Vita Coco (COCO) COO sells 20,000 shares after option exercise
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Vita Coco Company, Inc. Chief Operating Officer Jonathan Burth reported an exercise-and-sale transaction in company stock. He exercised stock options to acquire 20,000 shares of Common Stock at $10.178 per share, then sold 20,000 shares at $70.00 per share in an open-market transaction.
The sale was made under a Rule 10b5-1 trading plan, indicating it was pre-arranged rather than opportunistic. After the reported sale, Burth directly holds 57,910 shares of Common Stock. He also retains multiple outstanding non-qualified stock option awards with exercise prices ranging from $10.178 to $33.36 and expirations between 2030 and 2035, some of which vest over time or upon meeting performance conditions.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 20,000 shares ($1,400,000)
Net Sell
11 txns
Insider
Burth Jonathan
Role
Chief Operating Officer
Sold
20,000 shs ($1.40M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Non-Qualified Stock Option (Right to Buy) | 20,000 | $0.00 | -- |
| Exercise | Common Stock | 20,000 | $10.178 | $204K |
| Sale | Common Stock | 20,000 | $70.00 | $1.40M |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
Holdings After Transaction:
Non-Qualified Stock Option (Right to Buy) — 53,575 shares (Direct);
Common Stock — 77,910 shares (Direct)
Footnotes (1)
- The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan. The stock option is fully vested and currently exercisable. The stock option is eligible to vest in four tranches if certain performance conditions for each tranche of the option are met by the target date for the applicable performance condition(s) and expire relative to each tranche if the performance conditions for such tranche are not met by the final target date. The performance conditions were partially met and as a result, the first tranche of the option were timely satisfied, resulting in vesting of the option as to 18,200 shares on February 6, 2024. The performance conditions applicable to the fourth tranche of the option were timely satisfied, resulting in vesting of the option as to 22,750 shares on February 20, 2026. The stock option vests in four equal annual installments beginning on November 27, 2022. The stock option vests in three equal annual installments beginning on August 15, 2025. The stock option is eligible to vest if certain performance conditions are met by the target date for the applicable performance condition(s) and expire if the performance conditions are not met by the final target date. The performance conditions applicable were timely satisfied, resulting in vesting of the option as to 14,025 shares on February 20, 2026. The stock option vests in four equal annual installments beginning on March 10, 2024. The stock option vests in four equal annual installments beginning on March 4, 2025. The Reporting Person was granted stock options that will vest in four annual equal installments on each anniversary of the grant date provided that the Reporting Person remains in continuous service on each vesting date.
Key Figures
Shares sold: 20,000 shares
Sale price: $70.00/share
Options exercised: 20,000 shares
+4 more
7 metrics
Shares sold
20,000 shares
Common Stock sold at $70.00 per share on 2026-05-08
Sale price
$70.00/share
Open-market sale of 20,000 Common Stock shares
Options exercised
20,000 shares
Common Stock acquired via option exercise at $10.178/share
Exercise price
$10.178/share
Non-qualified stock option exercise into Common Stock
Shares held after sale
57,910 shares
Direct Common Stock ownership following reported sale
Highest remaining option strike
$33.36/share
Non-qualified stock option expiring 2035-03-04
Lowest remaining option strike
$10.178/share
Non-qualified stock options expiring 2030-02-10 and 2031-01-11
Key Terms
Rule 10b5-1 trading plan, Non-Qualified Stock Option (Right to Buy), performance conditions, vesting, +1 more
5 terms
Rule 10b5-1 trading plan financial
"The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
Non-Qualified Stock Option (Right to Buy) financial
"security_title: Non-Qualified Stock Option (Right to Buy)"
performance conditions financial
"The stock option is eligible to vest if certain performance conditions are met by the target date"
vesting financial
"resulting in vesting of the option as to 18,200 shares on February 6, 2024"
Vesting is the process by which you earn full ownership of something, like company stock or a retirement benefit, over time. It’s like earning the right to keep a gift piece by piece the longer you stay with a company, making sure employees stay committed before they receive all the benefits.
stock option financial
"The stock option vests in four equal annual installments beginning on March 10, 2024."
A stock option is a contract that gives you the right to buy or sell a company's stock at a specific price within a certain time frame. People use them to potentially make money if the stock's price moves favorably or to protect against losses. It's like holding a coupon that can be used to buy or sell stock at a set price later on.
FAQ
What insider transaction did Vita Coco (COCO) COO Jonathan Burth report?
Jonathan Burth reported an exercise-and-sale transaction involving Vita Coco stock. He exercised stock options to acquire 20,000 common shares at $10.178 each, then sold 20,000 shares at $70.00 per share in an open-market trade disclosed in the Form 4 filing.
What stock options does Vita Coco (COCO) COO Jonathan Burth still have outstanding?
Burth retains several non-qualified stock option grants over Vita Coco common stock. Remaining options carry exercise prices from $10.178 up to $33.36 per share, with expiration dates between 2030 and 2035, and include both time-based and performance-based vesting conditions.
How are performance-based stock options for Vita Coco (COCO) COO structured?
Some options vest only if specified performance conditions are met by target dates. Footnotes note tranches where conditions were satisfied, causing vesting of 18,200 and 22,750 shares on specific dates, while unfulfilled tranches expire if performance targets are not achieved by final deadlines.