Roku officer plans $1.1M stock sale under 144

Roku officer Daniel Jedda filed a Rule 144 notice to sell 7,000 shares, following two similar 7,000‑share sales in the prior three months.

Rhea-AI Filing Summary

ROKU, INC. (ROKU) received a notice that officer Daniel Jedda intends to sell 7,000 shares of Roku common stock under Rule 144. The shares are held through Morgan Stanley Smith Barney LLC Executive Financial Services, with an indicated aggregate market value of about $1,097,670.

Roku reports that its common shares outstanding were 132,050,905 as of September 15, 2026. In the prior three months, Daniel Jedda reported Rule 144 sales of 7,000 shares for $1,099,770 on August 17, 2026 and 7,000 shares for $993,300 on July 15, 2026.

Key Figures

Planned Rule 144 shares to be sold: 7,000 shares Indicated aggregate market value of planned sale: $1,097,670 Shares sold on August 17, 2026: 7,000 shares for $1,099,770 +2 more

5 metrics

Planned Rule 144 shares to be sold 7,000 shares Common stock for the account of Daniel Jedda

Indicated aggregate market value of planned sale $1,097,670 Shares held at Morgan Stanley Smith Barney LLC Executive Financial Services

Shares sold on August 17, 2026 7,000 shares for $1,099,770 Common stock sold by Daniel Jedda in past 3 months

Shares sold on July 15, 2026 7,000 shares for $993,300 Common stock sold by Daniel Jedda in past 3 months

Roku shares outstanding 132,050,905 shares Common shares outstanding as of September 15, 2026

Key Terms

Rule 144, Restricted Stock, Securities To Be Sold

3 terms

Rule 144 regulatory

"See the definition of "person" in paragraph (a) of Rule 144."

Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.

Restricted Stock financial

"Common | 09/01/2026 | Restricted Stock | ISSUER"

Shares granted to an individual that carry limits on transfer or sale until certain conditions are met, such as staying with the company for a set time or hitting performance targets. Think of them as a locked gift that gradually opens; for investors they matter because they affect how many shares may enter the market later, signal management incentives and potential dilution, and reveal confidence in future company performance.

Securities To Be Sold financial

"144: Securities To Be Sold"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does the Form 144 filing disclose for ROKU?

It discloses that officer Daniel Jedda intends to sell 7,000 shares of Roku common stock under Rule 144, with the shares held through Morgan Stanley Smith Barney LLC Executive Financial Services and an indicated aggregate market value of about $1,097,670.

How many ROKU shares is Daniel Jedda planning to sell under this notice?

The notice states that 7,000 shares of Roku common stock are intended to be sold. These are identified as Restricted Stock to be sold for the account of Daniel Jedda, with Morgan Stanley Smith Barney LLC Executive Financial Services listed as the broker.

What prior ROKU stock sales by Daniel Jedda are reported in the last 3 months?

The filing lists two sales: on August 17, 2026, 7,000 shares of common stock were sold for $1,099,770, and on July 15, 2026, another 7,000 shares were sold for $993,300.

How many ROKU shares were outstanding as of the date referenced in the filing?

The filing reports that Roku common shares outstanding were 132,050,905 as of September 15, 2026. This figure is presented as the company’s shares outstanding, not as the amount being sold under Rule 144.

What type of ROKU security is involved in Daniel Jedda’s planned sale?

The security is Roku Common stock classified as Restricted Stock. The filing identifies Roku, Inc. as the issuer, and lists NASDAQ as the trading market in connection with the Rule 144 notice.

AI-generated analysis. How Rhea-AI works. Not financial advice.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

Available on EDGAR 09/15/2026 - 04:20 PM Accepted by SEC EDGAR 09/15/2026 - 04:20 PM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001834902
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	ROKU, INC.
SEC File Number	001-38211
Address of Issuer	1173 Coleman Avenue San Jose CALIFORNIA 95110
Phone	408-556-9040
Name of Person for Whose Account the Securities are To Be Sold	DANIEL JEDDA
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	7000	1097670.00	132050905	09/15/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	09/01/2026	Restricted Stock	ISSUER			7000	09/01/2026	Not Applicable

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
DANIEL JEDDA 1173 Coleman Avenue San Jose CA 95110	Common	08/17/2026	7000	1099770.00
DANIEL JEDDA 1173 Coleman Avenue San Jose CA 95110	Common	07/15/2026	7000	993300.00

144: Remarks and Signature

Remarks
Date of Notice	09/15/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	09/03/2025
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Dan Jedda
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)