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Taboola (TBLA) COO receives 1.54M RSU grant tied to 2030 vesting

Filing Impact
(Very High)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Taboola.com Ltd. President and COO Maniv Eldad reported an equity award of 1,540,250 Restricted Share Units (RSUs) valued at $3.44 per ordinary share. The RSUs were granted under the 2021 Share Incentive Plan and vest in equal quarterly installments through 2030.

The RSUs convert into ordinary shares only after an additional time-based settlement condition that begins two years and one day after the grant date. Following this award, Eldad is reported with 11,932,710 ordinary shares and RSUs in total, including large existing holdings and shares held through a trust benefitting his spouse.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Maniv Eldad

(Last) (First) (Middle)
16 MADISON SQ W 7TH FL

(Street)
NEW YORK NY 10010

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Taboola.com Ltd. [ TBLA ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
President and COO
3. Date of Earliest Transaction (Month/Day/Year)
02/27/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Ordinary Shares 02/27/2026 A 1,540,250(1) A $3.44 11,932,710(2)(3)(4)(5)(6) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Consists of Restricted Share Units ("RSUs") granted pursuant to the Issuer's 2021 Share Incentive Plan. The RSUs shall vest in equal quarterly installments through 2030, subject to the Reporting Person's provision of service to the Issuer on each vesting date. The RSUs will not convert to ordinary shares until the satisfaction of an additional time-based settlement condition to occur on or after two years and one day following the date of grant. The settlement is not conditioned on the Reporting Person's provision of service on settlement date. Each RSU represents the right to receive one ordinary share upon vesting and settlement.
2. Includes 8,348,333 ordinary shares.
3. Includes 248,213 RSUs which vested or shall vest in equal quarterly installments through 2027, subject to the Reporting Person's provision of service to the Issuer on each vesting date. The RSUs will not convert to ordinary shares until the satisfaction of an additional time-based settlement condition to occur on or after two years and one day following the date of grant. The settlement is not conditioned on the Reporting Person's provision of service on settlement date. Each RSU represents the right to receive one ordinary share upon vesting and settlement.
4. Includes 449,390 RSUs which vested or shall vest in equal quarterly installments through 2028, subject to the Reporting Person's provision of service to the Issuer on each vesting date. The RSUs will not convert to ordinary shares until the satisfaction of an additional time-based settlement condition to occur on or after two years and one day following the date of grant. The settlement is not conditioned on the Reporting Person's provision of service on settlement date. Each RSU represents the right to receive one ordinary share upon vesting and settlement.
5. Includes 1,346,524 RSUs which vested or shall vest in equal quarterly installments through 2029, subject to the Reporting Person's provision of service to the Issuer on each vesting date. The RSUs will not convert to ordinary shares until the satisfaction of an additional time-based settlement condition to occur on or after two years and one day following the date of grant. The settlement is not conditioned on the Reporting Person's provision of service on settlement date. Each RSU represents the right to receive one ordinary share upon vesting and settlement.
6. Includes 7,654,305 ordinary shares, including the ordinary shares underlying RSUs, as to which in November 2022 the Reporting Person irrevocably conveyed his rights to a trust for which the Reporting Person's spouse is the sole beneficiary. The Reporting Person disclaims beneficial ownership in such shares for the purpose of Section 16 of the Securities Exchange Act of 1934 ("Section 16"), except to the extent of his indirect pecuniary interest, if any, and his dispositive power, if any, therein. This report shall not be deemed an admission that such shares are beneficially owned by him for Section 16 or any other purpose.
Remarks:
/s/ John Ferrantino, Attorney-in-fact 03/03/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Taboola (TBLA) report for Maniv Eldad?

Taboola reported that President and COO Maniv Eldad received an equity award of 1,540,250 Restricted Share Units. These RSUs were granted under the 2021 Share Incentive Plan and represent the right to receive one ordinary share each upon future vesting and settlement.

How many RSUs did Taboola COO Maniv Eldad acquire and at what value?

Maniv Eldad acquired 1,540,250 RSUs, each valued at $3.44 per ordinary share. This award reflects a significant component of his equity-based compensation and ties his potential future share ownership to continued service and long-term vesting conditions.

What is the vesting schedule for the 1,540,250 Taboola RSUs granted to Maniv Eldad?

The 1,540,250 RSUs granted to Maniv Eldad vest in equal quarterly installments through 2030. Vesting is conditioned on his continued service to Taboola on each vesting date, aligning the award with multi-year executive retention and performance horizons.

When will Maniv Eldad’s Taboola RSUs settle into ordinary shares?

The RSUs will not convert into ordinary shares until an additional time-based settlement condition is met starting two years and one day after grant. Settlement does not require continued service at that time, separating vesting requirements from the ultimate share delivery event.

What total Taboola holdings are reported for Maniv Eldad after this RSU grant?

After the grant, Maniv Eldad is reported with 11,932,710 ordinary shares and RSUs. This total includes existing ordinary shares, multiple prior RSU awards, and 7,654,305 ordinary shares held through a trust benefitting his spouse, over which he disclaims full beneficial ownership.

How are Taboola shares held through a trust treated for Maniv Eldad’s ownership?

The filing notes 7,654,305 ordinary shares, including RSUs, were irrevocably conveyed to a trust whose sole beneficiary is Eldad’s spouse. He disclaims beneficial ownership for Section 16 purposes except to the extent of any indirect pecuniary interest and any dispositive power he may have.
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