandatory rather than a discretionary open-market trade by the executive.

Was the Vita Coco (COCO) COO’s 818-share disposition an open-market sale?

No, the 818-share disposition was not an open-market sale. The shares were automatically withheld by Vita Coco to satisfy tax obligations tied to restricted stock unit vesting, as described in the filing footnote, and did not reflect a voluntary trading decision.

How many Vita Coco (COCO) shares does the COO hold after this Form 4?

After the tax-withholding disposition, Chief Operating Officer Jonathan Burth directly owns 77,910 shares of Vita Coco common stock. This figure, disclosed in the filing, shows he retains a substantial equity stake despite the small, non-discretionary share withholding for taxes.

What stock options on Vita Coco (COCO) shares does the COO retain?

The COO holds several non-qualified stock options on Vita Coco common stock. These options carry exercise prices from $10.178 to $33.36 per share and have expiration dates spanning 2029 through 2035, indicating a long-dated incentive alignment with the company’s future performance.

Does this Vita Coco (COCO) Form 4 suggest a change in insider sentiment?

The Form 4 mainly shows a routine tax-withholding event of 818 shares, mandated upon RSU vesting. Because the COO still directly holds 77,910 shares and significant stock options, the filing appears administrative rather than a clear signal of changing insider sentiment.
Vita Coco Company, Inc.

NASDAQ:COCO

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3.31B
51.36M
Beverages - Non-Alcoholic
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United States
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