Mondelēz Global (NASDAQ:MDLZ) announced a voluntary U.S. recall on Dec 24, 2025 of two CHIPS AHOY! Baked Bites Brookie SKUs due to an incorrect mixing process that created small corn starch clumps.
The clumps may present a choking hazard, particularly for young children and the elderly. Affected pack sizes and Best When Used By dates are listed:
7.0 oz Baked Bites Brookie 5CT 12 — 12MAY2026, 18MAY2026
No other CHIPS AHOY! or Mondelēz products are included. The company reported no injuries to date and said the recall is being conducted with knowledge of the U.S. Food and Drug Administration. Consumers were advised not to eat the product and to call 1-855-535-5948 for information (Mon–Fri, 9 am–6 pm ET).
Loading...
Loading translation...
Positive
None.
Negative
None.
News Market Reaction – MDLZ
+0.87%
+0.87%Session close to close
In the Dec 24 session, MDLZ gained 0.87%, reflecting a mild positive market reaction.
This announcement details a voluntary recall of specific CHIPS AHOY! Baked Bites Brookie SKUs in the...
Analysis
This announcement details a voluntary recall of specific CHIPS AHOY! Baked Bites Brookie SKUs in the U.S. due to corn starch clumps that may pose a choking hazard, particularly for vulnerable groups. No injuries have been reported, and the recall is limited by product and date range. In context of prior recalls and margin pressure, investors may watch for any additional quality issues, regulatory follow-up, or commentary in future filings that could clarify operational impact.
Key Figures
SKUs recalled:2 SKUsPackage size:2.8ZPackage size:7.0Z+3 more
6 metrics
SKUs recalled2 SKUsCHIPS AHOY! Baked Bites Brookie in the US
CHIPS AHOY! and Stranger Things themed pop-up and sweepstakes event.
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Pattern Detected
Recent news often saw modest negative price reactions, including recalls and earnings pressure, with occasional positive response to brand marketing.
Recent Company History
Over the last few months, Mondelēz news has ranged from shareholder returns to operational and brand updates. A $0.50 quarterly dividend declaration on Dec 11, 2025 coincided with a slight share decline. A limited RITZ recall on Nov 28, 2025 and Q3 2025 earnings, which highlighted weaker margins and EPS, both saw more pronounced drops. Marketing-driven announcements like the RITZ Big Game return produced a mild gain. Today’s CHIPS AHOY! recall follows another product-quality headline in this period.
Key Terms
voluntary recall, choking hazard, upc, u.s. food and drug administration
4 terms
voluntary recallregulatory
"Mondelēz Global LLC announced today a voluntary recall in the United States"
A voluntary recall is when a company chooses to remove or fix a product that may be unsafe, defective, or mislabeled rather than waiting for a regulator to force action. For investors it matters because it's like a store pulling a damaged item from shelves: it can mean immediate costs, lost sales, repair or replacement expenses, reputational damage, and possibly increased regulatory scrutiny or legal claims that affect future earnings and stock value.
choking hazardmedical
"the clump could constitute a choking hazard, particularly in special risk groups"
A choking hazard is an object or part small enough to become lodged in a person’s airway and block breathing, such as a small toy piece, button battery, or grape-sized item. For investors it signals product safety risk that can trigger recalls, regulatory fines, lawsuits, lost sales and higher compliance costs; think of it as a defect that can suddenly halt a product’s ability to be sold until the danger is fixed.
upctechnical
"Product Description | Retail UPC | Case/UPC | Best When Used By Dates"
A UPC (Universal Product Code) is the small barcode and numeric code printed on retail packaging that uniquely identifies a specific product and its version, like a digital name tag for merchandise. Investors care because UPCs enable accurate sales tracking, inventory management and faster store distribution, so widespread use or changes to UPCs can signal how easily a product reaches customers and how reliably its sales can be measured — similar to how a library’s catalog numbers let you track which books are checked out.
u.s. food and drug administrationregulatory
"This recall is being conducted with the knowledge of the U.S. Food and Drug Administration"
The U.S. Food and Drug Administration is the federal agency that evaluates and enforces safety, effectiveness and labeling standards for medicines, medical devices, vaccines, food and related products before they reach consumers. For investors it matters because FDA approvals, warnings or recalls determine whether a product can be sold, how quickly it reaches the market and how costly compliance will be—changes that directly affect a company’s revenue, costs and stock value.
EAST HANOVER, N.J., Dec. 24, 2025 (GLOBE NEWSWIRE) -- Mondelēz Global LLC announced today a voluntary recall in the United States of CHIPS AHOY! Baked Bites Brookie. This voluntary recall is being conducted because of an incorrect mixing process that resulted in the formation of small corn starch clumps in the product. Due to the characteristics and size of the small starch clumps, the clump could constitute a choking hazard, particularly in special risk groups, such as young children and the elderly.
This recall is limited exclusively to the CHIPS AHOY! Baked Bites Brookie products with Best When Used By Dates listed in the grid below, available at a limited number of retail stores nationwide. No other CHIPS AHOY! or Mondelēz Global LLC products are included in, or affected by, this recall.
Product Description
Retail UPC
Case/UPC
Best When Used By Dates
Product Images
2.8Z CA! BAKED BITES BROOKIE 4X8
44000086688
1 00 44000 08667 8
09MAY2026 10MAY2026 11MAY2026 12MAY2026
7.0Z CA! BAKED BITES BROOKIE 5CT 12
440000856500
1 00 44000 08565 7
12MAY2026 18MAY2026
There have been no reports of injury or illness reported to Mondelēz Global LLC to date related to this product, and we are issuing this recall out of an abundance of caution.
Consumers who have this product should not eat it. Consumers can contact the company at 1-855-535-5948 Monday–Friday, 9 am to 6 pm ET for more information.
This recall is being conducted with the knowledge of the U.S. Food and Drug Administration.
About Mondelēz International Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately $36.4 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, RITZ, LU, CLIF BAR and TATE’S BAKE SHOP biscuits and baked snacks, as well as CADBURY DAIRY MILK, MILKA and TOBLERONE chocolate. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on X at www.x.com/MDLZ.
Which CHIPS AHOY! Brookie SKUs did Mondelēz (MDLZ) recall on Dec 24, 2025?
The recall covers 2.8 oz Baked Bites Brookie 4x8 and 7.0 oz Baked Bites Brookie 5CT 12 with specified Best When Used By dates in May 2026.
Why did Mondelēz (MDLZ) recall CHIPS AHOY! Baked Bites Brookie on Dec 24, 2025?
An incorrect mixing process produced small corn starch clumps that could pose a choking hazard for young children and the elderly.
What Best When Used By dates are affected by the Mondelēz (MDLZ) recall?
Affected dates include 09MAY2026, 10MAY2026, 11MAY2026, 12MAY2026 and 18MAY2026 on the two listed SKUs.
Has Mondelēz (MDLZ) reported any injuries from the recalled CHIPS AHOY! Brookie?
No injuries or illnesses have been reported to Mondelēz Global to date.
How can consumers get information or return the recalled CHIPS AHOY! product from Mondelēz (MDLZ)?
Consumers should not eat the product and can call 1-855-535-5948 (Mon–Fri, 9 am–6 pm ET) for instructions and support.
Is the Mondelēz (MDLZ) recall limited to specific stores or other products?
The recall is limited to the two Brookie SKUs sold at a limited number of retail stores nationwide; no other CHIPS AHOY! or Mondelēz products are affected.
