Mondelēz Global LLC Conducts Limited Voluntary Recall of 1 SKU of RITZ Peanut Butter Cracker Sandwiches in New York, New Jersey, Pennsylvania, Georgia, Arkansas, Missouri, Oklahoma, and Alabama
Rhea-AI Summary
Mondelēz Global (NASDAQ:MDLZ) announced a limited voluntary recall on Nov 28, 2025 for 70 cases of 27.6 oz RITZ Peanut Butter Cracker Sandwiches (20-count) with specific Best When Used By dates and AE plant code shipped to stores in New York, New Jersey, Pennsylvania, Georgia, Arkansas, Missouri, Oklahoma, and Alabama.
The issue: individually wrapped packs inside some outer cartons may be incorrectly labeled as Cheese while containing Peanut Butter, posing a risk to people with peanut allergies. No illnesses have been reported. Consumers with allergies should discard affected cartons or contact the company at 1-844-366-1171. The recall is being conducted with FDA knowledge.
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News Market Reaction – MDLZ
On the day this news was published, MDLZ declined 2.03%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
MDLZ slipped -0.41% with elevated volume while peers were mixed: HSY +0.49%, BUD +1.51%, DEO -0.11%, CL -0.76%, MO -0.24%, suggesting a more company-specific backdrop around the recall.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Nov 28 | Product safety recall | Negative | -2.0% | Limited RITZ peanut butter cracker recall over mislabeling and allergy risk. |
| Nov 19 | Marketing campaign | Positive | +0.5% | RITZ Super Bowl 2026 ad and broader multichannel brand campaign. |
| Oct 28 | Quarterly earnings | Negative | -2.4% | Q3 2025 results with margin compression and lower adjusted EPS guidance. |
| Oct 21 | Promotional partnership | Positive | -1.7% | CHIPS AHOY! x Stranger Things promotional events and limited-edition cookie. |
| Oct 16 | Consumer insights survey | Neutral | -0.1% | State of Snacking survey highlighting links between memories and snack choices. |
Recent news flow shows shares tending to trade lower on operational or brand headlines, with the limited RITZ recall and Q3 earnings both followed by >2% declines, while marketing-focused news has produced smaller, mixed reactions.
Over the last few months, MDLZ has combined brand-building initiatives with operational headwinds. The Q3 2025 results on Oct 28 highlighted margin pressure and drove a -2.35% move. Branded campaigns like the CHIPS AHOY! collaboration on Oct 21 and the State of Snacking survey on Oct 16 saw mildly negative price reactions. A Super Bowl “Big Game” RITZ campaign on Nov 19 coincided with a modest +0.54% gain. The limited RITZ recall on Nov 28 triggered a -2.03% reaction despite involving only 70 cases, reinforcing sensitivity to risk-related headlines.
Market Pulse Summary
This announcement detailed a tightly scoped voluntary recall of 70 cases of a single RITZ Peanut Butter Cracker Sandwich SKU across 8 states, driven by mislabeling that could affect people with peanut allergies. No illnesses were reported, and outer cartons included a peanut allergen statement. Historically, MDLZ has reacted to both brand and operational headlines, so investors may watch for any follow-up safety communications, additional recall actions, or commentary in future filings and earnings updates.
Key Terms
sku technical
upc technical
best when used by dates technical
allergen advisory statement medical
u.s. food and drug administration regulatory
peanut allergy medical
AI-generated analysis. Not financial advice.
EAST HANOVER, N.J., Nov. 28, 2025 (GLOBE NEWSWIRE) -- Mondelēz Global LLC announced today a voluntary recall of 70 cases of RITZ Peanut Butter Cracker Sandwiches and sold in the following U.S. states: New York, New Jersey, Pennsylvania, Georgia, Arkansas, Missouri, Oklahoma, and Alabama.
This recall is limited to 1 SKU and 2 Code Dates previously recalled in July. This action is not an expansion of that prior recall and is being conducted out of an abundance of caution.
The affected cartons include individually wrapped packs that may be incorrectly labeled as Cheese variety even though the product may be a Peanut Butter variety. People who have an allergy or severe sensitivity to peanuts may risk serious or life-threatening allergic reactions by consuming this product.
All outer cartons affected are labeled correctly and provide an allergen advisory statement indicating that the product “contains peanuts.”
This recall is exclusively for the RITZ Peanut Butter Cracker Sandwich cartons with Best When Used By Dates listed in the grid below, available at a limited number of retail stores nationwide. No other RITZ products or Mondelēz Global LLC products are included in, or affected by, this recall.
| Product Description | Retail UPC | Best When Used By Dates | Product Images |
| 27.6 oz. RITZ Peanut Butter Cracker Sandwiches - 20 Count (20 x 1.38-oz. 6-pack carton) | 44000 07584 2 | 8 JAN 26 15 Jan 26 “AE” Plant Code Only (located on top of package) | ![]() |
Cartons containing only RITZ Cheese Cracker Sandwiches are not affected. In addition, cartons containing either RITZ Peanut Butter Cracker Sandwiches or RITZ Filled Cracker Sandwich Variety Pack with different Best When Used By Dates and Plant Codes than those
listed in the above grid are not affected by this recall.
There have been no reports of injury or illness reported to Mondelēz Global LLC to date related to this product, and we are issuing this recall out of an abundance of caution.
The recall was initiated after Mondelēz Global LLC discovered that 70 cases were inadvertently shipped to a limited number of retailers in eight states. Corrective actions are being taken.
Consumers who have a peanut allergy should not eat these products and should discard any product identified in the grid above. Consumers can contact the company at 1-844-366-1171 Monday–Friday, 9 am to 6 pm ET.
This recall is being conducted with the knowledge of the U.S. Food and Drug Administration.
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately
Contacts:
Jane Corcoran
847-943-5678
news@mdlz.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/4e189f10-e777-4093-ab13-2d517ca70cd1
