Mondelēz Global LLC Expands Voluntary Recall of 2 SKUs of CHIPS AHOY! Baked Bites Brookie in the US
Rhea-AI Summary
Mondelēz Global (NASDAQ:MDLZ) expanded a voluntary U.S. recall on Dec. 30, 2025 for CHIPS AHOY! Baked Bites Brookie to add one code date (10MAY2026) and two additional UPCs of pouches inside recalled cartons.
The company says an incorrect mixing process produced small corn starch clumps that could pose a choking hazard for special risk groups (young children, elderly). Affected Best When Used By dates include 09MAY2026, 10MAY2026, 11MAY2026, 12MAY2026 and 18MAY2026 across listed UPCs. No injuries or illnesses have been reported to date; consumers are advised not to eat the product and may call 1-855-535-5948 for information. The recall is being conducted with the knowledge of the U.S. Food and Drug Administration.
Positive
- Recall expanded to include 10MAY2026 code date and two additional UPCs
- Company reports no injuries or illnesses to date and notified FDA
Negative
- Affected products include multiple Best When Used By dates through 18MAY2026
- Product may constitute a choking hazard for young children and the elderly
News Market Reaction 1 Alert
On the day this news was published, MDLZ declined 0.42%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
MDLZ gained 0.73% while key peers were mixed: HSY (-1.95%), BUD (-0.19%), DEO (+0.48%), CL (0%), MO (-0.03%). No peers appeared in momentum scans, pointing to a company-specific move.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 24 | Product recall | Negative | +0.9% | Voluntary recall of CHIPS AHOY! Baked Bites Brookie over corn starch clumps. |
| Dec 11 | Dividend declaration | Positive | -0.2% | Regular quarterly dividend of <b>$0.50</b> per share announced. |
| Nov 28 | Product recall | Negative | -2.0% | Limited recall of RITZ Peanut Butter Sandwiches for mislabeling allergy risk. |
| Nov 19 | Marketing campaign | Positive | +0.5% | RITZ confirmed 2026 Big Game ad and highlighted <b>$36.4B</b> 2024 net revenues. |
| Oct 28 | Earnings results | Negative | -2.4% | Q3 2025 EPS and margins declined despite revenue growth and cost pressures. |
Recent recalls and operational headlines have produced modest, mixed reactions: some safety recalls aligned with declines, while others and marketing news saw gains. Earnings negatives tended to align with share price weakness.
Over the last few months, MDLZ has balanced brand marketing, recalls, and softer profitability. A prior CHIPS AHOY! recall on Dec 24, 2025 and a RITZ recall on Nov 28, 2025 highlighted quality-control risks but did not uniformly pressure the stock. Marketing efforts like the RITZ Big Game return on Feb 8, 2026 and a regular $0.50 dividend supported the brand and capital returns, while Q3 2025 results on Oct 28 showed margin pressure and EPS declines, which aligned with a negative price reaction.
Market Pulse Summary
This announcement extends the CHIPS AHOY! Baked Bites Brookie recall to additional UPCs and a new 10MAY2026 date because corn starch clumps could pose a choking hazard, particularly for vulnerable consumers. No injuries have been reported, and the recall is limited to specified codes and conducted with FDA knowledge. Investors may track whether repeated recalls, alongside earlier Q3 2025 margin pressure, signal broader operational or quality-control challenges.
Key Terms
upc technical
gtin technical
best when used by technical
u.s. food and drug administration regulatory
AI-generated analysis. Not financial advice.
EAST HANOVER, N.J., Dec. 30, 2025 (GLOBE NEWSWIRE) -- Mondelēz Global LLC announced today an expansion of its December 24, 2025 voluntary recall in the United States of CHIPS AHOY! Baked Bites Brookie. This expansion includes one additional code date (10MAY2026) and two additional UPCs of product pouches inside the recalled carton units of CHIPS AHOY! Baked Bites Brookie.
This voluntary recall is being conducted because of an incorrect mixing process that resulted in the formation of small corn starch clumps in the product. Due to the characteristics and size of the small starch clumps, the clump could constitute a choking hazard, particularly in special risk groups, such as young children and the elderly.
This recall is limited exclusively to the CHIPS AHOY! Baked Bites Brookie products with Best When Used By Dates listed in the grid below, available at a limited number of retail stores nationwide. No other CHIPS AHOY! or Mondelēz Global LLC products are included in, or affected by, this recall.
| Product Description | Retail UPC | Case GTIN | Best When Used By Dates | Product Images |
| 22.4Z CA! BAKED BITES BROOKIE 8ct Caddie | 44000086688 | 10044000086678 | 09MAY2026 10MAY2026 11MAY2026 12MAY2026 | ![]() |
| 2.8Z CA! BAKED BITES BROOKIE POUCH | 44000086671 | N/A | 09MAY2026 10MAY2026 11MAY2026 12MAY2026 | ![]() |
| 7.0Z CA! BAKED BITES BROOKIE 5CT 12 | 44000085650 | 10044000085657 | 10MAY2026 12MAY2026 18MAY2026 | ![]() |
| 1.4 oz CA! BAKED BITES BROOKIE POUCH | 44000085667 | N/A | 10MAY2026 12MAY2026 18MAY2026 | ![]() |
There have been no reports of injury or illness reported to Mondelēz Global LLC to date related to this product, and we are issuing this recall out of an abundance of caution.
Consumers who have this product should not eat it. Consumers can contact the company at 1-855-535-5948 Monday–Friday, 9 am to 6 pm ET for more information.
This recall is being conducted with the knowledge of the U.S. Food and Drug Administration.
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately
Contacts: Sylvie Russo
847-943-5678
news@mdlz.com
Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/ad798b1e-a8c9-4215-ad81-d469755c9a22
https://www.globenewswire.com/NewsRoom/AttachmentNg/1cb06c7a-2674-43ac-806b-90dfe6cbd453
https://www.globenewswire.com/NewsRoom/AttachmentNg/460c2aac-68d8-483c-b5de-d74fa246a5b0
https://www.globenewswire.com/NewsRoom/AttachmentNg/bf8185c4-4f00-4be4-aba3-5b5425233ce1



