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Digital Brands Group Inc Stock Price, News & Analysis

DBGI Nasdaq

Welcome to our dedicated page for Digital Brands Group news (Ticker: DBGI), a resource for investors and traders seeking the latest updates and insights on Digital Brands Group stock.

Digital Brands Group, Inc. (NASDAQ: DBGI) generates news across eCommerce, fashion, collegiate apparel, and technology-enabled brand services. As a company that offers a wide variety of apparel through multiple brands on both a direct-to-consumer and wholesale basis, its updates often cover developments in lifestyle brands, campus programs, and digital commerce initiatives. The company also reports on its efforts to use customer data and purchase history to personalize apparel offerings and content for specific customer cohorts.

Recent announcements highlight Digital Brands Group’s expansion in the collegiate and name, image, and likeness (NIL) apparel space through its AVO brand, including capsule collections and game-day activations with organizations such as The Grove Collective and Yea Alabama. News items describe private label manufacturing agreements, playoff capsule launches, and campus events that support student-athlete funds, particularly initiatives directed to female student-athletes.

Digital Brands Group also issues news on its technology and AI partnerships. Releases have detailed collaborations with SECUR3D Inc. for AI-powered brand and intellectual property protection, including the deployment of the AssetSafe platform, and with Aha (formerly HeadAI) to automate influencer marketing campaigns across its consumer and collegiate segments. Additional coverage includes partnerships with brands such as Herschel Supply Co. for AI-driven brand protection.

Investors and followers of DBGI can use this news page to review company press releases on strategic agreements, marketing collaborations, financial results, and capital markets activity, including SEC registration statements and index inclusion. The feed provides context on how Digital Brands Group combines apparel, collegiate programs, and AI-enabled tools in its ongoing business activities.

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Digital Brands Group (NASDAQ:DBGI) has joined Oracle PartnerNetwork (OPN), gaining access to Oracle's cloud infrastructure and resources to enhance its technology-enabled retail ecosystem. The partnership will support DBG's development of AI-powered tools for apparel and eCommerce brands, focusing on intellectual property protection, automated marketing, and data security.

Through its technology division, Open Daily Technologies, DBG will leverage Oracle's enterprise technology to strengthen its operational capabilities and data-driven insights. The company aims to address key challenges in the apparel and eCommerce sectors, particularly in the NIL collegiate apparel market, by combining traditional apparel business with advanced technology solutions.

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Digital Brands Group (NASDAQ:DBGI) has announced its strategic expansion into the $36.4 billion NIL college apparel market through a partnership with the University of Alabama. The company has secured an exclusive three-year private label manufacturing agreement with Yea Alabama, the university's official NIL program.

The partnership includes designing, manufacturing, and distributing collegiate apparel through University of Alabama bookstores and Yea Alabama's online platform. DBGI plans to release new capsule collections in October, November, and December 2025. The company aims to replicate this model with other universities, offering private label manufacturing advantages, equity partnerships, and support for female student athletes, with 20% of purchases supporting female NIL athletes.

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Digital Brands Group (NASDAQ: DBGI) has amended its PIPE financing agreement to secure an additional $1.5 million investment. The amendment allows for the issuance of 1,875 additional shares of Series D Convertible Preferred Stock to a new accredited investor, with a stated value of $2.16 million.

The Series D Preferred Stock is convertible into common stock at 80% of the lowest closing price over five trading days prior to conversion. The second closing is expected around September 26, 2025. The company has agreed to file a resale registration statement by December 1, 2025 for the shares issuable upon conversion.

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Digital Brands Group (NASDAQ:DBGI), an e-commerce and fashion company, announced its technology division Open Daily Technologies has been accepted into the NVIDIA Connect Program. This strategic partnership grants DBGI access to NVIDIA's AI/ML resources, engineering expertise, and global ecosystem.

The collaboration includes technical training, engineering guidance, and discounts on NVIDIA software and hardware. DBGI plans to leverage these resources to enhance data protection, intellectual property security, and AI-driven innovation across its brand portfolio, supporting its broader strategy in the eCommerce sector.

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Digital Brands Group (NASDAQ:DBGI) has announced its strategic initiative to develop a comprehensive suite of AI-powered and quantum-resilient technology tools for the eCommerce sector. The company is focusing on three core areas: automated IP monitoring and brand protection using AI, quantum-resilient data security, and eCommerce tools for merchandising, analytics, and personalization.

CEO Hil Davis emphasized that the strategy aims to address the challenges and opportunities in digital commerce through AI automation and quantum-resilient methods. The company plans to develop solutions internally while exploring partnerships with technology firms to accelerate development and expand capabilities.

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Amaze Holdings (NYSE: AMZE) has expanded its partnership with Digital Brands Group (NASDAQ: DBGI) to strengthen domestic apparel manufacturing capabilities. The collaboration will utilize DBGI's Los Angeles-based facilities to produce custom apparel and athleisure wear in the U.S.

Building on their April 2025 partnership, where DBGI became the first third-party brand on Amaze's Teespring Marketplace, this expansion aims to address shifting tariff policies and the phasing out of the de minimis exception. Amaze, which has over 12.3 million unique stores and attracts more than 1.2 billion unique visitors, will leverage this partnership to provide creators with local manufacturing solutions and shorter turnaround times.

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Digital Brands Group (NASDAQ:DBGI) has secured an exclusive three-year private label manufacturing agreement with Yea Alabama, the official NIL program of the University of Alabama. The partnership allows DBGI to manufacture collegiate apparel available through University of Alabama bookstores and Yea Alabama's online store.

The company plans to release new product capsule collections in September, October, and November 2025. CEO Hil Davis positions the company as the "Warby Parker of collegiate apparel," suggesting a direct-to-consumer business model in the collegiate apparel space.

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Digital Brands Group (NASDAQ:DBGI), an eCommerce and Fashion company, has announced its uplisting to the Nasdaq Capital Market effective August 20, 2025. The company will maintain its current ticker symbol "DBGI" on the new exchange.

This strategic move represents a significant milestone for Digital Brands Group, aimed at enhancing investor visibility and increasing stock liquidity. The company will continue operating under its existing business model while pursuing its growth strategy on the major exchange.

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DBGI Corp. (NASDAQ:DBGI), an eCommerce and Fashion company, has announced its uplisting to the Nasdaq Capital Market effective August 20, 2025. The company will maintain its current ticker symbol "DBGI" on the new exchange.

This strategic move is aimed at enhancing investor visibility, increasing stock liquidity, and supporting the company's growth strategy while continuing to operate under its existing business model.

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Digital Brands Group (OTCQX: DBGI) has secured a significant $11.225 million PIPE financing through a securities purchase agreement with select investors. The company will issue 14,031.25 shares of Series D Convertible Preferred Stock with a stated value of $14,031,250.

The Series D Preferred Stock is convertible into common stock at 80% of the lowest closing price over five trading days prior to conversion, subject to beneficial ownership limitations. RBW Capital Partners LLC, a division of Dawson James Securities, served as the placement agent. The securities are being offered exclusively to accredited investors and will require registration with the SEC for resale.

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FAQ

What is the current stock price of Digital Brands Group (DBGI)?

The current stock price of Digital Brands Group (DBGI) is $3.71 as of March 2, 2026.

What is the market cap of Digital Brands Group (DBGI)?

The market cap of Digital Brands Group (DBGI) is approximately 23.5M.

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DBGI Stock Data

23.50M
8.18M
Apparel Retail
Retail-apparel & Accessory Stores
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United States
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