Roku (NASDAQ: ROKU) media president sells 1,715 shares under 10b5-1

Rhea-AI Filing Summary

Roku, Inc. executive Charles Collier, President of Roku Media, reported an open-market sale of 1,715 shares of Class A common stock at $100.00 per share on March 5, 2026. The sale was made under Mr. Collier's Rule 10b5-1 trading plan. After the transaction, he directly held 11,131 shares and indirectly held 600 shares through the Charles D. Collier Revocable Trust.

Insider Trade Summary

Net Seller: 1,715 shares ($171,500)

Net Sell 2 txns

Insider Collier Charles

Role President, Roku Media

Sold 1,715 shs ($172K)

Type	Security	Shares	Price	Value
Sale	Class A Common Stock	1,715	$100.00	$172K
holding	Class A Common Stock	--	--	--

Holdings After Transaction: Class A Common Stock — 11,131 shares (Direct); Class A Common Stock — 600 shares (Indirect, Charles D. Collier Revocable Trust)

Footnotes (1)

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Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Collier Charles

(Last) (First) (Middle)

C/O ROKU, INC.

1173 COLEMAN AVE.

(Street)

SAN JOSE CA 95110

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
ROKU, INC [ ROKU ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	President, Roku Media

3. Date of Earliest Transaction (Month/Day/Year)
03/05/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	03/05/2026		S		1,715(1)	D	$100	11,131	D
Class A Common Stock								600	I	Charles D. Collier Revocable Trust

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Shares sold pursuant to Mr. Collier's 10b5-1 plan.

	/s/ Renee Strandness, attorney-in-fact	03/06/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Roku (ROKU) report for Charles Collier?

Roku reported that Charles Collier, President of Roku Media, sold 1,715 shares of Class A common stock in an open-market transaction at $100.00 per share on March 5, 2026, under a prearranged Rule 10b5-1 trading plan.

How many Roku (ROKU) shares did Charles Collier sell and at what price?

Charles Collier sold 1,715 shares of Roku Class A common stock at a price of $100.00 per share. The transaction was reported as an open-market sale and was executed pursuant to his Rule 10b5-1 trading plan.

How many Roku (ROKU) shares does Charles Collier hold after this sale?

Following the reported sale, Charles Collier directly holds 11,131 shares of Roku Class A common stock and indirectly holds 600 shares through the Charles D. Collier Revocable Trust, as disclosed in the Form 4 filing.

Was Charles Collier’s Roku (ROKU) share sale under a 10b5-1 plan?

Yes. A footnote states that the 1,715 Roku Class A shares sold by Charles Collier on March 5, 2026, were sold pursuant to his Rule 10b5-1 trading plan, indicating a prearranged, scheduled selling program.

What role does Charles Collier hold at Roku (ROKU) in this Form 4?

In the Form 4, Charles Collier is identified as an officer of Roku with the title “President, Roku Media.” The filing links this corporate role to his reported ownership and the disclosed open-market stock sale.

How are Charles Collier’s indirect Roku (ROKU) holdings structured?

The Form 4 shows that 600 Roku Class A shares are held indirectly by Charles Collier through the “Charles D. Collier Revocable Trust.” These shares are reported as indirect ownership separate from his directly held 11,131 shares.