MySize Inc. Advances AI Roll-Up Strategy in Retail and Fashion Through Targeted Acquisition Focus
Rhea-AI Summary
MySize (NASDAQ: MYSZ) said on Jan 9, 2026 that it is advancing an AI roll-up strategy to build a scalable AI-driven retail and fashion platform through identification and potential acquisition of complementary technology and commerce businesses.
The company highlighted target areas including size and fit recommendation, personalization, inventory optimization, circular fashion and recommerce, advanced analytics, and integration into its Naiz Fit platform to accelerate innovation, expand market reach, and pursue organic and inorganic growth.
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News Market Reaction
On the day this news was published, MYSZ gained 3.51%, reflecting a moderate positive market reaction. Argus tracked a peak move of +8.3% during that session. Our momentum scanner triggered 8 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $107K to the company's valuation, bringing the market cap to $3M at that time. Trading volume was elevated at 2.1x the daily average, suggesting notable buying interest.
Data tracked by StockTitan Argus on the day of publication.
Market Reality Check
Peers on Argus
MYSZ was down 1.07% pre-news while peers showed mixed moves (e.g., FRGT +3.41%, TGL -15.44%, YAAS +4.27%). No momentum scanner flags or same-day peer headlines indicate this AI roll-up update is stock-specific rather than a sector-wide move.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 29 | CEO shareholder letter | Positive | -2.8% | Outlined multi-business AI sizing platform and 2025/2026 financial context. |
| Nov 24 | Conference appearance | Positive | +11.5% | CEO participation in NobleCon21 emerging growth equity conference. |
| Nov 14 | Q3 2025 earnings | Positive | -3.6% | Reported Q3 revenue growth, margin expansion, and narrower net loss. |
| Sep 11 | AI acquisition | Positive | -15.5% | Acquisition of ShoeSize.Me to add AI footwear sizing to Naiz Fit. |
| Aug 15 | Q2 2025 earnings | Positive | -4.8% | Q2 revenue growth, sharply reduced operating loss, Percentil contribution. |
Recent positive strategic and earnings updates often saw negative 24h reactions, with only one clear alignment on a conference-related catalyst.
Over the last several months, MySize has reported multiple milestones, including Q2 and Q3 2025 results with revenue growth and narrower losses, expansion of its circular fashion platform Percentil, and a SaaS-driven acquisition of ShoeSize.Me to strengthen Naiz Fit. A CEO letter on Dec 29, 2025 outlined multi-business AI sizing ambitions and 2025/2026 targets. This new AI roll-up strategy communication continues that trajectory of platform-building and acquisition-focused expansion in fashion tech.
Market Pulse Summary
This announcement outlines MySize’s plan to use an AI-focused roll-up strategy in retail and fashion, targeting complementary tech and commerce assets to build an integrated platform. It follows earlier moves such as the ShoeSize.Me acquisition and growth at Naiz Fit and Percentil. Investors may track future deal terms, integration into platforms like Naiz Fit, and progress toward the CEO’s multi-business AI sizing and revenue goals highlighted in late 2025 communications.
Key Terms
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AI-generated analysis. Not financial advice.
The Company's strategy is centered on a disciplined "AI roll-up" approach, focused on selectively acquiring businesses with proven technologies, proprietary data assets, and established customer relationships that can be efficiently integrated into MySize's existing ecosystem. This approach is designed to accelerate innovation, expand market reach, and enhance the value delivered to retailers and brands worldwide.
In parallel, MySize is evaluating select opportunities beyond pure technology companies, including retail and commerce-oriented businesses that can benefit from the Company's AI capabilities, data infrastructure, and operational expertise. As a group, MySize is building a diversified, integrated fashion platform designed to serve brands and retailers across the full value chain — combining AI technology, circular fashion and recommerce, overstock management, and international growth through wholesale and licensing models.
MySize is primarily evaluating opportunities in areas including:
- AI-powered size and fit recommendation technologies
- Data-driven personalization and customer experience platforms
- AI solutions for inventory optimization and e-commerce performance
- Circular fashion, resale, and recommerce technologies
- Advanced analytics and consumer intelligence systems
The Company intends to leverage its operational experience, technology infrastructure, and growing global footprint to integrate acquired capabilities into its platforms, including Naiz Fit, while driving both organic and inorganic growth.
Ronen Luzon, Chief Executive Officer of MySize, commented:
"We believe the retail and fashion industries are entering a new phase where scale, data, and AI capabilities will increasingly determine long-term winners. Our roll-up strategy is designed to bring together specialized technologies and data sets under a unified platform, allowing us to move faster, serve customers more comprehensively, and create long-term shareholder value."
About MySize, Inc.
MySize, Inc. (NASDAQ: MYSZ) is a global leader in omnichannel e-commerce platforms and AI-driven sizing solutions, including MySizeID and Naiz Fit. The Company's solutions are designed to drive revenue growth, reduce operational costs, and enhance customer experiences for business clients worldwide.
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Cautionary Statement Regarding Forward-Looking Statements
This press release contains certain forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements related to its strategic and business plans, technology, relationships, objectives, expectations for its business, growth, and potential merger and acquisition opportunities. These statements are identified by the use of words such as "could," "believe," "anticipate," "intend," "estimate," "expect," "may," "continue," "predict," "potential," "project" and similar expressions. All forward-looking statements speak only as of the date of this press release. You should not place undue reliance on these forward-looking statements. Actual results may differ materially due to various risks and uncertainties described in the Company's filings with the
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SOURCE My Size Inc.
FAQ
What did MySize (MYSZ) announce on January 9, 2026 about its growth strategy?
Which technology areas is MySize (MYSZ) targeting for acquisitions?
How does MySize (MYSZ) plan to integrate acquisitions into its business?
Will MySize (MYSZ) consider non‑technology acquisitions under the roll‑up strategy?
What are the stated goals of MySize's (MYSZ) AI roll‑up approach?
Does the Jan 9, 2026 announcement provide financial terms or timelines for MySize (MYSZ) acquisitions?
