Kellanova Stock Price, News & Analysis

Kellanova (NYSE: K) has announced its quarterly dividend payment of $0.58 per share, representing a one cent increase from the previous quarter. The dividend will be paid on September 15, 2025, to shareholders of record as of September 2, 2025, which is also the ex-dividend date.

This marks Kellanova's 403rd dividend payment since 1925, demonstrating the company's long-standing commitment to returning value to shareholders.

Kellanova (NYSE:K) has launched its "Not Sorry" marketing campaign for Nutri-Grain, featuring reality TV personalities Chris Hughes, Cirie Fields, and Aesha Scott. The social-first campaign aligns with Nutri-Grain's recent brand refresh, highlighting its improved nutritional profile that now includes 10 grams of whole grains and 10 essential vitamins and minerals.

The campaign showcases these personalities delivering over-the-top "apologies" for their on-screen moments, reinforcing Nutri-Grain's positioning as a guilt-free snacking choice. The initiative includes snackable videos across social media platforms, with content being shared under the hashtag #NutriGrainNotSorry.

Kellanova (NYSE:K) has announced a unique fashion collaboration called Cheez-Fitz, capitalizing on the growing 'Tunnel Fits' basketball trend. The company partnered with stylist Brittany Hampton to create a custom gender-neutral collection featuring basketball player Rickea Jackson.

The collection includes a windbreaker and pants with Cheez-It-inspired details, including cracker detailing, signature red coloring, and a special snack pocket. Fans can purchase the exclusive pieces during two drops on July 17 and July 24, 2025, at 12:00 PM ET through cheezit.com.

This marketing initiative aligns with Kellanova's strategy as a snacks-led powerhouse, with the company reporting $13 billion in net sales for 2024.

Mars Incorporated and Kellanova (NYSE: K) announced that the U.S. Federal Trade Commission has completed its antitrust review of Mars' pending acquisition of Kellanova without any conditions or remedies. The deal has secured 27 out of 28 required regulatory clearances, with only the European Commission's review remaining.

The merger aims to combine Mars Snacking and Kellanova to create a larger global snacking business focused on meeting evolving consumer preferences. Based on the ongoing European Commission review status, the transaction is expected to close towards the end of 2025, subject to customary conditions.

A new survey by Kellanova (K) reveals that Cheez-It and Pringles are top choices for road trip snacks across all generations in the U.S. The study, surveying 2,000 adults, found distinct snacking preferences by age group and region. Gen Z prefers bold, spicy, and sour flavors while traveling with friends, Millennials opt for tangy flavors with family-friendly options, and Gen X and Boomers favor salty and sweet snacks when traveling solo or with a companion. Regional preferences show Southerners prefer spontaneous snack purchases, Northeasterners favor creamy flavors, and Western residents are more flexible with their snack choices. The survey indicates 90% of road trippers consume multiple snacks during their travels, with geographical location and age significantly influencing snacking decisions.

Cheez-It and Wendy's (WEN) have announced a groundbreaking collaboration launching the first-ever Cheez-It x Wendy's Baconator crackers nationwide in July 2025. The limited-edition snack combines Cheez-It's signature 100% real cheese crunch with Wendy's Baconator flavors, featuring Applewood smoked bacon taste. Consumers can get early access through CheezIt.com with a special bundle including a Wendy's Frosty keychain tag. The product launch includes a promotional offer of $2 off a Baconator sandwich through the Wendy's app. This partnership represents a strategic move by both brands to create an innovative snack product that brings the popular Baconator burger experience to the cracker aisle.

Kellanova (K) unveils its summer 2025 seasonal product lineup featuring limited-edition items across its popular brands. The collection includes themed snacks and merchandise like pool floaties from Cheez-It, Pop-Tarts, and Eggo. Key offerings include Cheez-It Flag Summer crackers and Palermo's Pizza collaboration, Town House Star Spangled Original Crackers, patriotic Pringles packaging, and new frozen treats from Pop-Tarts and Eggo featuring Ice Cream Sandwiches and Pints in various flavors. MorningStar Farms introduces Sizzlin' Steakhouse Burgers for plant-based grilling, while Rice Krispies Treats launches seasonal ice cream products and patriotic mini treats. The summer collection emphasizes portable snacking options and limited-time promotional items.

RXBAR, a Kellanova brand, launches its new RXBAR High Protein bars with 18g of protein and only six recognizable ingredients. The innovation includes two flavors: Strawberry Peanut Butter and Vanilla Peanut Butter, featuring plant-based, gluten-free formulations naturally sweetened with organic agave nectar. The company also introduces a new Lemon Honey Cashew Butter flavor to their Nut Butter & Oat lineup, containing 10g of protein and 18g of whole grains. The new products, developed through extensive consumer research, aim to address the market gap for better-tasting high-protein bars without artificial ingredients. All new products are now available at select Target stores and Target.com, with expanded retail distribution planned throughout summer 2025.

Kellanova (NYSE: K) has announced a collaboration between Pop-Tarts and Marvel Studios' upcoming film 'The Fantastic Four: First Steps'. The partnership brings back the fan-favorite Pop-Tarts Frosted Blue Raspberry flavor exclusively at Walmart after a six-year hiatus, alongside specially marked boxes of other flavors featuring movie-inspired designs. Available for $3.89 per 8-count box, the limited-edition pastries feature eight unique frosting designs inspired by the Super Hero team. Customers who purchase $10 worth of participating Pop-Tarts products can receive a $5 Fandango Movie Reward to see the film, which premieres July 25, 2025. The collaboration celebrates both brands' 1960s origins, with Pop-Tarts leveraging the movie tie-in to enhance their product lineup and drive sales through promotional offerings.