Heritage Insurance (HRTG) Form 144: 250K shares proposed sale
Rhea-AI Filing Summary
Heritage Insurance Holdings, Inc. (HRTG) notice reports a proposed sale of 250,000 common shares through Morgan Stanley Smith Barney LLC on the NYSE, with an aggregate market value of $6,022,500.00 and approximately 31,017,570 shares outstanding. The filing lists the acquisition history for the shares being sold: 135,338 shares were founders' shares acquired 12/15/2012 and 114,662 were purchased on the open market 05/23/2014 for cash. The filer indicates no securities sold in the past three months and attests they possess no undisclosed material adverse information. The notice sets the approximate sale date as 09/16/2025.
Positive
- None.
Negative
- None.
Insights
TL;DR: Insider intends to sell 250,000 HRTG shares (≈0.8% of outstanding), reported under Rule 144; transaction appears routine.
The Form 144 discloses a planned sale of 250,000 common shares via Morgan Stanley with an aggregate value of $6.02 million and an approximate sale date of 09/16/2025. The filing documents the provenance of the shares: a mix of founders' shares (12/15/2012) and an open-market purchase (05/23/2014). There are no reported sales in the prior three months, and the filer certifies no undisclosed material adverse information. Given the sale size relative to outstanding shares (~0.8%), this appears to be a routine insider liquidity event rather than a material shift in ownership.
TL;DR: Proper Rule 144 disclosure filed; timeline and source of shares are clearly stated.
The notice follows Rule 144 disclosure requirements by identifying the broker, number of shares, aggregate market value, acquisition dates, and nature of acquisitions (founders' shares and open-market purchase). The filer also makes the standard representation regarding material nonpublic information. There is no indication in the filing of any trading plan date or Rule 10b5-1 adoption. From a governance perspective, the form provides the expected transparency for an insider sale.