Welcome to our dedicated page for Salesforce Com SEC filings (Ticker: CRM), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
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Salesforce (CRM) insider Sundeep G. Reddy, EVP & Chief Accounting Officer, reported equity activity on 09/22/2025. The filing shows vesting/settlement transactions that resulted in the acquisition of 575 restricted stock units (143 and 432) converting one-for-one into common shares, and simultaneous withholding of 257 shares (64 and 193) to satisfy tax obligations at a price of $249.69 per share. After these transactions, Reddy's reported beneficial ownership figures for common stock appeared in multiple lines ranging from 12,671 to 13,103 shares depending on the line item. Transactions were reported by attorney-in-fact and documented an Exhibit 24 power of attorney.
Niles Sabastian, President and Chief Legal Officer at Salesforce, Inc. (CRM), reported insider transactions on 09/22/2025. The filing shows the vesting/settlement of 1,015 restricted stock units (RSUs) that converted one-for-one into common stock at no cash price, increasing his direct common stock holdings. To satisfy tax withholding on that settlement, 562 shares were withheld and disposed at a price of $249.69 per share. Following these entries the report lists 3,590 shares and 10,155 derivative-related shares as beneficially owned in direct form as stated in the filing. The form was signed by an attorney-in-fact for Sabastian on 09/23/2025.
Miguel Milano, President and CRO of Salesforce, Inc. (CRM), reported changes in beneficial ownership on Form 4. The filing shows that on 09/22/2025 Mr. Milano had 1,015 restricted stock units (RSUs) vest and convert to 1,015 shares of common stock with no cash purchase price reported. The filing also shows 400 shares were withheld to satisfy tax withholding at a price of $249.69 per share. After the reported non-derivative transactions, beneficial ownership is reported as 11,921 shares following the RSU vesting event and 11,521 shares following the share withholding for taxes. The Form 4 is signed by an attorney-in-fact on 09/23/2025.
Parker Harris, Co‑Founder and CTO of Slack and a director of Salesforce (CRM), reported equity activity on 09/22/2025. The filing shows conversion/vesting of restricted stock units into common shares (1,003 and 1,269 RSUs) and shares withheld to satisfy tax liabilities (630 and 498 shares withheld at $249.69 per share). The report lists direct beneficial ownership totals around 138,726–139,995 shares following the transactions and substantial indirect holdings: 930,987 shares held by the G. Parker Harris III & Holly L. Johnson Family Trust and multiple LLCs holding between 115,840 and 171,324 shares each. The Form 4 was signed by an attorney‑in‑fact on 09/23/2025.
Marc Benioff, Chair and CEO of Salesforce (CRM), reported matched option exercise and share sales executed under a Rule 10b5-1 plan. On 09/22/2025 he exercised 2,250 non-qualified stock options with an exercise price of $161.50 and concurrently sold 2,250 shares in multiple transactions at weighted-average prices ranging from $243.6876 to $250.4400. Following these transactions the filing shows 11,911,571 shares directly owned, 107,000 shares indirectly by trust, and 10,000,000 shares indirectly held by the Marc Benioff Fund LLC. The filing indicates the trades were effected automatically pursuant to a 10b5-1 plan adopted January 9, 2025.
Marc Benioff, Chair and CEO of Salesforce, reported transactions on Form 4 showing activity on 09/19/2025 executed under a Rule 10b5-1 trading plan adopted January 9, 2025. He exercised 2,250 non-qualified stock options with an exercise price of $161.50 and immediately acquired 2,250 shares. On the same date he sold a total of 2,250 common shares in multiple transactions at weighted average prices ranging from $243.49 to $247.19, producing weighted-average sale prices listed by lot. Following these transactions, he directly beneficially owns 11,911,571–11,913,821 shares across direct and trust holdings and indirectly holds 10,107,000 shares via trusts and Marc Benioff Fund LLC.
Marc Benioff, Chair and CEO of Salesforce (CRM), reported insider transactions under a Rule 10b5-1 trading plan. The filing shows purchases via option-related transactions of 2,250 shares on 09/17/2025 and 2,250 shares on 09/18/2025 at an exercise/conversion price of $161.50. On those same dates the reporting person sold a total of 4,500 common shares in multiple transactions at weighted-average prices ranging from about $239.79 to $247.08. After these transactions the reporting person directly beneficially owned 11,911,571 shares, indirectly held 107,000 shares via a trust, and had interests in 10,000,000 shares through the Marc Benioff Fund LLC. The filing was signed by an attorney-in-fact and indicates the trades were effected pursuant to a 10b5-1 plan adopted January 9, 2025.
Insider transfer of Salesforce (CRM) shares by gift The filing shows that on 09/17/2025 director Kirk David Blair received a transfer of 215 shares of Salesforce common stock by gift from a trust held for the benefit of the reporting person and his spouse. The transfer was executed with no funds exchanged. Following the reported transaction the reporting person beneficially owns 8,317 shares directly. The Form 4 was signed by an attorney-in-fact on 09/18/2025.
This is a non-sale, non-cash transfer between related parties and is a routine update of beneficial ownership rather than an open-market purchase or disposition.
Marc Benioff, Chair and CEO of Salesforce, executed equity transactions on 09/16/2025 under a Rule 10b5-1 plan adopted January 9, 2025. He exercised a non-qualified stock option to acquire 2,250 shares at an exercise price of $161.50 and concurrently sold 2,250 shares in multiple open-market transactions at weighted average prices ranging approximately from $237.49 to $242.52 (broken into several weighted-average sales lines). After these trades, his direct beneficial ownership is reported in the low‑11.9 million share range, with additional indirect holdings of 107,000 shares by trust and 10,000,000 shares held through the Marc Benioff Fund LLC.
Marc Benioff, Chair and CEO of Salesforce, reported Rule 10b5-1 plan trades dated 09/15/2025. He exercised 2,250 non-qualified stock options with a $161.50 exercise price and immediately sold an equal number of shares in multiple transactions under the plan at weighted-average prices ranging from approximately $241.28 to $244.35. After these transactions, Benioff directly beneficially owned 11,911,571 shares. The filing also discloses 107,000 shares held indirectly by trust and 10,000,000 shares held indirectly by the Marc Benioff Fund LLC.
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