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  4. [Form 4] Wix.com Ltd. Insider Trading Activity

Wix.com CTO trades 320 shares at $59.89–$95

Wix CTO Yaniv Even-Haim’s buy and sell offset, keeping his net reported share count unchanged, and the filing shows no Rule 10b5-1 plan.

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Wix.com Ltd. (WIX) CTO Yaniv Even-Haim reported two offsetting transactions in ordinary shares. On August 31, 2026, he purchased 320 shares at $59.89 per share under the company’s Amended and Restated 2013 Employee Share Purchase Plan. On September 1, 2026, he sold 320 shares at $95.00 per share, leaving his net reported share count unchanged. No Rule 10b5-1 trading plan is reported, and his total holdings after these trades are not stated.

Positive

  • None.

Negative

  • None.
Insider Even-Haim Yaniv
Role CTO
Bought 320 shs ($19K)
Sold 320 shs ($30K)
Type Security Shares Price Value
Sale Ordinary Shares F1 320 $95.00 $30K
Purchase Ordinary Shares F1 320 $59.89 $19K
Holdings After Transaction: Ordinary Shares — 137,767 shares (Direct)
Footnotes (1)
  1. F1. Consists of ordinary shares acquired under the Wix.com Ltd. Amended and Restated 2013 Employee Share Purchase Plan (ESPP) on August 31, 2026.
Shares purchased 320 ordinary shares Purchased on August 31, 2026 under the Employee Share Purchase Plan
Purchase price per share $59.89 per share Purchase of 320 ordinary shares on August 31, 2026
Shares sold 320 ordinary shares Sale on September 1, 2026
Sale price per share $95.00 per share Sale of 320 ordinary shares on September 1, 2026
Net shares change 0 shares 320 shares bought and 320 shares sold
Ordinary Shares financial
"reported two offsetting transactions in ordinary shares"
Ordinary shares are a type of ownership stake in a company, giving shareholders a right to participate in the company’s profits and decision-making through voting. They are similar to owning a piece of a business, and their value can rise or fall based on the company's performance. Investors buy ordinary shares to potentially earn dividends and benefit from the company's growth over time.
Employee Share Purchase Plan financial
"acquired under the Wix.com Ltd. Amended and Restated 2013 Employee Share Purchase Plan"
A program that lets employees buy their employer’s stock, often through regular payroll deductions and sometimes at a discounted price or with matching contributions; think of it as a company-run savings plan that converts part of pay into ownership. It matters to investors because it can increase insider ownership and employee motivation, potentially affecting company performance, and can slightly change share supply when new stock is issued or sold.
Rule 10b5-1 trading plan regulatory
"No Rule 10b5-1 trading plan is reported"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

FAQ

What insider transactions did WIX CTO Yaniv Even-Haim report on this Form 4?
He reported buying 320 ordinary shares of Wix.com Ltd. on August 31, 2026 and selling 320 ordinary shares on September 1, 2026, resulting in no net change in reported share count.

At what prices did the WIX insider buy and sell shares?
Yaniv Even-Haim purchased 320 shares at $59.89 per share on August 31, 2026, and sold 320 shares at $95.00 per share on September 1, 2026.

Were the WIX shares acquired through an employee plan?
Yes. A footnote states the ordinary shares were acquired under the Wix.com Ltd. Amended and Restated 2013 Employee Share Purchase Plan on August 31, 2026.

Did this WIX Form 4 indicate use of a Rule 10b5-1 trading plan?
No. The filing indicates no Rule 10b5-1 trading plan for these transactions, meaning they are not reported as pre-arranged under such a plan.

Did the WIX CTO’s overall ownership change based on this Form 4?
The transactions offset each other: 320 shares were purchased and 320 shares were sold, so the net reported change is zero shares. The exact total holdings after these trades are not provided.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →
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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Even-Haim Yaniv
(Last)(First)(Middle)
5 YUNITSMAN
(Street)
TEL AVIV
(City)(State)(Zip)
ISRAEL
(Country)		2. Issuer Name and Ticker or Trading Symbol
Wix.com Ltd. [ WIX ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
CTO
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
08/31/2026		6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Ordinary Shares08/31/2026P320(1)A$59.89138,087D
Ordinary Shares09/01/2026S320(1)D$95137,767D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Consists of ordinary shares acquired under the Wix.com Ltd. Amended and Restated 2013 Employee Share Purchase Plan (ESPP) on August 31, 2026.
Remarks:
/s/ Yoni Picard, Attorney-in-fact09/02/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR