Director at Veeva (NYSE: VEEV) acquires stock via RSU vesting

Rhea-AI Filing Summary

Veeva Systems director Marshall Mohr reported an equity award vesting and related share acquisition. On March 1, 2026, 288 Restricted Stock Units were exercised at $0.00 per unit, converting into 288 shares of Class A Common Stock. Following the transaction, Mohr directly held 5,687 Class A shares and 289 RSUs. The filing notes the transaction is exempt from Section 16(b) and ties back to a June 18, 2025 grant of 1,155 RSUs that vest quarterly for continued board service.

Insider Trade Summary

288 shares exercised/converted

Mixed 2 txns

Insider MOHR MARSHALL

Role Director

Type	Security	Shares	Price	Value
Exercise	Restricted Stock Units	288	$0.00	--
Exercise	Class A Common Stock	288	$0.00	--

Holdings After Transaction: Restricted Stock Units — 289 shares (Direct); Class A Common Stock — 5,687 shares (Direct)

Footnotes (1)

1. Transaction Exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer. On June 18, 2025, the Reporting Person was granted 1,155 RSUs under the Issuer's Amended & Restated 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2025, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

MOHR MARSHALL

(Last) (First) (Middle)

C/O VEEVA SYSTEMS INC.

4280 HACIENDA DRIVE

(Street)

PLEASANTON CA 94588

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
VEEVA SYSTEMS INC [ VEEV ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
03/01/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	03/01/2026		M(1)		288	A	$0	5,687	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Units	(2)	03/01/2026		M(1)			288	(3)	(3)	Class A Common Stock	288	$0	289	D

Explanation of Responses:

1. Transaction Exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

2. Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

3. On June 18, 2025, the Reporting Person was granted 1,155 RSUs under the Issuer's Amended & Restated 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2025, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

Remarks:

	/s/ Liang Dong, attorney-in-fact	03/03/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did VEEVA SYSTEMS INC (VEEV) report for Marshall Mohr?

Veeva Systems reported that director Marshall Mohr exercised 288 Restricted Stock Units, receiving 288 shares of Class A Common Stock at no cost. This reflects routine vesting from a prior equity grant tied to his ongoing service on the board of directors.

How many VEEVA SYSTEMS INC (VEEV) shares does Marshall Mohr hold after this Form 4?

After the reported transactions, Marshall Mohr directly holds 5,687 shares of Veeva Systems Class A Common Stock and 289 Restricted Stock Units. These positions stem from equity awards granted under the company’s Amended & Restated 2013 Equity Incentive Plan for board service.

What is the origin of the RSUs in Marshall Mohr’s VEEV Form 4 filing?

The RSUs come from a June 18, 2025 grant of 1,155 Restricted Stock Units to Marshall Mohr under Veeva’s 2013 Equity Incentive Plan. One quarter vested on September 1, 2025, with the remainder vesting equally each quarter, contingent on continued board service.

Was Marshall Mohr’s VEEVA SYSTEMS (VEEV) RSU transaction a cash purchase?

No, the Form 4 shows a transaction price of $0.00 per share for the 288 RSUs. The shares were acquired through exercise of Restricted Stock Units, meaning no cash was paid; the transaction reflects equity compensation vesting, not an open-market stock purchase.

Is Marshall Mohr’s VEEV RSU transaction exempt from Section 16(b)?

Yes. A footnote states the transaction is exempt from Section 16(b) of the Securities Exchange Act under Rule 16b-6(b). This exemption typically applies to certain derivative exercises, such as RSU conversions, that are treated differently from short-swing profit transactions.

What does each RSU represent in VEEVA SYSTEMS INC (VEEV) for Marshall Mohr?

Each Restricted Stock Unit represents a contingent right to receive one share of Veeva Systems Class A Common Stock. When vesting conditions are satisfied, RSUs convert into actual shares, as shown by the 288-unit exercise and resulting 288-share acquisition reported in this Form 4.