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Ethos Technologies president sells 118K shares

Ethos Technologies’ president converted Class B into Class A shares and sold 118,333 Class A shares under a Rule 10b5-1 plan.

(Neutral)
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Ethos Technologies Inc. (LIFE) director and President Wang Lingke reported transactions on September 17, 2026 involving a conversion and sales of company stock. Wang converted 118,333 shares of Class B Common Stock into the same number of Class A Common Stock and then sold 118,333 Class A shares in multiple transactions at weighted average prices around the high‑$30 range. After the conversion, Wang held 3,811,283 Class B shares directly, and additional Class B shares are held indirectly through a spouse and several 2024 trusts. The reported sales were made under a Rule 10b5-1 trading plan adopted on May 20, 2026.

Positive

  • None.

Negative

  • None.
Insider Wang Lingke
Role President
Sold 118,333 shs ($4.61M)
Approx. gross sale proceeds $4.61M
Type Security Shares Price Value
Conversion Class B Common Stock F1 118,333 $0.00 $0.00
Conversion Class A Common Stock F1, F2 118,333 -- --
Sale Class A Common Stock F3, F4, F2 7,431 $38.36 $285K
Sale Class A Common Stock F3, F5, F2 110,587 $39.00 $4.31M
Sale Class A Common Stock F3, F2 315 $39.67 $12K
holding Class B Common Stock F1 -- -- --
holding Class B Common Stock F1, F6 -- -- --
holding Class B Common Stock F1, F7 -- -- --
holding Class B Common Stock F1, F8 -- -- --
holding Class B Common Stock F1, F9 -- -- --
holding Class B Common Stock F1, F10 -- -- --
holding Class B Common Stock F1, F11 -- -- --
holding Class B Common Stock F1, F12 -- -- --
Holdings After Transaction: Class B Common Stock — 3,811,283 contracts (Direct); Class A Common Stock — 1,537,543 shares (Direct); Class B Common Stock — 64,043 contracts (Indirect, by spouse); Class B Common Stock — 2,137,993 contracts (Indirect, By trust)
Footnotes (12)
  1. F1. Each share of Class B Common Stock held by the Reporting Person will automatically convert into one share of Class A Common Stock upon the sale or transfer of such share of Class B Common Stock, subject to certain exceptions, and in certain other circumstances described in the Issuer's amended and restated certificate of incorporation. Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock. The Class B Common Stock has no expiration.
  2. F2. Includes shares issuable on settlement of restricted stock units.
  3. F3. This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026, and occurred pursuant to the pre-established terms of such plan rather than as a result of a discretionary decision by the Reporting Person to sell shares at that time.
  4. F4. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.585 to $38.58 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
  5. F5. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $38.605 to $39.55 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
  6. F6. Shares held by The B 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  7. F7. Shares held by The J 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  8. F8. Shares held by The K 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  9. F9. Shares held by The L 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  10. F10. Shares held by The D 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  11. F11. Shares held by The W 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  12. F12. Shares held by The X 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
Class B shares converted 118,333 shares Class B Common Stock converted into Class A on September 17, 2026
Class A shares sold total 118,333 shares Class A Common Stock sales on September 17, 2026
Sale price block 1 $38.36 per share 7,431 Class A shares; weighted average price with range $37.585–$38.58
Sale price block 2 $39.00 per share 110,587 Class A shares; weighted average price with range $38.605–$39.55
Sale price block 3 $39.67 per share 315 Class A shares sold on September 17, 2026
Direct Class B holdings after transaction 3,811,283 shares Class B Common Stock directly held by Wang following conversion
Spouse indirect holding (underlying Class A) 64,043 shares Class B held by spouse corresponding to 64,043 underlying Class A shares
The B 2024 Trust underlying shares 388,726 shares Underlying Class A shares associated with Class B held by The B 2024 Trust
Rule 10b5-1 trading plan regulatory
"This transaction was made pursuant to a Rule 10b5-1 trading plan adopted"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
Class B Common Stock financial
"Each share of Class B Common Stock held by the Reporting Person will"
A class B common stock is one of multiple types of a company’s ordinary shares that carries specific rights—often different voting power or dividend priority—compared with other classes. For investors it matters because those differences affect how much influence you have over company decisions, the income you might receive, and how freely the shares trade; think of it like owning a car with different keys: some keys let you start the engine and open the trunk, others only unlock the door.
Class A Common Stock financial
"Each share of Class B Common Stock is convertible at any time into one share of Class A Common Stock"
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
restricted stock units financial
"Includes shares issuable on settlement of restricted stock units."
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
weighted average price financial
"The price reported is a weighted average price. These shares were sold"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What did Ethos Technologies (LIFE) President Wang Lingke report on this Form 4?

Wang Lingke reported converting 118,333 Class B Common shares into Class A Common shares and selling 118,333 Class A shares on September 17, 2026, while retaining a substantial Class B position and indirect holdings through a spouse and several trusts.

How many Ethos Technologies (LIFE) shares did Wang sell and at what prices?

Wang sold a total of 118,333 Class A Common shares in three blocks: 7,431 shares at a weighted average price of $38.36, 110,587 shares at a weighted average of $39.00, and 315 shares at $39.67, all on September 17, 2026.

Were Wang Lingke’s LIFE share sales under a Rule 10b5-1 trading plan?

Yes. The filing states the sales occurred pursuant to a Rule 10b5-1 trading plan adopted by Wang on May 20, 2026, and followed pre-established terms rather than a discretionary decision to sell at that time.

What did the Class B to Class A conversion involve for Ethos Technologies (LIFE)?

Wang converted 118,333 shares of Class B Common Stock into 118,333 shares of Class A Common Stock. Each Class B share is convertible into one Class A share at any time and also converts automatically upon certain sales or transfers, with no expiration.

How many Class B shares of Ethos Technologies does Wang hold after these transactions?

After the September 17, 2026 conversion, Wang directly held 3,811,283 shares of Class B Common Stock. Additional Class B shares are reported as held indirectly through a spouse and several 2024 trusts associated with Wang.

What indirect holdings of Ethos Technologies (LIFE) stock are reported for Wang?

Indirect holdings include Class B shares corresponding to 64,043 underlying Class A shares held by Wang’s spouse and several trusts, such as 388,726 underlying Class A shares held by The B 2024 Trust, with Wang disclaiming beneficial ownership except for his pecuniary interest.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Wang Lingke

(Last)(First)(Middle)
C/O ETHOS TECHNOLOGIES INC.
1606 HEADWAY CIRCLE #9013

(Street)
AUSTIN TEXAS 78754

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Ethos Technologies Inc. [ LIFE ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
XOfficer (give title below)Other (specify below)
President
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/17/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock09/17/2026C118,333A(1)1,655,876(2)D
Class A Common Stock09/17/2026S(3)7,431D$38.36(4)1,648,445(2)D
Class A Common Stock09/17/2026S(3)110,587D$39(5)1,537,858(2)D
Class A Common Stock09/17/2026S(3)315D$39.671,537,543(2)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Class B Common Stock(1)09/17/2026C118,333 (1) (1)Class A Common Stock118,333$03,811,283D
Class B Common Stock(1) (1) (1)Class A Common Stock64,04364,043Iby spouse
Class B Common Stock(1) (1) (1)Class A Common Stock388,726388,726IBy trust(6)
Class B Common Stock(1) (1) (1)Class A Common Stock291,545291,545IBy trust(7)
Class B Common Stock(1) (1) (1)Class A Common Stock291,545291,545IBy trust(8)
Class B Common Stock(1) (1) (1)Class A Common Stock291,545291,545IBy trust(9)
Class B Common Stock(1) (1) (1)Class A Common Stock291,544291,544IBy trust(10)
Class B Common Stock(1) (1) (1)Class A Common Stock291,544291,544IBy trust(11)
Class B Common Stock(1) (1) (1)Class A Common Stock291,544291,544Iby trust(12)
Explanation of Responses:
1. Each share of Class B Common Stock held by the Reporting Person will automatically convert into one share of Class A Common Stock upon the sale or transfer of such share of Class B Common Stock, subject to certain exceptions, and in certain other circumstances described in the Issuer's amended and restated certificate of incorporation. Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock. The Class B Common Stock has no expiration.
2. Includes shares issuable on settlement of restricted stock units.
3. This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026, and occurred pursuant to the pre-established terms of such plan rather than as a result of a discretionary decision by the Reporting Person to sell shares at that time.
4. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.585 to $38.58 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
5. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $38.605 to $39.55 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
6. Shares held by The B 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
7. Shares held by The J 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
8. Shares held by The K 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
9. Shares held by The L 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
10. Shares held by The D 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
11. Shares held by The W 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
12. Shares held by The X 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
/s/ Charlie York, Attorney-in-Fact09/18/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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