STOCK TITAN

Trade Desk (TTD) COO Vivek Kundra receives major stock and option grants

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Kundra Vivek reported acquisition or exercise transactions in this Form 4 filing.

The Trade Desk Chief Operating Officer Vivek Kundra reported awards of company equity on March 3, 2026. He received an employee stock option for 309,551 shares and a restricted stock award of 167,197 Class A shares, both at a price of $0.00 per share.

The restricted stock award has a vesting commencement date of March 3, 2026, with one-sixteenth vesting on May 15, 2026 and the remainder vesting quarterly over 15 quarters, subject to continued employment. The option vests in equal monthly installments over 48 months from the same commencement date, also conditioned on continued employment.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Kundra Vivek

(Last) (First) (Middle)
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET

(Street)
VENTURA CA 93001

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Trade Desk, Inc. [ TTD ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Operating Officer
3. Date of Earliest Transaction (Month/Day/Year)
03/03/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 03/03/2026 A 167,197(1) A $0 249,831 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (Right to Buy) $25 03/03/2026 A 309,551 (2) 03/03/2036 Class A Common Stock 309,551 $0 309,551 D
Explanation of Responses:
1. Represents a restricted stock award with a Vesting Commencement Date ("VCD") of March 3, 2026. One-sixteenth (1/16th) of the granted shares vest on May 15, 2026 and the remainder of the granted shares vest ratably over 15 quarters on each quarterly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.
2. The option was granted on March 3, 2026, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
Remarks:
/s/ Kelli Faerber, Attorney-in-Fact for Vivek Kundra 03/05/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transactions did Trade Desk (TTD) COO Vivek Kundra report?

Vivek Kundra reported equity awards from The Trade Desk, including an employee stock option for 309,551 shares and a restricted stock award of 167,197 Class A shares. Both were granted on March 3, 2026 at a price of $0.00 per share.

How do the new stock options granted to Trade Desk (TTD) COO vest?

The employee stock option for 309,551 shares was granted March 3, 2026 and vests monthly. One forty-eighth of the option vests on each monthly anniversary of the vesting commencement date, contingent on Vivek Kundra’s continued employment with The Trade Desk through each vesting date.

What is the vesting schedule for the restricted stock granted to Trade Desk (TTD) COO?

The 167,197 restricted Class A shares have a vesting commencement date of March 3, 2026. One-sixteenth vests on May 15, 2026, and the remaining shares vest ratably over 15 quarterly anniversaries, subject to Vivek Kundra remaining employed through each applicable vesting date.

Did the Trade Desk (TTD) COO buy or sell any shares on the open market?

No open-market buys or sells are shown. The Form 4 reports equity awards: a stock option and a restricted stock grant, both with a transaction code indicating grant or other acquisition, and a per-share transaction price reported as $0.00.

How many Trade Desk (TTD) shares does the COO hold after these transactions?

Following the reported acquisition, Vivek Kundra directly holds 249,831 shares of Class A common stock. He also holds an employee stock option covering 309,551 shares, which will become exercisable over time as monthly vesting requirements are satisfied.

Are the Trade Desk (TTD) equity awards to the COO subject to employment conditions?

Yes, both awards require continued employment. The restricted stock vests partly in May 2026 and then quarterly, while the option vests in 48 equal monthly installments, each conditioned on Vivek Kundra remaining employed through the respective vesting dates.
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