SoFi insider Kelli Keough to sell 31,112 shares in Form 144 filing

SoFi Technologies, Inc. (SOFI) filed a Form 144 indicating that Kelli Keough intends to sell 31,112 common shares through J.P.

Rhea-AI Filing Summary

SoFi Technologies, Inc. (SOFI) filed a Form 144 indicating that Kelli Keough intends to sell 31,112 common shares through J.P. Morgan Securities on or about 20 June 2025. The filing lists an aggregate market value of $477,880, implying a transaction price based on recent market quotations. The shares represent an immaterial fraction of the company’s 1,105,363,096 shares outstanding.

The document also discloses Keough’s prior sales over the last three months: 11,181 shares on 21 Apr 2025, 11,520 shares on 20 May 2025, and 59,962 shares on 17 Jun 2025, generating combined gross proceeds of $1,152,744. The current sale arises from the vesting of restricted stock units on 14 Jun 2025 and is classified as compensation.

No comments were provided in the remarks section, and there is no indication of a Rule 10b5-1 trading plan adoption date. By signing the notice, the filer asserts the absence of undisclosed material adverse information, as required under Rule 144.

Positive

• None.

Negative

• Insider selling: Kelli Keough plans to sell 31,112 shares after disposing of 82,663 shares in the prior three months, a potential negative sentiment signal despite limited size.

Insights

Equity Research Analyst

TL;DR: Small insider sale (31k shares) by Kelli Keough, immaterial to SOFI’s float; sentiment mildly negative but financial impact negligible.

The Form 144 reveals another planned divestiture by executive Kelli Keough, following three sales totaling 82,663 shares in the prior quarter. While insider selling can be viewed negatively, the latest proposed sale equals roughly 0.0028 % of shares outstanding and less than half-a-million dollars in value, offering no fundamental signal about SoFi’s operations. The absence of a disclosed 10b5-1 plan leaves open the possibility of discretionary timing, but the representation regarding non-possession of material non-public information mitigates legal risk. Overall, the transaction is routine and should not influence valuation or liquidity.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many SoFi (SOFI) shares are being sold under this Form 144?

The filing covers 31,112 common shares proposed for sale.

Who is the seller in SoFi’s latest Form 144?

The seller disclosed is Kelli Keough, whose address is listed at SoFi’s corporate headquarters.

What is the aggregate market value of the shares to be sold?

The aggregate market value stated in the filing is $477,880.

When is the anticipated sale date for the 31,112 SoFi shares?

The approximate sale date provided is 20 June 2025.

How many shares has the filer sold in the past three months?

Prior Form 144 data shows 82,663 shares sold between April and June 2025.

Does this filing indicate a Rule 10b5-1 trading plan?

No adoption date for a 10b5-1 plan is listed; the remarks section is blank.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 06/20/2025 - 05:04 PM EDT Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0002032458
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	SoFi Technologies, Inc.
SEC File Number	001-39606
Address of Issuer	234 1st St San Francisco CALIFORNIA 94105
Phone	855-456-7634
Name of Person for Whose Account the Securities are To Be Sold	Kelli Keough
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common Stock	J.P. Morgan Securities LLC 390 Madison Avenue, 6th Floor New York NY 10017	31112	477880	1105363096	06/20/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common Stock	06/14/2025	RSU Vesting	Issuer			31112	06/14/2025	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Kelli Keough C/o SoFi Technologies, Inc. 234 1st Street San Francisco CA 94105	Common Stock	04/21/2025	11181	119707
Kelli Keough C/o SoFi Technologies, Inc. 234 1st Street San Francisco CA 94105	Common Stock	05/20/2025	11520	154126
Kelli Keough C/o SoFi Technologies, Inc. 234 1st Street San Francisco CA 94105	Common Stock	06/17/2025	59962	878911

144: Remarks and Signature

Remarks	The shares covered by this filing will be sold within the next three months.
Date of Notice	06/20/2025
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	05/21/2024
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ J.P. Morgan Securities LLC as agent and attorney-in-fact for Kelli Keough
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)