Harley-Davidson director exercises 6,015 share units

HARLEY-DAVIDSON, INC. director Lori Ann Flees exercised share-based awards, converting 6,015 Share Units into the same number of Common Stock shares.

Rhea-AI Filing Summary

HARLEY-DAVIDSON, INC. director Lori Ann Flees exercised share-based awards, converting 6,015 Share Units into the same number of Common Stock shares. These awards were granted under the Harley-Davidson, Inc. Director Stock Plan and represent compensation rather than an open-market purchase.

Following this exercise, she directly holds 17,223 shares of Common Stock, which include shares accumulated through automatic dividend reinvestment. All 6,015 Share Units shown in this filing were fully converted, leaving no remaining balance of those units.

Insider Trade Summary

6,015 shares exercised/converted

Exercise 2 txns

Insider Flees Lori Ann

Role Director

Type	Security	Shares	Price	Value
Exercise	Share Units	6,015	$0.00	$0.00
Exercise	Common Stock	6,015	$0.00	$0.00

Holdings After Transaction: Share Units — 0 contracts (Direct); Common Stock — 17,223 shares (Direct)

Footnotes (4)

1. F1. Granted pursuant to the Harley-Davidson, Inc. Director Stock Plan, as amended
2. F2. 1-for-1
3. F3. Includes shares of Common Stock acquired through automatic reinvestment of dividends.
4. F4. Each Stock Unit is the equivalent of one share of common stock. The shares are payable on the one year anniversary of the grant date or upon the earlier termination of service as a director.

Key Figures

Share Units exercised: 6,015 units Common Stock acquired via exercise: 6,015 shares Holdings after transaction: 17,223 shares +2 more

5 metrics

Share Units exercised 6,015 units Share Units converted into Common Stock on May 14, 2026

Common Stock acquired via exercise 6,015 shares Shares received from exercising Share Units

Holdings after transaction 17,223 shares Total Common Stock directly owned after exercise

Exercise price per unit $0.00 per unit Share Units converted at zero exercise price

Unit-to-share ratio 1-for-1 Each Stock Unit equals one share of Common Stock

Key Terms

Director Stock Plan, Share Units, derivative security, automatic reinvestment of dividends, +1 more

5 terms

Director Stock Plan financial

"Granted pursuant to the Harley-Davidson, Inc. Director Stock Plan, as amended"

Share Units financial

""security_title": "Share Units""

derivative security financial

"transaction_code_description": "Exercise or conversion of derivative security""

A derivative security is a financial contract whose value comes from the price or performance of something else, such as a stock, bond, commodity, or market index. For investors it acts like an insurance policy or a wager: it can be used to protect against losses, lock in prices, or amplify gains and losses, so it can change a portfolio’s risk and potential return without owning the underlying asset directly.

automatic reinvestment of dividends financial

"Includes shares of Common Stock acquired through automatic reinvestment of dividends."

Stock Unit financial

"Each Stock Unit is the equivalent of one share of common stock."

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Harley-Davidson (HOG) director Lori Ann Flees report?

Lori Ann Flees exercised 6,015 Share Units into 6,015 shares of Harley-Davidson Common Stock. The transaction reflects the conversion of director compensation awards, not an open-market stock purchase or sale, and was reported as an exercise of a derivative security.

How many Harley-Davidson (HOG) shares does Lori Ann Flees hold after this Form 4?

After the reported transactions, Lori Ann Flees directly holds 17,223 shares of Harley-Davidson Common Stock. This total includes shares gained from exercising 6,015 Share Units and shares accumulated through automatic reinvestment of dividends under the company’s director-related programs.

Were the Harley-Davidson (HOG) shares acquired by Lori Ann Flees bought on the open market?

No, the shares were not bought on the open market. They came from exercising 6,015 Share Units granted under the Harley-Davidson, Inc. Director Stock Plan as part of director compensation, with no reported open-market purchase or sale in this filing.

What are Harley-Davidson (HOG) Share Units mentioned in Lori Ann Flees’ Form 4?

Each Share Unit is the equivalent of one share of Harley-Davidson common stock. These units are granted under the Director Stock Plan and become payable in shares on the one-year anniversary of the grant date or earlier if the director’s board service ends.

Did Lori Ann Flees sell any Harley-Davidson (HOG) shares in this Form 4 filing?

The Form 4 does not report any sales of Harley-Davidson shares by Lori Ann Flees. It only shows the exercise of 6,015 Share Units into Common Stock, classified as an exercise or conversion of derivative securities, with no sale transactions listed.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

Accepted by SEC EDGAR 05/18/2026 - 04:23 PM EDT Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Flees Lori Ann

(Last) (First) (Middle)

HARLEY-DAVIDSON, INC.

3700 WEST JUNEAU AVENUE

(Street)

MILWAUKEE WISCONSIN 53208

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
HARLEY-DAVIDSON, INC. [ HOG ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/14/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	05/14/2026		M		6,015	A	$0	17,223	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Share Units(1)	(2)	05/14/2026		M			6,015(3)	(4)	(4)	Common Stock	6,015	$0	0	D

Explanation of Responses:

1. Granted pursuant to the Harley-Davidson, Inc. Director Stock Plan, as amended

2. 1-for-1

3. Includes shares of Common Stock acquired through automatic reinvestment of dividends.

4. Each Stock Unit is the equivalent of one share of common stock. The shares are payable on the one year anniversary of the grant date or upon the earlier termination of service as a director.

Remarks:

	/s/ Paul J. Krause, as Power of Attorney	05/18/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)