Laurence Lytton reports 914,158 shares in CREATIVE REALITIES (CREX)

Rhea-AI Filing Summary

CREATIVE REALITIES, INC. amended its beneficial ownership filing to report that Laurence W. Lytton beneficially owns 914,158 shares of Common Stock, representing 8.7% of the class. The percentage is calculated based on 10,567,268 shares outstanding as of April 10, 2026, per the company's Form 10-K; the amendment is signed on 05/15/2026.

Insights

Corporate Governance Analyst

Large passive stake disclosure: 8.7% beneficial ownership reported.

Laurence W. Lytton is shown as beneficial owner of 914,158 shares with sole voting and dispositive power. The filing amends a prior Schedule 13G and cites 10,567,268 shares outstanding as of April 10, 2026 for the percentage calculation.

The disclosure signals a sizable ownership position but the filing type (13G/A) typically reflects passive or qualifying investor status; any change in voting or control would require further filings.

Securities Compliance Specialist

Filing aligns with beneficial ownership reporting requirements; no transaction details provided.

The amendment lists sole voting and dispositive power over 914,158 shares, and the signature date is 05/15/2026. It does not describe acquisition method or trading activity within the excerpt.

Regulatory follow-up would appear only if the ownership crosses statutory thresholds requiring different forms or if voting intent changes; subsequent filings would disclose such shifts.

Key Figures

Beneficial ownership: 914,158 shares Percent of class: 8.7% Shares outstanding: 10,567,268 shares +2 more

5 metrics

Beneficial ownership 914,158 shares Amount beneficially owned by Laurence W. Lytton

Percent of class 8.7% Percent of Common Stock represented by 914,158 shares

Shares outstanding 10,567,268 shares Shares outstanding used for percentage calculation as of April 10, 2026

Sole voting power 914,158 shares Shares over which sole voting power is reported

Signature date 05/15/2026 Date the reporting person signed the amendment

Key Terms

Schedule 13G/A, Beneficially owned, Sole dispositive power, Shares outstanding as of April 10, 2026

4 terms

Schedule 13G/A regulatory

"Amendment No. 1 CREATIVE REALITIES, INC. Common Stock"

A Schedule 13G/A is an amended public filing with the U.S. securities regulator that updates a previous Schedule 13G, disclosing when an individual or group holds a substantial (typically over 5%) stake in a company and is claiming a passive, non‑controlling intent. Investors monitor these updates because rising or falling holdings can signal changing confidence, potential future moves, or shifts in voting power — like watching a public ledger where large shareholders quietly adjust their positions.

Beneficially owned regulatory

"Amount beneficially owned: 914,158 (b) Percent of class: 8.7%"

Beneficially owned describes securities or assets where a person has the economic rights and control—such as the right to receive dividends and to direct voting—even if legal title is held in another name. Think of it like having the keys and using a car that’s registered to someone else: you get the benefits and make decisions. Investors care because beneficial ownership reveals who truly controls value and voting power, affecting corporate decisions and takeover dynamics.

Sole dispositive power regulatory

"Sole power to dispose or to direct the disposition of: 914,158"

Sole dispositive power is the exclusive legal authority to decide what happens to a security — for example, whether to sell, transfer, or retain shares — without needing anyone else’s permission. Investors care because it signals who truly controls the economic outcome of an investment: like holding the only key to a safe, the holder can realize gains or losses and may trigger regulatory reporting, insider rules, or influence over corporate ownership.

Shares outstanding as of April 10, 2026 financial

"based on 10,567,268 shares of Common Stock outstanding on April 10, 2026"

SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

SCHEDULE 13G

UNDER THE SECURITIES EXCHANGE ACT OF 1934

(Amendment No. 1)

CREATIVE REALITIES, INC.

(Name of Issuer)

Common Stock

(Title of Class of Securities)

22530J309

(CUSIP Number)

03/31/2026

(Date of Event Which Requires Filing of this Statement)

Check the appropriate box to designate the rule pursuant to which this Schedule is filed:

Rule 13d-1(b)

Rule 13d-1(c)

Rule 13d-1(d)

schemaVersion:

SCHEDULE 13G

CUSIP Number(s): 22530J309

1

Names of Reporting Persons

LYTTON LAURENCE W

2

Check the appropriate box if a member of a Group (see instructions)

(a)
(b)

3

Sec Use Only

4

Citizenship or Place of Organization

UNITED STATES

Number of Shares Beneficially Owned by Each Reporting Person With:

5	Sole Voting Power 914,158.00
6	Shared Voting Power 0.00
7	Sole Dispositive Power 914,158.00
8	Shared Dispositive Power 0.00

9

Aggregate Amount Beneficially Owned by Each Reporting Person

914,158.00

10

Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)

11

Percent of class represented by amount in row (9)

8.7 %

12

Type of Reporting Person (See Instructions)

IN

Comment for Type of Reporting Person: Percentage calculated based on 10,567,268 shares of Common Stock outstanding on April 10, 2026, as reported in the Form 10-K filed by the Issuer for the fiscal year ended December 31, 2025.

SCHEDULE 13G

Item 1.
(a)	Name of issuer: CREATIVE REALITIES, INC.
(b)	Address of issuer's principal executive offices: 13100 Magisterial Drive, Suite 100, Louisville, KY 40223
Item 2.
(a)	Name of person filing: Laurence W. Lytton
(b)	Address or principal business office or, if none, residence: 467 Central Park West New York, NY 10025
(c)	Citizenship: USA
(d)	Title of class of securities: Common Stock
(e)	CUSIP No.: 22530J309
Item 3.	If this statement is filed pursuant to §§ 240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a:
(a)	Broker or dealer registered under section 15 of the Act (15 U.S.C. 78o);
(b)	Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c);
(c)	Insurance company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c);
(d)	Investment company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8);
(e)	An investment adviser in accordance with § 240.13d-1(b)(1)(ii)(E);
(f)	An employee benefit plan or endowment fund in accordance with § 240.13d-1(b)(1)(ii)(F);
(g)	A parent holding company or control person in accordance with § 240.13d-1(b)(1)(ii)(G);
(h)	A savings associations as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C. 1813);
(i)	A church plan that is excluded from the definition of an investment company under section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C. 80a-3);
(j)	A non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J). If filing as a non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J), please specify the type of institution:
(k)	Group, in accordance with Rule 240.13d-1(b)(1)(ii)(K).
Item 4.	Ownership
(a)	Amount beneficially owned: 914,158
(b)	Percent of class: 8.7%
(c)	Number of shares as to which the person has:
	(i) Sole power to vote or to direct the vote: 914,158
	(ii) Shared power to vote or to direct the vote: 0
	(iii) Sole power to dispose or to direct the disposition of: 914,158
	(iv) Shared power to dispose or to direct the disposition of: 0
Item 5.	Ownership of 5 Percent or Less of a Class.
	Not Applicable
Item 7.	Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on by the Parent Holding Company or Control Person.
	Not Applicable
Item 8.	Identification and Classification of Members of the Group.
	Not Applicable
Item 9.	Notice of Dissolution of Group.
	Not Applicable

Item 10.

Certifications:

By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under ?? 240.14a-11.

SIGNATURE

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

LYTTON LAURENCE W

Signature:	/s/ Laurence W. Lytton
Name/Title:	Reporting person
Date:	05/15/2026

FAQ

What stake does Laurence W. Lytton report in CREX?

Laurence W. Lytton reports beneficial ownership of 914,158 shares, equal to 8.7% of the class. The percentage is calculated using 10,567,268 shares outstanding as of April 10, 2026, per the company's Form 10-K.

Does the Schedule 13G/A indicate voting or disposition power for CREX shares?

Yes. The filing reports sole voting power and sole dispositive power over 914,158 shares. It shows zero shared voting or dispositive power in the provided excerpt.

When is the outstanding share count used to calculate the percentage reported?

The percentage uses 10,567,268 shares outstanding as of April 10, 2026. That figure is cited from the issuer's Form 10-K for the fiscal year ended December 31, 2025.

Does this amendment disclose how the shares were acquired for CREX?

No. The amendment reports ownership and power over shares but does not describe acquisition method, transaction dates, or trading activity in the provided excerpt.

What is the filing date or signature date for this Schedule 13G/A amendment?

The filing excerpt is signed by Laurence W. Lytton on 05/15/2026, which serves as the signature date shown in the amendment.