STAGWELL INC Stock Price, News & Analysis

PRophet, a Stagwell (STGW) company, has launched AI Agentic Search for its InfluencerMarketing.AI platform, introducing a conversational search assistant that transforms influencer and creator discovery. The new AI-powered feature enables natural language queries and intelligent filtering, moving beyond traditional keyword searches. Key features include a conversational interface, smart filtering, memory & context awareness, and seamless platform integration. This release follows IMAI's recent enhancement of 12-year brand safety look-back and advanced performance measurement capabilities. The technology leverages proprietary language models and an extensive creator database to deliver personalized recommendations and real-time results. The AI agentic search feature is now available to all InfluencerMarketing.AI users, reinforcing PRophet's position in AI-driven marketing and communications transformation.

Assembly, a Stagwell (NASDAQ: STGW) agency, has launched Scene Modeled Media Attribution (MMA), an enhanced marketing mix modeling app within their STAGE Scene proprietary platform. The app, developed with META's support, aims to revolutionize marketing campaign measurement and optimization.

Key features include increased frequency of marketing mix model outputs, automated data processes, and real-time campaign optimization capabilities. The platform demonstrates impressive metrics: up to 13% ROI boost, 26% reduction in modeling time, and 30% cost savings compared to competitors. Currently in BETA testing, Scene MMA will be available to clients later this year, featuring STAGE AI integration for faster modeling and cross-channel allocation insights.

According to the 27th annual Axios-Harris Poll 100 Rankings, corporate reputations continue to decline in 2025, with 46% of companies seeing decreased ratings while only 37% improved. The study reveals consumers' growing frustration with companies' response to inflation, with 77% of Americans believing companies are selling lower-quality products at higher prices and 70% suspecting businesses of exploiting inflation for profit gains. Trader Joe's secured the top position, followed by Toyota and Arizona Beverage Company, highlighting consumers' preference for value-focused brands. The survey, based on 25,000 Americans' responses, shows that 63% have stopped patronizing businesses due to high prices, while 54% cited quality concerns. Quality emerged as the most crucial factor in company reputation, followed by customer service, employee treatment, and pricing.

The May Harvard CAPS/Harris Poll, released by Stagwell (NASDAQ: STGW), shows President Trump's approval rating at 47% (-1 point from April). Key findings include: 51% of voters view the economy as strong (+5 points from April), with 42% saying the country is on the right track (+3 points). Trump received strongest approval on immigration (51%) but weakest on tariffs (42%) and inflation (43%). The poll reveals majority support for Trump's immigration policies, with 63% backing Southern border closure and 75% supporting criminal deportations. However, 57% of voters believe tariffs are harming the economy. The Republican Party's approval reached 52%, while Democrats stand at 42%. Regarding foreign policy, 59% support relations with Saudi Arabia, and 62% favor providing continued support to Ukraine.

Stagwell (NASDAQ: STGW) has appointed Connie Chan as Chief Growth Officer for Asia Pacific, effective July 2025. Based in Singapore, Chan will lead Stagwell's growth strategy and operations across APAC markets, reporting to Ryan Linder, EVP, Global Chief Marketing Officer. This appointment follows Stagwell's acquisition of ADK GLOBAL, expanding their APAC presence to 2,500 employees across 34 offices.

Chan brings significant experience from her previous role as CEO of OMD China, where she managed operations in Shanghai, Beijing, and Guangzhou. She also held leadership positions at WPP, including Executive Director of Government & Public Sector Practice in Singapore and Chief Client Officer for APAC at MEC (now Wavemaker).

U.S. News & World Report has released its third annual Best OTC Medicine & Health Products rankings for 2025-2026, evaluating over 1,000 over-the-counter products across 133 categories. The rankings, based on surveys of 357 pharmacists and 134 dermatologists, highlight top performers in various health and wellness segments. Nature Made leads with 7 top-ranked products, followed by CeraVe (6) and Neutrogena (5). Among companies, Haleon plc secured the most #1 products, followed by Kenvue Inc., Prestige Consumer Healthcare Inc., The Procter & Gamble Company, and L'Oreal. Notable winners include Delsym for cough suppressants, Mucinex for cold medicines, and La Roche-Posay for face moisturizers.

Multiview, a B2B digital marketing agency within Stagwell (NASDAQ: STGW), has launched Audienceview, a first-party B2B audience discovery platform. The AI-powered platform provides access to over 16 million B2B professionals across 30 industry segments and 850+ accredited associations.

The self-service platform features AI-driven analysis for audience targeting, open exploration capabilities, and flexible campaign activation. Key benefits include direct access to verified, high-intent audiences and customized solutions through Multiview's client success partners. The platform is immediately available to all Multiview and Stagwell clients.

Left Field Labs, part of Stagwell's (NASDAQ: STGW) Code and Theory Network, has secured two prestigious Webby Awards for their innovative work on Twister AIR. The project, developed in collaboration with Hasbro, won in the "Best Use of Augmented Reality 2025" category, both as the Webby Winner and People's Voice Winner. The game also received an honoree mention in the Kids & Family category.

Twister AIR represents a modern reimagining of the 50-year-old classic game, incorporating augmented reality and AI technology. The innovative approach has proven successful, with the game earning Game of the Year at the Toy Industry Awards. This collaboration showcases Left Field Labs' expertise in emerging technologies and their ability to modernize classic entertainment experiences while maintaining the core elements that make them engaging.

Stagwell Inc. (NASDAQ: STGW) reported Q1 2025 financial results with mixed performance. Net revenue grew 6% YoY to $564 million, with net revenue excluding advocacy increasing 9%. The company posted a Q1 net loss of $3 million versus $1 million in the prior year, with Adjusted EBITDA of $81 million (14% margin). Digital Transformation showed strong growth of 15% excluding advocacy. The company secured net new business of $130 million in Q1, with last twelve-month net new business reaching $446 million. Stagwell maintained its 2025 guidance, projecting total net revenue growth of ~8%, Adjusted EBITDA of $410-460 million, and free cash flow conversion exceeding 45%. Despite macroeconomic challenges, management remains optimistic about the year ahead, citing strong performance in Digital Transformation, Creativity, and Stagwell Marketing Cloud capabilities.