Wix Payments Grows Europe Coverage in Collaboration with Stripe Offering More Local Payments Options to Merchants

Rhea-AI Summary

Wix (NASDAQ: WIX) expanded Wix Payments across Europe on December 16, 2025 through an extended collaboration with Stripe, adding local payment options in 11 countries including UK, Germany, Italy, Spain, Netherlands, Austria, Belgium, Finland, Lithuania, Portugal, and Switzerland.

The rollout enables eligible merchants to accept locally preferred methods such as iDEAL, Clearpay, and Klarna, unify online and Point-of-Sale transactions (UK), and manage payments, orders, bookings, and payouts directly within the Wix platform without third-party tools. Wix said it plans further Stripe-powered expansion into additional EMEA and APAC markets.

Positive

• Coverage expanded to 11 European countries
• Local payment methods added: iDEAL, Clearpay, Klarna
• Unified commerce online + Point-of-Sale in the UK via Wix Payments

Negative

• None.

Key Figures

Countries covered 11 countries Local payment options now supported via Wix Payments in Europe

European operations start 2019 Wix Payments has operated in Europe since 2019

Market Reality Check

$104.04 Last Close

Volume Volume 1,165,494 vs 20-day average 1,957,652, indicating lighter-than-usual trading ahead of this news. low

Technical Shares at $97.75, trading below 200-day MA of $149.49 and well under the $247.11 52-week high.

Peers on Argus

Key software/payment peers like KVYO -4.94%, FOUR -4.03%, and GTLB -3.52% were also down, but no peers appeared in the momentum scanner and there were no same-day peer headlines, pointing to a mix of stock- and sector-level pressures.

Historical Context

Date	Event	Sentiment	Move	Catalyst
2025-12-11	Stripe partnership	Positive	-2.3%	Expanded Stripe Agentic Commerce Suite access for eligible Wix merchants.
2025-11-19	Q3 2025 earnings	Positive	-19.9%	Revenue and bookings growth with raised full-year guidance and strong FCF.
2025-11-18	Conference appearance	Neutral	+2.2%	UBS technology and AI conference fireside chat announcement and webcast.
2025-10-29	PayPal partnership	Positive	-3.4%	Strategic PayPal collaboration for AI-powered product discovery and checkout.
2025-10-29	Earnings date notice	Neutral	-3.4%	Announcement of Q3 2025 results date and related investor call details.

Pattern Detected

Recent partnership and earnings headlines with generally positive fundamentals often coincided with negative 24-hour price moves, suggesting a tendency for the stock to trade lower around upbeat announcements.

Recent Company History

Over the last few months, Wix reported solid Q3 2025 results with revenue of $505.2M and bookings of $514.5M, plus raised full-year guidance, yet shares fell 19.87% after that release. Multiple strategic partnerships—including with PayPal, Stripe’s Agentic Commerce Suite, and other ecosystem players—also saw modest negative or mixed price reactions within 24 hours. Against this backdrop, the new Stripe-powered expansion of Wix Payments in Europe continues a pattern of commerce- and payments-focused collaborations.

Market Pulse Summary

This announcement extends Wix Payments’ collaboration with Stripe to offer more local payment methods across 11 European countries, unifying online and in-person transactions in a single Wix-managed experience. It builds on prior partnerships around commerce and AI-enabled selling. Investors may focus on how these capabilities influence transaction volumes, Business Solutions revenue, and future earnings updates, while monitoring execution in new EMEA and planned APAC markets.

Key Terms

saas technical

"Wix.com Ltd. (NASDAQ: WIX), a leading global SaaS platform for creating"

SaaS, or Software as a Service, is a way of delivering computer programs over the internet, allowing users to access and use them through a web browser without needing to install or maintain the software themselves. For investors, it highlights a business model where companies generate recurring revenue by providing ongoing access to their software, often leading to predictable income and growth potential.

point- of-sale technical

"Wix businesses in the UK can also unify online transactions with Point- of-Sale,"

Point-of-sale is the place and system where a customer completes a purchase — for example a store’s checkout counter, a restaurant terminal, or an online payment page — including the hardware and software that process sales and payments. It matters to investors because it directly affects revenue flow, speed of transactions, fraud control and customer experience; improvements or problems at the point-of-sale can change sales, costs and the quality of sales data, much like a cash register and the store’s brain working together.

tap to pay financial

"Users can offer major credit and debit cards, Apple Pay, Google Pay, Tap to Pay on iPhone and Android,"

Tap to pay is a way for customers to complete purchases by holding a contactless card, smartphone or wearable near a payment terminal so the transaction is sent wirelessly and instantly, like tapping a key fob to open a door. Investors watch adoption because it speeds checkout, can increase sales and transaction volume, lowers handling costs, and often changes fees and security risk profiles for payment processors and merchants.

AI-generated analysis. Not financial advice.

Wix and Stripe now offer local payments options in 11 countries, providing businesses a seamless way to accept and manage payments across online and in-person channels

NEW YORK – Wix.com Ltd. (NASDAQ: WIX), a leading global SaaS platform for creating, managing, and growing a complete digital presence, today announced that Wix Payments now offers more local payments options across Europe through its ongoing collaboration with programmable financial services company Stripe. Wix Payments has been operating in Europe since 2019, but this marks the first time Wix and Stripe are extending their partnership beyond North America - an important milestone for the long-standing collaboration. With this rollout, eligible businesses in Austria, Belgium, Finland, Germany, Italy, Lithuania, the Netherlands, Portugal, Spain, Switzerland, and the United Kingdom can accept locally preferred payment methods and manage their operations through a unified experience on Wix.

As part of Wix Payments’ expanded offerings with Stripe, businesses can offer popular local payment methods including iDEAL in the Netherlands, Clearpay in the UK, and Klarna across select markets, supporting growing demand for flexible and regionally relevant options. Wix businesses in the UK can also unify online transactions with Point- of-Sale, giving merchants a holistic view of their operations across channels. All payments, orders, bookings, and payouts are managed directly within Wix, eliminating the need for third-party tools and simplifying workflows for business owners.

“Bringing Stripe as part of Wix Payments in Europe strengthens our partnership and reflects our shared commitment to simplifying how businesses earn and grow,” said Amit Sagiv and Vova Tsukur, Co-Heads of Wix Payments. “As commerce shifts across channels, we’re making sure merchants have a seamless, secure experience that grows with them, no matter their location or payment preferences.”

Wix Payments is the platform’s fully integrated payment solution that allows businesses to securely accept and manage payments directly on their Wix websites. Users can offer major credit and debit cards, Apple Pay, Google Pay, Tap to Pay on iPhone and Android, PayPal, and other popular methods, all connected to Wix’s commerce, bookings, and payouts infrastructure. 

 Looking ahead, Wix plans to further expand Stripe-powered Wix Payments into additional EMEA markets and APAC.

About Wix.com Ltd.
Wix is a leading global platform for creating, managing, and growing a complete digital presence. Founded in 2006, Wix empowers millions of users, including self-creators, agencies, enterprises and more, with industry-leading infrastructure, performance, and security. The platform combines advanced AI, flexible design, and robust business and commerce solutions to help users build stronger brands, connect with their audiences, and scale their businesses online. Wix is shaping the future of how digital experiences are built with its intuitive AI-powered website builder and no-code application creation through Base44, making sophisticated creation accessible to all.

For more about Wix, please visit our Press Room
Media Relations Contact: PR@wix.com

FAQ

Which European countries can use Wix Payments with Stripe as of December 16, 2025 for WIX?

Eligible businesses in Austria, Belgium, Finland, Germany, Italy, Lithuania, Netherlands, Portugal, Spain, Switzerland, and the UK can use Stripe-powered Wix Payments.

What local payment methods does Wix Payments support in Europe for WIX merchants?

The expanded offering includes iDEAL in the Netherlands, Clearpay in the UK, and Klarna across select markets, plus major cards and wallets.

How does the Wix and Stripe collaboration affect merchants using WIX in the UK?

UK merchants can unify online transactions with Point-of-Sale, managing payments, orders, bookings, and payouts directly within Wix.

Will Wix Payments eliminate third-party payment tools for WIX merchants in the announced countries?

Yes; the rollout allows merchants to manage payments and related operations directly within Wix without separate third-party tools.

Does the December 16, 2025 announcement state further geographic expansion for WIX?

Wix said it plans to further expand Stripe-powered Wix Payments into additional EMEA and APAC markets.

What payment methods are already supported by Wix Payments for WIX sites beyond local options?

Wix Payments supports major credit and debit cards, Apple Pay, Google Pay, Tap to Pay on iPhone and Android, and PayPal.