Welcome to our dedicated page for Servicenow SEC filings (Ticker: NOW), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
ServiceNow, Inc. filings document the regulatory record for an enterprise software company built around SaaS workflow automation and AI platform products. Its 8-K reports cover financial-result releases, material credit agreements, acquisition-related financing, share repurchase authorizations, officer appointments, executive compensation arrangements, and trading-plan disclosures.
The company’s proxy materials describe board governance, shareholder voting matters, executive compensation, equity awards, and related governance policies. Registration and prospectus filings also address common stock matters, including resale registration for shares issued in acquisition consideration, while material-event reports disclose financing terms, covenants, and capital-structure actions.
A holder in company NOW has filed a Form 144 indicating an intent to sell 81 shares of common stock through Fidelity Brokerage Services on the NYSE, with an aggregate market value of $66,993.48. The shares to be sold came from restricted stock vesting on 11/17/2025 and were received as compensation from the issuer. The notice also shows that the same seller, Russell S. Elmer, has sold additional common shares over the past three months in several transactions totaling 2,061 shares and gross proceeds of $1,811,479.50.
ServiceNow (NOW) shareholder Nicholas J. Tzitzon filed a Form 144 to sell up to 522 shares of common stock on the NYSE, with an aggregate market value of $431,735.76. The broker listed for the planned sale is Fidelity Brokerage Services LLC. The filing notes 208,000,000 common shares outstanding. The 522 shares to be sold were acquired through restricted stock vesting from the issuer as compensation on four dates between 11/07/2025 and 11/17/2025, in lots of 226, 58, 153, and 85 shares. The notice also reports that during the past 3 months, Tzitzon sold 1,719 common shares on 08/18/2025 for gross proceeds of $1,489,427.55. By signing, the seller represents that he is not aware of undisclosed material adverse information about ServiceNow.
Jacqueline Canney filed a Form 144 to sell 94 shares of common stock through Fidelity Brokerage Services on the NYSE, with an aggregate market value of 77,745.52. The issuer has 208,000,000 shares outstanding. The planned sale date is 11/18/2025.
The 94 common shares were acquired on 11/17/2025 through restricted stock vesting from the issuer as compensation. Over the past three months, the same seller reported additional common stock sales of 1,562, 257, 66, and 145 shares, with gross proceeds of 1,353,394.90, 222,012.02, 56,257.08, and 122,803.40, respectively.
A shareholder of the issuer with symbol NOW filed a Form 144 notice to sell 145 shares of common stock through Fidelity Brokerage Services LLC on the NYSE around 11/17/2025. The shares, with an aggregate market value of 122803.40, were acquired on 11/15/2025 via restricted stock vesting as compensation. The filing states that 208000000 shares of this class are outstanding. Over the prior three months, the same seller, Jacqueline Canney, reported additional sales of 1562, 257, and 66 common shares, with gross proceeds of 1353394.90, 222012.02, and 56257.08.
A shareholder named Russell S. Elmer filed a Form 144 notice to sell 110 shares of common stock through Fidelity Brokerage Services LLC on or about 11/17/2025 on the NYSE, with an aggregate market value of 93161.20. These shares came from restricted stock that vested on 11/15/2025 as compensation from the issuer.
Form 144 also lists prior sales over the last three months, including 1698 shares sold on 08/20/2025 for gross proceeds of 1501473.48, 191 shares on 11/10/2025 for 164997.26, and 62 shares on 11/13/2025 for 52847.56. The filing notes that there are 208000000 shares of this class outstanding.
ServiceNow (NOW) reported an insider transaction by its President, Global Customer Ops, on 11/12/2025. The officer acquired 41 shares of common stock at $0 upon the vesting of restricted stock units (code M), then disposed of 17 shares (code F) at $864.04 to cover tax withholding.
Following these transactions, the officer beneficially owned 526.576 shares directly. The RSUs vest in equal quarterly installments of 1/16th, with the first vesting on May 12, 2022, contingent on continued service.
ServiceNow (NOW) Chairman & CEO William R. McDermott reported routine equity transactions tied to restricted stock units (RSUs). On 11/12/2025, 600 shares of common stock were acquired at $0 upon RSU vesting (code M). To cover taxes, 323 shares were relinquished at $864.04 (code F) pursuant to Rule 16b-3.
Following these transactions, he held 7,701 shares directly and 4,881 shares indirectly via a trust. Derivative holdings reflected 601 RSUs remaining. The RSUs vest as to 1/16th of the total shares quarterly, with the first vesting on May 12, 2022, subject to continued service.
ServiceNow (NOW) reported insider activity by its General Counsel, Russell S. Elmer. On 11/12/2025, 136 shares of common stock were acquired from RSU vesting (price $0) and 74 shares were withheld for taxes at $864.04 per share. On 11/13/2025, 62 shares were sold at $852.38 per share under a Rule 10b5-1 plan adopted on May 21, 2025. Following these transactions, he held 4,332 shares directly. He also reported 137 RSUs outstanding, which vest in equal quarterly installments per the existing schedule.
ServiceNow (NOW) director Frederic B. Luddy reported a charitable gift on Form 4. On 11/13/2025, he donated 3,515 shares of common stock, coded G for gift at a price of $0. The footnote states the shares were donated to charity.
Following the transaction, beneficial ownership is reported as 123,113 shares held indirectly by a trust, 30,600 shares held indirectly by an LLC, and 319 shares held directly. The filing was made by one reporting person in his capacity as a Director.
ServiceNow (NOW) reported a routine insider transaction by an officer (Vice Chairman) on 11/12/2025. Restricted stock units converted into 114 shares of common stock (code M) at $0, reflecting RSU vesting. To cover withholding taxes from the vesting, 56 shares were surrendered (code F) at $864.04 per share. Following these transactions, the officer directly owned 3,284 shares.
The RSUs vest as to 1/16th quarterly, with the first vesting on May 12, 2022, and require continued service on each vest date.