Welcome to our dedicated page for Sally Beauty Hldgs SEC filings (Ticker: SBH), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
The Sally Beauty Holdings, Inc. (NYSE: SBH) SEC filings page on Stock Titan provides access to the company’s regulatory disclosures as filed with the U.S. Securities and Exchange Commission. As a New York Stock Exchange–listed issuer with common stock registered under Section 12(b) of the Exchange Act, Sally Beauty Holdings submits periodic and current reports, proxy materials, and other documents that give investors detailed information about its operations in the cosmetics, beauty supplies, and perfume stores industry.
Among the key filings available are annual and quarterly reports, which discuss the performance of the company’s two primary businesses, Sally Beauty Supply and Beauty Systems Group. These reports typically include information on consolidated net sales, comparable sales, segment results, gross margin, operating earnings, cash flow from operations, and the use of non-GAAP financial measures such as Adjusted Operating Earnings, Adjusted EBITDA, and Free Cash Flow, along with reconciliations to the most directly comparable GAAP metrics.
Investors can also review current reports on Form 8-K, which Sally Beauty Holdings uses to furnish earnings releases and updates on strategy and business outlook, as well as to disclose items such as amendments to its by-laws. For example, the company has filed 8-Ks to report quarterly and annual financial results and to describe changes to its Amended and Restated By-Laws adopted by the board of directors.
The company’s definitive proxy statement on Schedule 14A is another important filing, outlining board composition, director elections, executive compensation practices, advisory votes on pay, auditor ratification, and governance topics such as board diversity, sustainability, human capital, culture and belonging, and risk oversight. Stock Titan’s SEC filings page surfaces these documents and pairs them with AI-powered summaries to help readers understand the main points of lengthy filings, identify items such as compensation policies or by-law changes, and quickly locate information relevant to their analysis of SBH.
Sally Beauty Holdings (SBH)November 15, 2025, several tranches of restricted stock units (RSUs) and performance stock units (PSUs) converted into common stock on a one-for-one basis at an exercise price of $0, including blocks of 12,607, 17,667, 10,383, 12,132, 4,304, 3,847, and 5,067 shares as they vested. The filing also shows a disposition of 24,657 shares of common stock at $14.18 per share with transaction code "F," indicating shares withheld or sold to cover taxes. Following the reported transactions, the reporting person directly holds 128,976 shares of SBH common stock.
Sally Beauty Holdings (SBH) reported insider equity activity for its SVP & President, Sally Beauty, on November 15, 2025. The executive acquired 66,007 shares of common stock at $0 per share through the conversion of previously granted restricted stock units (RSUs), which convert into common stock on a one-for-one basis. On the same date, 24,657 shares were disposed of at $14.18 per share, designated with transaction code “F,” indicating shares withheld to cover tax obligations on the vesting. After these transactions, the executive directly owned 115,484 shares of common stock. Multiple RSU awards were exercised at an exercise price of $0, with some awards continuing to vest in equal installments on November 15, 2025, 2026, and 2027, while others fully vested by November 15, 2025.
Sally Beauty Holdings (SBH) senior vice president and chief financial officer reported equity award activity involving company stock. On 11/15/2025, the officer acquired 77,496 shares of common stock at an exercise price of $0, reflecting the vesting and conversion of restricted stock units into shares. On the same date, 29,087 shares of common stock were disposed of at $14.18 per share in a transaction coded "F," typically used for shares withheld or sold to cover taxes. After these transactions, the officer directly beneficially owned 138,145 shares of SBH common stock.
The derivative table shows multiple restricted stock unit awards converting into common stock on a one-for-one basis, including tranches of 12,607, 19,630, 13,151, 15,366, 5,451, 4,873, and 6,418 shares tied to vesting schedules through November 2027, with some performance stock units noted as earned and vested.
Sally Beauty Holdings, Inc. (SBH) reported insider equity transactions by its President & CEO and Director on 11/15/2025. The reporting person acquired 361,697 shares of common stock at an exercise price of
Sally Beauty Holdings (SBH) filed its annual report, outlining its two-segment model—Sally Beauty retail and Beauty Systems Group (BSG)—and key growth and efficiency initiatives.
Sally closed fiscal 2025 with 3,096 Sally stores and BSG with 1,326 locations. Global e-commerce represented 10.7% of consolidated sales, supported by omni-channel options like BOPIS and 2-hour delivery, plus marketplaces such as Amazon, Walmart.com, DoorDash, Uber Eats, and Instacart. The company is advancing programs including Sally Ignited store refreshes, the Happy Beauty Co. concept, and Licensed Colorist on Demand, while BSG plans a major app and ecommerce upgrade in fiscal 2026.
SBH reported strong supplier concentration—its five largest vendors accounted for approximately 48% of merchandise purchases in fiscal 2025—and a workforce of about 27,000 associates. As of November 7, 2025, there were 97,497,664 common shares outstanding. The report details competitive, supply chain, vendor, e-commerce margin, and lease risks, and progress on the Fuel for Growth program to optimize costs and operations.
Sally Beauty Holdings (SBH) furnished an 8-K announcing it issued a news release (Exhibit 99.1) with financial results for the fourth quarter ended September 30, 2025. The release also includes an update on strategy and business outlook.
The information under Items 2.02 and 7.01 is furnished, not filed, and is not incorporated into other Securities Act filings unless expressly stated.
Sally Beauty Holdings (SBH) reported insider equity awards on a Form 4 for an officer serving as President, Beauty Systems Group, with a transaction date of 11/05/2025.
The filing lists derivative awards acquired at $0 per unit: 12,132 restricted stock units (earned from rTSR PSUs) payable on 11/15/2025; 5,067 (earned from 2022 AOIM PSUs) payable on 11/15/2025; 10,346 (earned from 2023 AOIM PSUs) payable on 11/15/2026; and 7,383 (earned from 2024 AOIM PSUs) payable on 11/15/2027. The officer also received a new grant of 34,650 RSUs vesting in three equal installments on 11/15/2026, 11/15/2027, and 11/15/2028. All holdings are reported as Direct (D) ownership.
Sally Beauty Holdings (SBH) reported insider equity activity by its SVP & CFO on 11/05/2025. The filing lists acquisitions of derivative securities at $0 price, including earned performance stock units (PSUs) and a new restricted stock unit (RSU) grant. Earned PSUs include 15,366 tied to rTSR from a 11/02/2022 grant, with payout on 11/15/2025, plus AOIM-tied PSUs of 6,418 (2022 grant) paying on 11/15/2025, 11,496 (2023 grant) paying on 11/15/2026, and 7,383 (2024 grant) paying on 11/15/2027. A new RSU award of 34,650 was granted, vesting in three equal installments on 11/15/2026, 11/15/2027, and 11/15/2028. Each unit converts into one share of common stock.
Sally Beauty Holdings (SBH) reported insider equity awards. An officer serving as GVP, Controller & CAO acquired derivative awards at $0 on November 5, 2025, including restricted stock units (RSUs) and earned performance stock units (PSUs), each converting into common stock on a one-for-one basis.
Reported RSU/PSU amounts include 3,235, 1,351, 2,587, 1,661, and 9,528 shares. PSU entries reflect certification of rTSR and AOIM goals from prior grants, with payouts scheduled for November 15, 2025, November 15, 2026, and November 15, 2027. One RSU grant vests in three equal installments on November 15, 2026, November 15, 2027, and November 15, 2028.
Sally Beauty Holdings (SBH) reported an insider equity update. Officer Rebecca L. Morley, SVP & President Sally Beauty, filed a Form 4 for transactions on 11/05/2025 showing awards and earned performance units.
Morley had PSUs earned that convert 1:1 into common stock: 12,132 tied to rTSR for a period ending 09/30/2025 (payable 11/15/2025), plus AOIM-based PSUs of 5,067 (third one-year period, payable 11/15/2025), 10,346 (second one-year period, payable 11/15/2026), and 7,383 (first one-year period, payable 11/15/2027). The filing also lists a 34,650 RSU award vesting in three equal installments on 11/15/2026, 11/15/2027, and 11/15/2028. All entries show a price of $0 for these stock unit awards.
FAQ
What is the current stock price of Sally Beauty Hldgs (SBH)?
What is the market cap of Sally Beauty Hldgs (SBH)?
