New 7.5% stake surfaces in e.l.f. Beauty (NYSE: ELF)

Rhea-AI Filing Summary

e. Beauty, Inc. has a significant shareholder group led by Gregory Fenelon reporting ownership of its common stock. Fenelon, together with Fenelon Opportunity Fund Inc. and The Gregory Fenelon Revocable Living Trust, reports beneficial ownership of 4,420,500 shares of common stock, representing 7.5% of the class. The filing states that this position carries sole voting power and sole dispositive power over all 4,420,500 shares, with no shared voting or dispositive power. Gregory Fenelon signs in multiple capacities, including as Chief Executive Officer, trustee, and individually, indicating control or authority across the related reporting entities.

Key Figures

Shares beneficially owned: 4,420,500 shares Percent of class: 7.5% Sole voting power: 4,420,500 shares +3 more

6 metrics

Shares beneficially owned 4,420,500 shares Common stock of e. Beauty, Inc. reported by Gregory Fenelon and related entities

Percent of class 7.5% Portion of e. Beauty, Inc. common stock class beneficially owned

Sole voting power 4,420,500 shares Shares over which Gregory Fenelon has sole voting power

Shared voting power 0 shares Shares over which Gregory Fenelon has shared voting power

Sole dispositive power 4,420,500 shares Shares over which Gregory Fenelon has sole dispositive power

Shared dispositive power 0 shares Shares over which Gregory Fenelon has shared dispositive power

Key Terms

beneficially owned, sole voting power, sole dispositive power, Schedule 13G, +1 more

5 terms

beneficially owned financial

"Item 4. | Ownership (a) | Amount beneficially owned: 4,420,500"

Beneficially owned describes securities or assets where a person has the economic rights and control—such as the right to receive dividends and to direct voting—even if legal title is held in another name. Think of it like having the keys and using a car that’s registered to someone else: you get the benefits and make decisions. Investors care because beneficial ownership reveals who truly controls value and voting power, affecting corporate decisions and takeover dynamics.

sole voting power financial

"5 | Sole Voting Power 4,420,500.00"

Sole voting power is the exclusive right to cast votes attached to a shareholder’s stock without needing approval from anyone else. Like holding the only remote control for a TV, it lets that holder decide corporate matters such as board members, mergers, and policy changes, making it important to investors because it concentrates control and can strongly influence a company’s strategy and the value of its shares.

sole dispositive power financial

"7 | Sole Dispositive Power 4,420,500.00"

Sole dispositive power is the exclusive legal authority to decide what happens to a security — for example, whether to sell, transfer, or retain shares — without needing anyone else’s permission. Investors care because it signals who truly controls the economic outcome of an investment: like holding the only key to a safe, the holder can realize gains or losses and may trigger regulatory reporting, insider rules, or influence over corporate ownership.

Schedule 13G regulatory

"form_type": "SCHEDULE 13G"

A Schedule 13G is a formal document that investors file with the government when they acquire a large ownership stake in a company, usually for investment purposes rather than control. It helps keep the public informed about who owns significant parts of a company's shares, which can influence how the company is managed and how investors make decisions. Filing this schedule is important for transparency and understanding the ownership landscape of publicly traded companies.

percent of class financial

"11 7.5 % 12"

Percent of class is the portion of a specific category of securities—such as a company’s common shares, preferred shares, or a bond series—that takes part in or approves a corporate action (vote, consent, tender, etc.). Investors watch this number because it reveals how much support or opposition exists within that particular shareholder group; like counting how many members of a club back a proposal, it can determine whether a plan passes or how influence is distributed.

FAQ

How many e. Beauty, Inc. (ELF) shares does Gregory Fenelon beneficially own?

Gregory Fenelon reports beneficial ownership of 4,420,500 shares of e. Beauty, Inc. common stock. This position is reported with sole voting and sole dispositive power over all shares and no shared authority with other parties.

What percentage of e. Beauty, Inc. (ELF) does Gregory Fenelon’s group own?

The filing reports that Gregory Fenelon and related entities beneficially own 7.5% of e. Beauty, Inc.’s common stock. This percentage reflects their 4,420,500 shares relative to the company’s outstanding common shares.

Which entities are included with Gregory Fenelon in this Schedule 13G for ELF?

The Schedule 13G for e. Beauty, Inc. lists Fenelon Opportunity Fund Inc., The Gregory Fenelon Revocable Living Trust, and Gregory Fenelon individually as reporting persons, each tied to the same 4,420,500-share beneficial ownership position.

Does Gregory Fenelon have sole or shared voting power over e. Beauty, Inc. (ELF) shares?

The filing states that Gregory Fenelon has sole voting power over 4,420,500 shares of e. Beauty, Inc. common stock. It reports 0 shares with shared voting power and the same sole authority for dispositive power.

What dispositive power does Gregory Fenelon report over his ELF holdings?

Gregory Fenelon reports sole dispositive power over 4,420,500 shares of e. Beauty, Inc. common stock. The disclosure indicates 0 shares with shared dispositive power, meaning only he or his controlled entities may direct dispositions.

In what capacities did Gregory Fenelon sign the Schedule 13G for ELF?

Gregory Fenelon signed the Schedule 13G three times: as Chief Executive Officer, as Trustee, and Individually. These signatures reflect his roles with the reporting entities and his personal beneficial ownership.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 08/17/2026 - 05:38 PM Accepted by SEC EDGAR 08/17/2026 - 05:38 PM Learn about SEC filing dates

SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

SCHEDULE 13G

UNDER THE SECURITIES EXCHANGE ACT OF 1934

e.l.f. Beauty, Inc.

(Name of Issuer)

Common

(Title of Class of Securities)

26856L103

(CUSIP Number)

08/17/2026

(Date of Event Which Requires Filing of this Statement)

Check the appropriate box to designate the rule pursuant to which this Schedule is filed:

Rule 13d-1(b)

Rule 13d-1(c)

Rule 13d-1(d)

schemaVersion:

SCHEDULE 13G

CUSIP Number(s): 26856L103

1

Names of Reporting Persons

Fenelon Opportunity Fund Inc.

2

Check the appropriate box if a member of a Group (see instructions)

(a)
(b)

3

Sec Use Only

4

Citizenship or Place of Organization

UNITED STATES

Number of Shares Beneficially Owned by Each Reporting Person With:

5	Sole Voting Power 4,420,500.00
6	Shared Voting Power 0.00
7	Sole Dispositive Power 4,420,500.00
8	Shared Dispositive Power 0.00

9

Aggregate Amount Beneficially Owned by Each Reporting Person

4,420,500.00

10

Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)

11

Percent of class represented by amount in row (9)

7.5 %

12

Type of Reporting Person (See Instructions)

CO

SCHEDULE 13G

CUSIP Number(s): 26856L103

1

Names of Reporting Persons

The Gregory Fenelon Revocable Living Trust

2

Check the appropriate box if a member of a Group (see instructions)

(a)
(b)

3

Sec Use Only

4

Citizenship or Place of Organization

UNITED STATES

Number of Shares Beneficially Owned by Each Reporting Person With:

5	Sole Voting Power 4,420,500.00
6	Shared Voting Power 0.00
7	Sole Dispositive Power 4,420,500.00
8	Shared Dispositive Power 0.00

9

Aggregate Amount Beneficially Owned by Each Reporting Person

4,420,500.00

10

Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)

11

Percent of class represented by amount in row (9)

7.5 %

12

Type of Reporting Person (See Instructions)

OO

SCHEDULE 13G

CUSIP Number(s): 26856L103

1

Names of Reporting Persons

Gregory Fenelon

2

Check the appropriate box if a member of a Group (see instructions)

(a)
(b)

3

Sec Use Only

4

Citizenship or Place of Organization

UNITED STATES

Number of Shares Beneficially Owned by Each Reporting Person With:

5	Sole Voting Power 4,420,500.00
6	Shared Voting Power 0.00
7	Sole Dispositive Power 4,420,500.00
8	Shared Dispositive Power 0.00

9

Aggregate Amount Beneficially Owned by Each Reporting Person

4,420,500.00

10

Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)

11

Percent of class represented by amount in row (9)

7.5 %

12

Type of Reporting Person (See Instructions)

IN

SCHEDULE 13G

Item 1.
(a)	Name of issuer: e.l.f. Beauty, Inc.
(b)	Address of issuer's principal executive offices: 601 12TH STREET, SUITE 1400, OAKLAND, CALIFORNIA, 94607
Item 2.
(a)	Name of person filing: Gregory Fenelon
(b)	Address or principal business office or, if none, residence: 1910 Pacific Ave Suite 2000, Dallas, TX 75201, United States
(c)	Citizenship: United States
(d)	Title of class of securities: Common
(e)	CUSIP Number(s): 26856L103
Item 3.	If this statement is filed pursuant to §§ 240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a:
(a)	Broker or dealer registered under section 15 of the Act (15 U.S.C. 78o);
(b)	Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c);
(c)	Insurance company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c);
(d)	Investment company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8);
(e)	An investment adviser in accordance with § 240.13d-1(b)(1)(ii)(E);
(f)	An employee benefit plan or endowment fund in accordance with § 240.13d-1(b)(1)(ii)(F);
(g)	A parent holding company or control person in accordance with § 240.13d-1(b)(1)(ii)(G);
(h)	A savings associations as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C. 1813);
(i)	A church plan that is excluded from the definition of an investment company under section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C. 80a-3);
(j)	A non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J). If filing as a non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J), please specify the type of institution:
(k)	Group, in accordance with Rule 240.13d-1(b)(1)(ii)(K).
Item 4.	Ownership
(a)	Amount beneficially owned: 4,420,500
(b)	Percent of class: 7.5%
(c)	Number of shares as to which the person has:
	(i) Sole power to vote or to direct the vote: 4,420,500
	(ii) Shared power to vote or to direct the vote: 0
	(iii) Sole power to dispose or to direct the disposition of: 4,420,500
	(iv) Shared power to dispose or to direct the disposition of: 0
Item 5.	Ownership of 5 Percent or Less of a Class.
	Not Applicable
Item 6.	Ownership of more than 5 Percent on Behalf of Another Person.
	Not Applicable
Item 7.	Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on by the Parent Holding Company or Control Person.
	Not Applicable
Item 8.	Identification and Classification of Members of the Group.
	Not Applicable
Item 9.	Notice of Dissolution of Group.
	Not Applicable

Item 10.

Certifications:

By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under § 240.14a-11.

SIGNATURE

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

Fenelon Opportunity Fund Inc.

Signature:	Gregory Fenelon
Name/Title:	Chief Executive Officer
Date:	08/17/2026

The Gregory Fenelon Revocable Living Trust

Signature:	Gregory Fenelon
Name/Title:	Trustee
Date:	08/17/2026

Gregory Fenelon

Signature:	Gregory Fenelon
Name/Title:	Individually
Date:	08/17/2026