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Trade Desk (TTD) director receives multi-year restricted stock grants

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Haddad David Alan reported acquisition or exercise transactions in this Form 4 filing.

Trade Desk, Inc. director David Alan Haddad reported receiving two grants of Class A common stock as equity compensation. One restricted stock award covers 11,820 shares under the 2025 Incentive Award Plan, vesting in quarterly installments over three years while he continues serving on the board.

The second restricted stock award covers 13,193 shares, also under the 2025 Incentive Award Plan, with specific tranches vesting between August 2026 and May 2027, or earlier at certain regularly scheduled board meetings or the next annual meeting, subject to continued board service.

Positive

  • None.

Negative

  • None.
Insider Haddad David Alan
Role null
Type Security Shares Price Value
Grant/Award Class A Common Stock 13,193 $0.00 --
Grant/Award Class A Common Stock 11,820 $0.00 --
Holdings After Transaction: Class A Common Stock — 13,193 shares (Direct, null)
Footnotes (1)
  1. Grant of restricted stock award under the Issuer's 2025 Incentive Award Plan. The shares vest in quarterly installments over the three-year period following the grant, subject to the Reporting Person's continuous service as a board member through such date. This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an initial director equity grant. Grant of restricted stock award under the Issuer's 2025 Incentive Award Plan. The shares vest in four installments with 1,951 shares vesting August 4, 2026, 3,326 shares vesting November 4, 2026, 3,325 shares vesting February 4, 2027 and 3,218 shares vesting May 4, 2027 or, if earlier for each installment, the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date. This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant, prorated from the date the Reporting Person became a non-employee director and the one-year anniversary of the Issuer's last annual meeting of stockholders.
Restricted stock award 1 11,820 shares Grant of Class A common stock under 2025 Incentive Award Plan, quarterly vesting over three years
Restricted stock award 2 13,193 shares Grant of Class A common stock under 2025 Incentive Award Plan with scheduled vesting dates through 2027
Post-grant holding line 1 25,013 shares Total shares following first reported transaction for this line of Class A common stock
Post-grant holding line 2 13,193 shares Total shares following second reported transaction for this line of Class A common stock
Vesting tranche 1 1,951 shares First vesting installment of 13,193-share award on August 4, 2026
Vesting tranche 2 3,326 shares Second vesting installment of 13,193-share award on November 4, 2026
Vesting tranche 3 3,325 shares Third vesting installment of 13,193-share award on February 4, 2027
Vesting tranche 4 3,218 shares Fourth vesting installment of 13,193-share award on May 4, 2027 or earlier conditions
restricted stock award financial
"Grant of restricted stock award under the Issuer's 2025 Incentive Award Plan."
A restricted stock award is company shares given to an employee or executive that cannot be sold or fully owned until certain conditions—like staying with the company for a set time or hitting performance targets—are met. Think of it as a gift that only becomes yours after you fulfill specific obligations; for investors, these awards matter because they can increase the total shares outstanding when they vest, reveal how management is being paid and motivated, and create potential selling pressure when restrictions lift.
2025 Incentive Award Plan financial
"Grant of restricted stock award under the Issuer's 2025 Incentive Award Plan."
Non-Employee Director Compensation Policy financial
"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an initial director equity grant."
annual director equity grant financial
"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant, prorated from the date the Reporting Person became a non-employee director."
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Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Haddad David Alan
(Last)(First)(Middle)
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET
(Street)
VENTURA CALIFORNIA 93001
(City)(State)(Zip)
UNITED STATES
(Country)		2. Issuer Name and Ticker or Trading Symbol
Trade Desk, Inc. [ TTD ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
06/11/2026		6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock06/11/2026A13,193(1)A$0(2)13,193D
Class A Common Stock06/11/2026A11,820(3)A$0(4)25,013D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Grant of restricted stock award under the Issuer's 2025 Incentive Award Plan. The shares vest in quarterly installments over the three-year period following the grant, subject to the Reporting Person's continuous service as a board member through such date.
2. This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an initial director equity grant.
3. Grant of restricted stock award under the Issuer's 2025 Incentive Award Plan. The shares vest in four installments with 1,951 shares vesting August 4, 2026, 3,326 shares vesting November 4, 2026, 3,325 shares vesting February 4, 2027 and 3,218 shares vesting May 4, 2027 or, if earlier for each installment, the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.
4. This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant, prorated from the date the Reporting Person became a non-employee director and the one-year anniversary of the Issuer's last annual meeting of stockholders.
Remarks:
/s/ Kelli Faerber, Attorney-in-Fact for David A. Haddad06/15/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did Trade Desk (TTD) report for David Alan Haddad?

Trade Desk reported that director David Alan Haddad received two restricted stock awards of Class A common stock as equity compensation, totaling 11,820 shares in one grant and 13,193 shares in another, under the company’s 2025 Incentive Award Plan and director compensation policy.

How many Trade Desk shares were granted to director David Alan Haddad?

David Alan Haddad was granted 11,820 shares in one restricted stock award and 13,193 shares in a separate restricted stock award. Both awards are in Trade Desk Class A common stock and are subject to multi-year vesting tied to his continued board service.

What are the vesting terms of David Alan Haddad’s 11,820-share award at Trade Desk?

The 11,820-share restricted stock award vests in quarterly installments over a three-year period after the grant date. Vesting requires David Alan Haddad to maintain continuous service as a Trade Desk board member through each applicable vesting date.

How does the 13,193-share Trade Desk restricted stock award vest?

The 13,193-share award vests in four tranches: 1,951 shares on August 4, 2026, 3,326 on November 4, 2026, 3,325 on February 4, 2027, and 3,218 on May 4, 2027, or earlier at certain board meetings or the next annual meeting, contingent on continued board service.

Under what plans were David Alan Haddad’s Trade Desk stock awards granted?

Both awards were granted under Trade Desk’s 2025 Incentive Award Plan. The filings state they were issued pursuant to the company’s Non-Employee Director Compensation Policy, covering an initial director equity grant and an annual director equity grant for David Alan Haddad.

Are David Alan Haddad’s Trade Desk stock grants open-market purchases or compensation?

The transactions are compensation-related grants, not open-market purchases. They are classified as restricted stock awards granted at $0.00 per share under Trade Desk’s 2025 Incentive Award Plan and Non-Employee Director Compensation Policy, subject to future vesting conditions.