GoPro MAX2 360 Camera Wins Top Industry Awards for Groundbreaking 360 Innovations

GoPro (NASDAQ: GPRO) announced that its new MAX2 360 camera won top industry awards from WIRED, Tom's Guide, CNET, PCMag and earned GoPro its third Emmy® Award for 360 technology on December 3, 2025.

Rhea-AI Summary

GoPro (NASDAQ: GPRO) announced that its new MAX2 360 camera won top industry awards from WIRED, Tom's Guide, CNET, PCMag and earned GoPro its third Emmy® Award for 360 technology on December 3, 2025. MAX2 is highlighted for True 8K 360 video, twist-and-go replaceable lenses, AI editing tools, and simplified user workflows.

MAX2 is available now for $399.99 (currently $100 off) on GoPro.com and at retailers including Amazon, Best Buy, Costco, Currys, JB Hi-Fi, and MediaMarkt; activity-specific bundles are also $100 off on GoPro.com.

Positive

• Third Emmy Award recognizing GoPro's 360 technology
• Multiple editorial awards from WIRED, Tom's Guide, CNET, and PCMag
• True 8K 360 video capability highlighted
• MAX2 launch price $399.99 with a $100 discount

Negative

• None.

Argus Dec 3 session

+8.82% close to close Open Argus

Details

News Market Reaction – GPRO

On Dec 3, the day this news came out, GPRO closed 8.82% above the previous close.

Data tracked by StockTitan Argus for the Dec 3 session.

Market Context

On Dec 3, the day this news came out, the stock closed 8.8% above the previous close. A strong posit...

Analysis

On Dec 3, the day this news came out, the stock closed 8.8% above the previous close. A strong positive reaction aligns with MAX2’s earlier impact, where similar award news saw a +8.82% move. The launch combined strong third-party validation, a $399.99 price and a $100 discount, reinforcing GoPro’s 360 strategy. However, past good news sometimes faced selling pressure, and recent filings highlight ongoing net losses and leverage, which could limit how long enthusiasm persisted.

Key Figures

MAX2 price: $399.99 Discount amount: $100 off Emmy awards: 3 Emmy Awards +3 more

MAX2 price

$399.99

Current MAX2 360 camera price on GoPro.com and select retailers

Discount amount

$100 off

Discount on MAX2 and activity-specific bundles

Emmy awards

3 Emmy Awards

GoPro’s total Emmy recognition for 360 technology

Video resolution

True 8K 360 video

MAX2 360 capture capability highlighted in reviews

Camera type

360 camera

MAX2 positioned as a 360 camera capturing all angles

Award count

4 editorial awards

Top honors from WIRED, Tom's Guide, CNET and PCMag

Historical Context

5 past events · Latest: Dec 03

5 events

1. Dec 03

   Product awards

   24h Move

   +8.8%

   MAX2 360 camera wins top awards and ties to GoPro’s third Emmy.

2. Nov 19

   Product update

   24h Move

   -2.5%

   Firmware and Quik app upgrades add pro features and 300Mbps support.

3. Nov 18

   Brand partnership

   24h Move

   +1.9%

   Exclusive action camera role at Red Bull Rampage featuring MAX2 and other models.

4. Nov 17

   Reputation ranking

   24h Move

   -2.5%

   Included on Newsweek’s World’s Most Trustworthy Companies list, ranking #5.

5. Nov 13

   Insider investment

   24h Move

   -7.9%

   CEO Nicholas Woodman invests $2M via direct purchase of Class A shares.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

360 camera, true 8k 360 video, ai editing

3 terms

360 camera technical

"MAX2 sets a new standard for what's possible with a 360 camera, empowering users"

A 360 camera is a device that captures a complete spherical view of its surroundings in a single shot, letting viewers look in any direction as if standing at the camera’s location. For investors, 360 cameras matter because they can drive sales and recurring services in areas like virtual tours, events, mapping and surveillance; their adoption affects revenue growth, competitive positioning, and potential privacy or regulatory risks tied to broad visual data capture.

true 8k 360 video technical

"MAX2 is being celebrated for delivering True 8K 360 video, innovative twist-and-go"

A true 8K 360 video is an immersive spherical video captured or delivered at native 8K resolution across the full 360-degree field of view, not created by upscaling lower-resolution footage. Think of it like a very high-definition globe you can look around inside; every direction has crisp detail. For investors, this signals advanced capture and processing capability, higher hardware and bandwidth requirements, and potential for premium content, devices, or services that can command greater market value.

ai editing technical

"innovative twist-and-go replaceable lenses, AI editing simplicity, and tools"

AI editing is the use of automated software powered by artificial intelligence to revise or enhance text, images, audio, video, or data—like a smart assistant that rewrites, cleans up, shortens, or corrects content without a human doing every step. Investors care because it can cut content costs and speed production like swapping a slow typewriter for a fast word processor, but it also raises risks around errors, quality control, and regulatory or reputational exposure that can affect revenue and legal standing.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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MAX2 Earns Top Honors from WIRED, Tom's Guide, CNET, PCMag, and an Emmy® for Next-Level Performance, Ease of Use and Innovation

SAN MATEO, Calif., Dec. 3, 2025 /PRNewswire/ -- GoPro (NASDAQ: GPRO) today announced that its new MAX2 360 camera is earning rave reviews from leading technology publications including WIRED, Tom's Guide, CNET, and PCMag. MAX2 is being celebrated for delivering True 8K 360 video, innovative twist-and-go replaceable lenses, AI editing simplicity, and tools that make creating epic content easier than ever.

MAX2 sets a new standard for what's possible with a 360 camera, empowering users to capture everything around them in stunning clarity and reframe shots to find the perfect angle. Its blend of powerful technology and creative flexibility has resonated with reviewers and content creators worldwide, earning it top honors across the industry. GoPro also received its third Emmy® Award in recognition of its innovations in 360 technology—which is core to its 360 cameras and software.

"We're thrilled to see MAX2 recognized as the leading 360 camera," said GoPro Founder and CEO Nicholas Woodman. "MAX2 is incredibly powerful, fun and easy to use, and is redefining how epic content comes to life. These awards are a testament to our team's innovation and to the amazing content our community continues to create."

MAX2 AWARDS SUMMARY
WIRED
Named "Best Overall 360 Camera."

Tom's Guide
Selected as "Editor's Choice" and named "Best 360 Camera for Pros"

CNET
Named "Editors' Choice" for its user-friendly simplicity, making MAX2 ideal for quickly capturing great-looking content, even for beginners.

PCMag
Named "Editors' Choice for 360-Degree Cameras"

Emmy® Award
MAX2's underlying innovations have been recognized as part of GoPro's prestigious, third Emmy® Award for 360 Technology from the National Academy of Television Arts and -Sciences, recognizing the company's leadership in immersive 360 capture.

MAX2 is available now for $399.99 ($100 off) on GoPro.com and select retailers globally including Amazon, Best Buy, Costco, Currys, JB Hi-Fi, MediaMarkt, and more. A variety of activity-specific bundles are also $100 off—available exclusively on GoPro.com. Explore GoPro's new lineup of purpose-built 360 camera accessories, designed to expand creative possibilities and enhance durability, power management, and mounting flexibility, here.

About GoPro, Inc. (NASDAQ: GPRO)
GoPro helps the world capture and share itself in immersive and exciting ways.

Connect with GoPro on Instagram, YouTube, TikTok, Facebook, X, LinkedIn, and GoPro's blog, The Current. Members of the press can access official logos and imagery on our press portal. For more information, visit GoPro.com.

GoPro, HERO and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries.

View original content to download multimedia:https://www.prnewswire.com/news-releases/gopro-max2-360-camera-wins-top-industry-awards-for-groundbreaking-360-innovations-302631450.html

SOURCE GoPro, Inc.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What awards did GoPro MAX2 win on December 3, 2025 (GPRO)?

MAX2 won top honors from WIRED, Tom's Guide, CNET, PCMag and contributed to GoPro's third Emmy® Award for 360 technology.

How much does the GoPro MAX2 cost and what discount is available (GPRO)?

MAX2 is listed at $399.99 and is currently $100 off on GoPro.com and select retailers.

What key features were praised for the GoPro MAX2 360 camera (GPRO)?

Reviewers highlighted True 8K 360 video, twist-and-go replaceable lenses, AI editing simplicity, and easy reframing tools.

Where can investors and buyers purchase GoPro MAX2 (GPRO)?

MAX2 is available on GoPro.com and at retailers including Amazon, Best Buy, Costco, Currys, JB Hi-Fi, and MediaMarkt.

Does the MAX2 recognition affect GoPro's industry standing (GPRO)?

The awards and an Emmy highlight industry recognition for GoPro's 360 innovations, reinforcing its leadership in immersive capture.