SOFI insider sells 10,036 shares; 275,374 shares remain owned

Rhea-AI Filing Summary

SoFi Technologies (SOFI) disclosed an insider sale by an executive. On 10/20/2025, an officer listed as EVP, GBUL, SIPS sold 10,036 shares of common stock at a weighted average price of $28.3257 per share, executed in multiple trades within a price range of $27.1300 to $28.8800. Following the sale, the reporting person directly owns 275,374 shares.

The filing states the transaction was completed under a Rule 10b5-1 trading plan adopted on May 21, 2024, which pre-schedules trades. The report is filed by one reporting person and reflects a direct ownership position after the transaction.

Insider Trade Summary

Net Seller: 10,036 shares ($284,277)

Net Sell 1 txn

Insider Keough Kelli

Role EVP, GBUL, SIPS

Sold 10,036 shs ($284K)

Type	Security	Shares	Price	Value
Sale	Common Stock	10,036	$28.3257	$284K

Holdings After Transaction: Common Stock — 275,374 shares (Direct)

Footnotes (1)

1. The sale reported on this Form 4 was completed pursuant to a Rule 10b5-1 Trading Plan adopted by the Reporting Person on May 21, 2024. The reported transactions were executed in multiple trades. The sale price of $28.3257 reported in Column 4 is the weighted average sale price for the 10,036 shares sold by the Reporting Person within a range of $27.1300 to $28.8800 per share. The Reporting Person hereby undertakes to provide to the Staff of the SEC, the Issuer or any security holder of the Issuer, upon request, full information regarding the number of shares sold at each separate price within the price range noted above.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Keough Kelli

(Last) (First) (Middle)

234 1ST STREET

(Street)

SAN FRANCISCO CA 94105

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
SoFi Technologies, Inc. [ SOFI ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	EVP, GBUL, SIPS

3. Date of Earliest Transaction (Month/Day/Year)
10/20/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	10/20/2025		S		10,036(1)	D	$28.3257(2)	275,374	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sale reported on this Form 4 was completed pursuant to a Rule 10b5-1 Trading Plan adopted by the Reporting Person on May 21, 2024.

2. The reported transactions were executed in multiple trades. The sale price of $28.3257 reported in Column 4 is the weighted average sale price for the 10,036 shares sold by the Reporting Person within a range of $27.1300 to $28.8800 per share. The Reporting Person hereby undertakes to provide to the Staff of the SEC, the Issuer or any security holder of the Issuer, upon request, full information regarding the number of shares sold at each separate price within the price range noted above.

Remarks:

	/s/ Deanna M. Smith, Attorney-in-Fact	10/22/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did SoFi (SOFI) disclose in this Form 4?

An executive sold 10,036 shares of common stock on 10/20/2025 under a Rule 10b5-1 plan.

At what price were the SOFI shares sold?

The weighted average sale price was $28.3257 per share, with trades between $27.1300 and $28.8800.

How many SOFI shares does the insider hold after the sale?

The reporting person directly owns 275,374 shares after the transaction.

Who is the reporting person and their role at SoFi?

The filer is an Officer with the title EVP, GBUL, SIPS.

Was this SOFI insider sale under a 10b5-1 plan?

Yes. The sale was executed pursuant to a Rule 10b5-1 Trading Plan adopted on May 21, 2024.

How was the Form 4 filed?

It was filed by one reporting person and reflects direct (D) ownership.