C & F Financial Corp (CFFI) CEO sells 500 shares at 87.1300 per share

Rhea-AI Filing Summary

C & F Financial Corp President & CEO Thomas F. Cherry sold 500 shares of Common Stock on August 5, 2026 at 87.1300 per share in a sale reported as an open-market or private transaction. After this transaction, he directly held 38,869 shares. The Rule 10b5-1 trading plan checkbox was not marked.

Insider Trade Summary

Net Seller: 500 shares

Net Sell 1 txn

Insider CHERRY THOMAS F

Role PRESIDENT & CEO

Sold 500 shs ($44K)

Type	Security	Shares	Price	Value
Sale	Common Stock	500	$87.13	$44K

Holdings After Transaction: Common Stock — 38,869 shares (Direct)

Key Figures

Shares sold: 500.0000 shares Sale price per share: 87.1300 per share Shares held after transaction: 38869.0000 shares

3 metrics

Shares sold 500.0000 shares Common Stock sold by CEO Thomas F. Cherry on 2026-08-05

Sale price per share 87.1300 per share Reported transaction price for the 500-share sale

Shares held after transaction 38869.0000 shares Direct Common Stock holdings of Thomas F. Cherry following the sale

Key Terms

Sale in open market or private transaction, Common Stock, Rule 10b5-1 trading plan

3 terms

Sale in open market or private transaction financial

"transaction_code_description: Sale in open market or private transaction"

Common Stock financial

"security_title: Common Stock"

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

Rule 10b5-1 trading plan regulatory

"aff_10b5_one is the Rule 10b5-1 trading plan checkbox"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 08/07/2026 - 12:51 PM Accepted by SEC EDGAR 08/07/2026 - 12:51 PM Learn about SEC filing dates

FAQ

What insider transaction did CFFI report for its CEO?

C & F Financial Corp reported that CEO Thomas F. Cherry sold 500 shares of Common Stock on August 5, 2026 at 87.1300 per share. The sale was classified as a "Sale in open market or private transaction" and was reported as directly owned.

How many CFFI shares does CEO Thomas F. Cherry hold after the sale?

Following the transaction, Thomas F. Cherry directly holds 38,869 shares of C & F Financial Corp Common Stock. Before this Form 4, his position was higher by the 500 shares sold, so the filing shows a modest reduction but continued substantial direct ownership.

Was the CFFI CEO's stock sale made under a Rule 10b5-1 trading plan?

The filing’s Rule 10b5-1 trading plan checkbox is not marked, indicating the reported sale was not affirmed as occurring under a pre-arranged Rule 10b5-1 plan. No additional footnote in the data links the transaction to any trading arrangement.

What price per share did the CFFI CEO receive in the sale?

The reported transaction price was 87.1300 per share of C & F Financial Corp Common Stock. This price is tagged in the data as a per-share value and is associated with a sale described as occurring in the open market or via a private transaction.

How does the CFFI CEO's sale compare to his remaining holdings?

Thomas F. Cherry sold 500 shares and now directly holds 38,869 shares. The transaction therefore reduced his direct position by a relatively small portion of his reported holdings, with the Form 4 indicating continued ownership of tens of thousands of shares after the sale.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

CHERRY THOMAS F

(Last) (First) (Middle)

3600 LA GRANGE PARKWAY

(Street)

TOANO VIRGINIA 23168

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
C & F FINANCIAL CORP [ CFFI ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	PRESIDENT & CEO

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/05/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/05/2026		S		500	D	$87.13	38,869	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

	/s/ Matthew B. Guth, Attorney-in-Fact	08/07/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)