Welcome to our dedicated page for Servicenow SEC filings (Ticker: NOW), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
ServiceNow, Inc. filings document the regulatory record for an enterprise software company built around SaaS workflow automation and AI platform products. Its 8-K reports cover financial-result releases, material credit agreements, acquisition-related financing, share repurchase authorizations, officer appointments, executive compensation arrangements, and trading-plan disclosures.
The company’s proxy materials describe board governance, shareholder voting matters, executive compensation, equity awards, and related governance policies. Registration and prospectus filings also address common stock matters, including resale registration for shares issued in acquisition consideration, while material-event reports disclose financing terms, covenants, and capital-structure actions.
ServiceNow (NOW): Form 4 insider activity — President, CPO and COO Amit Zavery reported RSU-related transactions on 11/07/2025. He acquired 4,056 shares of common stock at $0 upon RSU vesting (code M) and surrendered 2,181 shares at $861.87 to cover tax withholding (code F) under Rule 16b-3.
Following these transactions, he beneficially owned 8,434 shares of common stock directly. Derivative holdings (restricted stock units) totaled 7,992 after the event.
Vesting terms disclosed: 16.75% of the RSU grant vested on each of February 7, 2025, May 7, 2025, August 7, 2025, and November 7, 2025; the remaining 33% will vest quarterly beginning February 7, 2026, subject to continued service.
ServiceNow (NOW): Insider Form 4 activity — Officer Jacqueline P. Canney (Chief People & AI Enablement Officer) reported routine equity transactions. On 11/07/2025, 526 shares were acquired at $0 upon RSU vesting (code M). To cover taxes, 269 shares were relinquished at $861.87 (code F). On 11/10/2025, 257 shares were sold at $863.86 (code S) pursuant to a Rule 10b5-1 trading plan adopted on February 27, 2025.
Following these transactions, direct ownership stood at 3,027 common shares. Derivative holdings included 2,105 restricted stock units, each representing a contingent right to one share. The filing notes the RSU vesting schedule began quarterly on February 7, 2025, after initial partial vesting dates in 2024.
ServiceNow (NOW) General Counsel Russell S. Elmer filed a Form 4 detailing RSU vesting, tax withholding, and a planned sale under Rule 10b5-1.
On 11/07/2025, 415 shares were acquired upon RSU vesting (code M, $0). To satisfy tax withholding from the vesting, 224 shares were relinquished at $861.87 (code F). On 11/10/2025, 191 shares were sold at $863.86 (code S) pursuant to a 10b5-1 plan adopted May 21, 2025. Following these transactions, he directly owned 4,332 common shares, and 1,661 restricted stock units remained outstanding.
ServiceNow (NOW) officer Vice Chairman reported equity transactions. On 11/07/2025, 438 shares of common stock were acquired at $0 upon the vesting of restricted stock units (code M).
To satisfy withholding taxes from this vesting, 212 shares were relinquished at $861.67 per share (code F). Following these transactions, the reporting person beneficially owned 3,226 shares directly. After the activity, 1,755 restricted stock units remained beneficially owned. Each RSU represents the right to receive one share, with vesting described as 3.33% on May 7, 2024 and Aug 7, 2024, 3.34% on Nov 7, 2024, and the remaining 90% vesting quarterly beginning Feb 7, 2025, subject to continued service.
ServiceNow (NOW): Notice of proposed sale under Rule 144. A shareholder filed to sell 257 shares of common stock through Fidelity Brokerage Services, with an approximate aggregate market value of $222,012.02. The filing lists an approximate sale date of 11/10/2025 on the NYSE.
The shares were acquired via restricted stock vesting on 11/07/2025, recorded as compensation. As context, shares outstanding were 208,000,000. The notice also reports prior sales during the past three months totaling 1,629 shares across two transactions with gross proceeds of $57,658.19 and $1,353,394.90. Proceeds from any sales would go to the selling holder.
NOW: A holder filed a Form 144 notice to sell 191 shares of common stock through Fidelity Brokerage Services LLC. The filing lists an aggregate market value of $164,997.26 and an approximate sale date of 11/10/2025 on the NYSE.
The 191 shares were acquired on 11/07/2025 via restricted stock vesting from the issuer as compensation. Shares outstanding were 208,000,000; this is a baseline figure, not the amount being sold. The filing also shows a prior sale: 1,698 common shares on 08/20/2025 for gross proceeds of $1,501,473.48.
ServiceNow reported strong Q3 2025 results. Revenue was $3.407 billion, up from $2.797 billion, with subscription revenue at $3.299 billion. Net income rose to $502 million, and diluted EPS was $2.40. Gross profit reached $2.633 billion, while income from operations was $572 million. Year-to-date, operating cash flow was $3,206 million and free cash flow benefited from lower cash used in investing compared to last year.
Contract momentum remained solid: remaining performance obligations were $24.3 billion, with 47% expected to convert within 12 months. The company repurchased 0.6 million shares for $584 million in Q3 (1.3 million shares for $1,243 million year-to-date), ending with 208 million shares outstanding as of September 30, 2025. Strategic moves included acquiring Logik.io for approximately $506 million and purchasing $750 million of preferred shares in Genesys, with a definitive agreement to acquire Moveworks for approximately $2.9 billion. Subsequent event: the Board approved a 5‑for‑1 stock split, subject to shareholder approval on December 5, 2025.
ServiceNow, Inc. reported quarterly results for the three months ended September 30, 2025 and announced a proposed 5-for-1 stock split.
The Board approved the split with a proportionate increase in authorized common shares, subject to shareholder approval. A Special Meeting of Shareholders is scheduled for December 5, 2025 to consider an Amended and Restated Certificate of Incorporation to effect the split and increase in authorized shares.
The company furnished a press release as Exhibit 99.1 detailing the quarterly results and the Board’s authorization of the split.
ServiceNow, Inc. filed a Form D reporting a Regulation D Rule 506(b) exempt offering tied to the closing of its acquisition of Logik.io Inc. As consideration for that acquisition the company issued 469,108 shares of common stock. The filing reports a total offering amount of $389,064,101 and shows $389,064,101 has been sold with $0 remaining to be sold. The notice lists 40 investors in the offering, specifies no sales commissions or finders' fees, and indicates no proceeds were used to pay named executives, directors or promoters. The filing is signed by the company General Counsel.
ServiceNow, Inc. filed an amendment to a previously issued prospectus supplement related to its automatic shelf registration statement on Form S-3ASR. The amended prospectus supplement covers the issuance of an additional 609 shares of common stock tied to a post-closing price adjustment under the merger agreement for the acquisition of Logik.io Inc. These shares may be resold from time to time by certain stockholders who received them in that acquisition. The company also filed a legal opinion from Freshfields US LLP regarding the validity of the shares, along with the related consent as an exhibit.