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Alpha Modus Names Sasha Asgary Chief Strategy Officer to Lead Its Next Phase of Growth

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Alpha Modus (NASDAQ: AMOD) has appointed Sasha Asgary as Chief Strategy Officer to lead its next phase of corporate growth. Asgary, who architected the ARIA (Adaptive Retail Intelligence Architecture) platform and previously led corporate communications, will oversee group-wide strategy, capital planning, and partnership and acquisition activity.

He is tasked with guiding ARIA toward deployment in retail enterprises and shaping strategy for the national expansion of Alpha Cash, the mobile financial services product operated by Alpha Modus Financial Services. Former Chief Strategy Officer Chris Chumas has become Executive Vice-President of Alpha Modus Financial Services, where he will run Alpha Cash operations through its multi-state rollout, giving the company distinct senior leadership for corporate strategy and financial services execution.

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Positive

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Negative

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News Market Reaction – AMOD

-0.78%
5 alerts
-0.78% Session close to close
-3.8% Trough in 4 hr 17 min
$18.77M Market Cap
0.4x Rel. Volume

In the Jul 22 session, AMOD declined 0.78%, reflecting a mild negative market reaction. Argus tracked a trough of -3.8% from its starting point during tracking. Our momentum scanner triggered 5 alerts that day, indicating moderate trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

An active S-3 shelf registration covers up to $250,000,000 of securities, adding financing context t...
Analysis

An active S-3 shelf registration covers up to $250,000,000 of securities, adding financing context to this leadership change. The filing also identifies a going-concern qualification, a material risk alongside the announced strategy responsibilities.

Key Figures

Announcement date: July 22, 2026 Leadership changes: Two appointments Business segments: Two business segments +1 more
4 metrics
Announcement date July 22, 2026 Leadership appointment announcement
Leadership changes Two appointments Corporate strategy and Alpha Cash operations
Business segments Two business segments Company statement
Capital markets experience Nearly two decades Sasha Asgary background

Historical Context

5 past events · Latest: Jul 14 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Jul 14 Platform launch Positive +2.7% Alpha Cash app and prepaid Mastercard launched through Alpha Modus Financial Services.
Jul 06 Footprint expansion Positive -5.6% Free check deposits extended as Alpha Cash mobile coverage reached 38 states.
Jun 23 Regulatory expansion Positive -3.0% North Carolina non-objection expanded Alpha Cash reach across seven states.
Jun 17 Regulatory expansion Positive -15.4% Four states provided favorable feedback for Alpha Cash check deposit rollout.
Jun 09 State approvals Positive +8.9% Kentucky and Pennsylvania cleared Alpha Cash check deposit service.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent positive Alpha Cash announcements produced mixed reactions, with three of five events diverging from the announcement sentiment.

Key Terms

m&a
1 terms
m&a financial
"He has counseled executives in private and public markets on strategic positioning, M&A"
M&A, short for mergers and acquisitions, involves one company combining with or purchasing another company to grow, streamline operations, or gain competitive advantages. For investors, M&A activity can signal potential for increased value, new opportunities, or changes in market dynamics, making it an important factor to watch in the business landscape.
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Mr. Asgary will steer corporate strategy and capital planning as Alpha Cash scales and ARIA prepares for deployment into retail enterprises

CORNELIUS, N.C., July 22, 2026 (GLOBE NEWSWIRE) -- Alpha Modus Holdings, Inc. (NASDAQ: AMOD) (“Alpha Modus”) today named Sasha Asgary Chief Strategy Officer, tasking him with steering the company’s next phase of corporate growth.

Mr. Asgary architected ARIA, Adaptive Retail Intelligence Architecture, for Alpha Modus wholly-owned subsidiary, Alpha Modus, Corp., and led Alpha Modus’s corporate communications before stepping into the strategy role. As Chief Strategy Officer, he will oversee the entire Alpha Modus corporate family, from steering ARIA towards retail enterprises deployment to the strategy behind the national expansion of Alpha Cash, the mobile financial services product operated through Alpha Modus Financial Services, LLC. He will also shape the company’s capital planning and the partnership and acquisition activity meant to accelerate that growth.

The appointment pairs with a second leadership move. Chris Chumas, previously Chief Strategy Officer, has been named Executive Vice-President of Alpha Modus Financial Services, LLC, where he will run Alpha Cash operations through its multi-state rollout. The two changes put dedicated senior leadership on each side of the company: corporate strategy and growth under Mr. Asgary, and operations of the financial services business under Mr. Chumas.

The two appointments come as Alpha Modus shifts from concepts to implementation and scaling. While Alpha Modus, Corp.’s patent portfolio remains the foundation of the company’s approach to overall corporate and competitive strategy, growth is the larger effort now, ensuring execution at Alpha Cash remains paramount and that ARIA is being properly managed for deployment into retail enterprises.

“We are moving from proving what we built to growing it, and that needs someone who can hold strategy and capital markets in the same view,” said William Alessi, CEO of Alpha Modus Holdings, Inc. “Sasha has run that playbook his whole career, and he already knows this company from the inside. Working alongside Sasha for the next phase of our growth will be a pleasure.”

“I have spent my career helping companies find where growth actually comes from,” said Sasha Asgary, Chief Strategy Officer, Alpha Modus Holdings, Inc. “We have two business segments that are solving real world problems which create a tremendous opportunity for the company to help clients and users. I intend to keep building momentum with the team, delivering and iterating on best-in-class products while making sure the company creates shareholder value every quarter.”

Mr. Asgary brings nearly two decades of capital markets and corporate strategy experience spanning technology, AI, e-commerce and fintech. He has counseled executives in private and public markets on strategic positioning, M&A, go-public readiness and investor relations.

More information about ARIA can be found at aria.alphamodus.com and from the May 27, 2026 press release.

About Alpha Modus Holdings, Inc.

Alpha Modus Holdings, Inc. (“Alpha Modus” or the “Company”) (NASDAQ: AMOD) is a vertical AI company focused on real-time, in-store shopper engagement and attribution. Its patented “closed-loop” retail AI framework, Sense → Decide → Deliver → Attribute, enables brands and retailers to measure the full impact of digital content, physical interactions, and transaction outcomes. Through subsidiaries like Alpha Modus Financial Services, the company is actively deploying technologies that merge artificial intelligence, retail media, and financial access across the physical retail landscape.

Website: www.alphamodus.com

Patent portfolio: Open Link

Press room: alphamodus.com/press-room

Forward-Looking Statements

This press release includes “forward-looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. Alpha Modus’s actual results may differ from their expectations, estimates, and projections, and, consequently, you should not rely on these forward-looking statements as predictions of future events. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue,” and similar expressions (or the negative versions of such words or expressions) are intended to identify such forward-looking statements, but are not the exclusive means of identifying these statements. These forward-looking statements include, without limitation, Alpha Modus’s expectations with respect to future performance.

Alpha Modus Holdings, Inc. (“Alpha Modus”) cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Alpha Modus does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based.

Contact Information

Investor Relations
Alpha Modus Holdings, Inc.
Email: ir@alphamodus.com
Website: www.alphamodus.com

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FAQ

What did Alpha Modus (NASDAQ: AMOD) announce about Sasha Asgary on July 22, 2026?

Alpha Modus announced that Sasha Asgary has been named Chief Strategy Officer to steer its next phase of growth. According to Alpha Modus, he will oversee corporate strategy, capital planning, ARIA deployment into retail enterprises, and strategy for the national expansion of Alpha Cash.

What will Sasha Asgary do as Chief Strategy Officer at Alpha Modus (AMOD)?

As Chief Strategy Officer, Sasha Asgary will oversee Alpha Modus’s corporate strategy, capital planning, and growth initiatives. According to Alpha Modus, his responsibilities include guiding ARIA toward retail enterprise deployment and shaping strategy behind the national expansion of the Alpha Cash mobile financial services product.

How does the leadership change affect Alpha Cash at Alpha Modus (NASDAQ: AMOD)?

Alpha Modus assigned Alpha Cash operations to Chris Chumas, now Executive Vice-President of Alpha Modus Financial Services. According to Alpha Modus, Chumas will run Alpha Cash through its multi-state rollout, while Sasha Asgary focuses on overall corporate strategy and growth, including Alpha Cash expansion planning.

What is ARIA at Alpha Modus (AMOD) and how is Sasha Asgary involved?

ARIA, or Adaptive Retail Intelligence Architecture, is Alpha Modus’s retail AI framework for in-store engagement and attribution. According to Alpha Modus, Sasha Asgary architected ARIA and, as Chief Strategy Officer, will steer its management and preparation for deployment into retail enterprises as the business scales.

Who is Chris Chumas and what new role does he hold at Alpha Modus (NASDAQ: AMOD)?

Chris Chumas previously served as Chief Strategy Officer and is now Executive Vice-President of Alpha Modus Financial Services. According to Alpha Modus, he will run Alpha Cash operations during its multi-state rollout, giving dedicated senior leadership to the company’s financial services business segment.

What does Alpha Modus (AMOD) focus on as a business?

Alpha Modus is a vertical AI company focused on real-time, in-store shopper engagement and attribution. According to Alpha Modus, its patented closed-loop retail AI framework measures the impact of digital content, physical interactions, and transactions, and it deploys technologies that merge AI, retail media, and financial access.