Gaia director buys 3,500 shares at $1.37

A GAIA, INC director acquired additional Class A shares in an open-market or private transaction, increasing his direct holdings.

Rhea-AI Filing Summary

GAIA, INC (GAIA) director Paul Howard Sutherland purchased Class A Common Stock in the company. On September 11, 2026, he bought 3,500 shares at $1.3707 per share in an open market or private transaction, bringing his direct holdings to 451,073 shares. No Rule 10b5-1 trading plan is reported for this transaction.

Insider Trade Summary

Net Buyer: 3,500 shares

Net Buy 1 txn

Insider Sutherland Paul Howard

Role Director

Bought 3,500 shs ($5K)

Type	Security	Shares	Price	Value
Purchase	Class A Common Stock	3,500	$1.3707	$5K

Holdings After Transaction: Class A Common Stock — 451,073 shares (Direct)

Key Figures

Shares purchased: 3,500 shares Purchase price per share: $1.3707 per share Shares owned after transaction: 451,073 shares +1 more

4 metrics

Shares purchased 3,500 shares Class A Common Stock bought on September 11, 2026

Purchase price per share $1.3707 per share Price paid for the 3,500 Class A shares

Shares owned after transaction 451,073 shares Director’s direct holdings following the purchase

Net buy shares 3,500 shares Net share change from this Form 4, all purchases

Key Terms

Class A Common Stock, open market or private transaction, Rule 10b5-1

3 terms

Class A Common Stock financial

"Purchase of 3,500 shares of class A common stock."

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

open market or private transaction financial

"Purchase in open market or private transaction"

Rule 10b5-1 regulatory

"No Rule 10b5-1 trading plan is reported for this transaction"

Rule 10b5-1 is a regulation that allows company insiders to buy or sell their shares at predetermined times, even if they have access to non-public information. It acts like setting a schedule in advance for transactions, helping prevent accusations of unfair trading. This rule provides a way for insiders to plan trades transparently, giving investors confidence that these transactions are not based on hidden information.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did GAIA (GAIA) report in this Form 4?

GAIA reported that director Paul Howard Sutherland purchased 3,500 shares of Class A Common Stock on September 11, 2026 in an open market or private transaction at $1.3707 per share, increasing his direct holdings to 451,073 shares.

Was the GAIA (GAIA) insider trade made under a Rule 10b5-1 plan?

No. The filing indicates that no Rule 10b5-1 trading plan is associated with this transaction, meaning the reported purchase was not affirmed as being made under a preset trading arrangement.

How many GAIA (GAIA) shares does the director hold after this transaction?

After the reported purchase, director Paul Howard Sutherland directly holds 451,073 shares of GAIA Class A Common Stock, as stated in the filing’s post-transaction holdings figure.

What price did the GAIA (GAIA) director pay per share in the Form 4 transaction?

The director paid $1.3707 per share for 3,500 shares of GAIA Class A Common Stock in the transaction reported for September 11, 2026.

What type of security was involved in the GAIA (GAIA) insider purchase?

The transaction involved Class A Common Stock of GAIA, INC. The Form 4 reports a purchase of 3,500 shares of this security by director Paul Howard Sutherland.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/15/2026 - 09:15 AM Accepted by SEC EDGAR 09/15/2026 - 09:15 AM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Sutherland Paul Howard

(Last) (First) (Middle)

833 W. SOUTH BOULDER ROAD

(Street)

LOUISVILLE COLORADO 80027

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
GAIA, INC [ GAIA ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/11/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	09/11/2026		P		3,500	A	$1.3707	451,073	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

Remarks:

Purchase of 3,500 shares of class A common stock.

	/s/ Ned Preston Attorney-in-Fact for Paul Sutherland	09/15/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)