Roku (NASDAQ: ROKU) director trades stock under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Roku director Neil D. Hunt reported stock trades combining a small sale with option activity. He sold a total of 2,000 shares of Class A Common Stock in open-market transactions at weighted average prices around $139–$141 per share, executed under a Rule 10b5-1 trading plan. Hunt also converted 2,000 shares of Class B Common Stock into Class A Common Stock and exercised employee stock options for 4,000 shares of Class B Common Stock at an exercise price of $8.82 per share. Following these transactions, he directly holds 9,629 shares of Class A Common Stock, 20,000 shares of Class B Common Stock and 47,333 employee stock options.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 2,000 shares ($281,306)
Net Sell
7 txns
Insider
HUNT NEIL D
Role
null
Sold
2,000 shs ($281K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Employee Stock Option (right to buy) | 4,000 | $0.00 | -- |
| Exercise | Class B Common Stock | 4,000 | $0.00 | -- |
| Conversion | Class B Common Stock | 2,000 | $0.00 | -- |
| Conversion | Class A Common Stock | 2,000 | $0.00 | -- |
| Sale | Class A Common Stock | 158 | $139.75 | $22K |
| Sale | Class A Common Stock | 1,380 | $140.54 | $194K |
| Sale | Class A Common Stock | 462 | $141.30 | $65K |
Holdings After Transaction:
Employee Stock Option (right to buy) — 47,333 shares (Direct, null);
Class B Common Stock — 20,000 shares (Direct, null);
Class A Common Stock — 11,629 shares (Direct, null)
Footnotes (1)
- Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Shares of Class B Common Stock will convert automatically into shares of Class A Common Stock upon the earlier of: (i) any transfer except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation, (ii) the first "Trading Day", as defined in the Issuer's restated certificate of incorporation, falling on or after the date on which the shares of Class B Common Stock represent less than 10% of the aggregate number of outstanding shares of Class A Common Stock and Class B Common Stock or (iii) the vote of the holders of Class B Common Stock representing at least 66-2/3% of the shares of Class B Common Stock. Shares sold pursuant to Mr. Hunt's 10b5-1 plan. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $138.88 to $139.87 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $140.00 to $140.99 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $141.12 to $141.66 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. This option is fully vested.
Key Figures
Class A shares sold: 2,000 shares
Sale price example: $141.30 per share
Options exercised: 4,000 shares
+5 more
8 metrics
Class A shares sold
2,000 shares
Open-market sales of Class A Common Stock
Sale price example
$141.30 per share
Weighted average price for 462 Class A shares sold
Options exercised
4,000 shares
Employee stock options exercised for Class B Common Stock
Option exercise price
$8.82 per share
Exercise price of employee stock option
Class A holdings after
9,629 shares
Class A Common Stock directly held after transactions
Class B holdings after
20,000 shares
Class B Common Stock directly held after derivative transactions
Options remaining
47,333 options
Employee stock options following the reported exercise
Class B converted
2,000 shares
Class B shares converted into Class A Common Stock
Key Terms
Rule 10b5-1 plan, Class B Common Stock, weighted average price, Employee Stock Option (right to buy), +1 more
5 terms
Rule 10b5-1 plan regulatory
"Shares sold pursuant to Mr. Hunt's 10b5-1 plan."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
Class B Common Stock financial
"Each share of Class B Common Stock is convertible at any time..."
A class B common stock is one of multiple types of a company’s ordinary shares that carries specific rights—often different voting power or dividend priority—compared with other classes. For investors it matters because those differences affect how much influence you have over company decisions, the income you might receive, and how freely the shares trade; think of it like owning a car with different keys: some keys let you start the engine and open the trunk, others only unlock the door.
weighted average price financial
"The reported price in Column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
Employee Stock Option (right to buy) financial
"security_title: Employee Stock Option (right to buy)"
derivative security financial
"Conversion of derivative security; Exercise or conversion of derivative security"
A derivative security is a financial contract whose value comes from the price or performance of something else, such as a stock, bond, commodity, or market index. For investors it acts like an insurance policy or a wager: it can be used to protect against losses, lock in prices, or amplify gains and losses, so it can change a portfolio’s risk and potential return without owning the underlying asset directly.
FAQ
What did Roku (ROKU) director Neil D. Hunt report in this Form 4?
Neil D. Hunt reported selling Class A shares and exercising stock options. He combined open-market sales with conversions between Class B and Class A stock, while retaining meaningful direct and option-based ownership in Roku.
What option activity did Neil Hunt report for Roku stock?
He exercised employee stock options for 4,000 shares of Class B Common Stock at an exercise price of $8.82 per share. A footnote notes this option was fully vested, indicating the exercise followed previously earned equity compensation terms.
What is the relationship between Roku Class A and Class B Common Stock?
Each share of Roku Class B Common Stock is convertible at any time into one share of Class A Common Stock. Class B shares also automatically convert into Class A under specified conditions described in Roku’s restated certificate of incorporation.