Welcome to our dedicated page for Cricut SEC filings (Ticker: CRCT), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
Cricut, Inc. filings document financial results, public-company governance, and disclosure practices for a creative-technology issuer built around connected making machines and the Design Space platform. Recent 8-K reports furnish quarterly and full-year earnings releases under Item 2.02, including Platform and Products revenue, paid-subscriber metrics, active-user data, profitability, cash generation, and dividend announcements.
Proxy filings cover annual meeting procedures, stockholder voting matters, executive compensation, equity award adjustments, and pay-versus-performance disclosures. Regulation FD disclosures describe the channels Cricut uses for material information, while recurring SEC reports provide formal records of operating performance, capital-return activity, governance, and equity-compensation matters.
Cricut, Inc. reported higher profitability in Q3 2025 as gross margin and net income improved despite flat revenue. Total revenue was $170.4 million (up 2% year over year), with Platform revenue at $82.8 million (up 7%) and Products revenue at $87.7 million (down 3%).
Gross profit rose to $94.1 million from $77.4 million, driven by a sharp improvement in Products gross margin to 23% from 11%, while Platform margin remained strong at 89%. Net income increased to $20.5 million from $11.5 million, and diluted EPS was $0.10 versus $0.05. For the nine months, revenue was $505.2 million and net income was $68.9 million.
Cricut ended the quarter with cash and marketable securities of $207.1 million and no borrowings on its $300 million revolving credit facility. Deferred revenue was $51.7 million. During 2025 year‑to‑date, the company repurchased 3.5 million shares for $19.0 million and paid cash dividends, including a special dividend declared in May. On October 31, 2025, the Board approved a recurring semi‑annual dividend of $0.10 per share.
Cricut, Inc. furnished an 8-K stating it issued a press release and will hold a conference call announcing financial results for its third quarter ended September 30, 2025. The press release is furnished as Exhibit 99.1 and incorporated by reference.
The company specifies that this information is “furnished,” not “filed,” under the Exchange Act. Cricut also reiterated its disclosure practices under Regulation FD, directing stakeholders to its SEC filings, investor relations website, press releases, public calls/webcasts, and corporate news pages.
Cricut, Inc. (CRCT) insider activity: The CEO, who is also a director and 10% owner, reported open‑market sales of Class A common stock over three days under a Rule 10b5‑1 trading plan adopted on August 19, 2024.
Sales were 21,250 shares at a weighted average price of $5.4699 on 10/15/2025; 11,211 shares at $5.2666 on 10/16/2025; and 17,204 shares at $5.2652 on 10/17/2025. Following these transactions, the reporting person beneficially owns 2,668,146 shares directly.
Cricut, Inc. (CRCT) director and CEO Ashish Arora reported sales of a total of 63,750 shares of Class A common stock across three days under a Rule 10b5-1 trading plan adopted on 08/19/2024. The Form 4 shows three dispositions: 21,250 shares sold on 10/06/2025 at a weighted-average price of $5.8129, 21,250 shares on 10/07/2025 at $5.6107, and 21,250 shares on 10/08/2025 at $5.6616. Following the transactions, the reporting person beneficially owns 2,717,811 shares directly. The filing includes weighted-average price ranges for the multiple executions that comprised each day’s sales and the reporting person offered to provide detailed per-trade pricing on request.
Insider sales reported for Cricut, Inc. (CRCT). Chief Executive Officer and director Ashish Arora sold a total of 63,750 shares of Class A common stock across three transactions on 09/23/2025, 09/24/2025 and 09/25/2025, reporting 21,250 shares sold each day. The weighted-average prices reported were $6.7684, $6.7677 and $6.4153 on the respective dates. Following the last reported sale, the reporting person beneficially owned 2,781,561 shares. The sales were effected pursuant to a Rule 10b5-1 trading plan adopted on August 19, 2024. The Form 4 was signed by power of attorney on 09/25/2025.
Cricut, Inc. (CRCT) insider transactions: Chief Executive Officer and director Ashish Arora executed a series of planned sales under a Rule 10b5-1 trading plan adopted August 19, 2024. On September 9–11, 2025 he sold 21,250 shares each day for a total of 63,750 shares, at weighted-average prices of $6.1583, $6.1774 and $6.3609 respectively. The filings show his beneficial ownership declined from 2,887,811 shares after the first reported sale to 2,845,311 shares after the last sale. The Form 4 was signed by an authorized attorney on September 11, 2025.
Cricut insider Ashish Arora, the company's Chief Executive Officer, Director and a reported 10% owner, sold a total of 63,750 shares of Class A common stock across three days using a pre-established Rule 10b5-1 trading plan adopted August 19, 2024. The three reported disposals were 21,250 shares on 08/25/2025 at a weighted average price of $5.937, 21,250 shares on 08/26/2025 at $5.7521, and 21,250 shares on 08/27/2025 at $5.7476. Following each sale the filing reports beneficial ownership of 2,951,561; 2,930,311; and 2,909,061 shares, respectively. The filer notes the prices are weighted averages of multiple transactions and offers to provide a breakdown by price on request.
Cricut, Inc. insider sale reported by Ryan Harmer: The Form 4 shows two related entries on 08/22/2025 indicating dispositions of 3,580 shares each. One disposition was executed as a sale at $5.995 per share and a second entry shows a disposition with $0 price (administrative transfer). After the reported transactions the filing lists 306,264 shares beneficially owned.
Cricut, Inc. (CRCT) insider filing reports a proposed sale and recent sales by an individual named Ryan Harmer. The notice lists a proposed sale of 3,580 Class A shares through Fidelity Brokerage Services on 08/22/2025 with an aggregate market value of $21,463.17. Those 3,580 shares were acquired on 08/15/2024 upon restricted stock vesting and paid as compensation. The filing also discloses two sales in the past three months: 12,819 shares sold on 08/08/2025 for $72,816.64 and 18,771 shares sold on 08/15/2025 for $106,994.70, totaling 31,590 shares and $179,811.34 in gross proceeds. The form affirms the seller does not possess undisclosed material adverse information.
Cricut, Inc. (CRCT) Form 4 summary: Ryan Harmer, Principal Accounting Officer, reported multiple transactions in Class A common stock in mid-August 2025 that reduced his beneficial ownership. On 08/15/2025 he sold 18,771 shares at $5.70 per share, and on the same day 10,277 shares were surrendered to the issuer at $5.66 to satisfy tax withholding related to RSU vesting. On 08/19/2025 he made a bona fide gift of 11,250 shares for no consideration. After these transactions his reported beneficial ownership in Class A common stock declined to 313,424 shares. The filing is signed by a POA on 08/19/2025.