MySize Reports 62% Revenue Growth in First Quarter 2026 as Integrated AI Fashion Platform Continues Expansion
Rhea-AI Summary
MySize (NASDAQ:MYSZ) reported first quarter 2026 revenue of approximately $2.39 million, up 62% year-over-year. Gross profit rose 124% to about $940 thousand, with gross margin improving to 39.3%.
Net loss increased 39% to roughly $1.48 million, and cash, cash equivalents and restricted cash totaled about $910 thousand at March 31, 2026. MySize highlighted expansion of its integrated AI fashion platform, including Percentil, ShoeSize.Me, Orgad, Naiz Fit and Ten Peacks.
Positive
- Revenue increased 62% year-over-year to approximately $2.39 million
- Gross profit rose 124% year-over-year to about $940 thousand
- Gross margin improved to 39.3% from 28.4% year-over-year
- Inclusion of Percentil and ShoeSize.Me enhances integrated AI fashion platform
Negative
- Net loss increased 39% year-over-year to approximately $1.48 million
- Research and development expenses rose to about $239 thousand from $82 thousand
- Sales and marketing expenses increased to roughly $890 thousand from $567 thousand
- General and administrative expenses grew to about $1.22 million from $831 thousand
- Cash, cash equivalents and restricted cash were approximately $910 thousand at March 31, 2026
News Market Reaction – MYSZ
In the May 15 session, MYSZ declined 1.87%, reflecting a mild negative market reaction. Our momentum scanner triggered 2 alerts that day, indicating moderate trading interest and price volatility.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Previous AI Reports
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Jan 14 | APAC AI expansion | Positive | -11.0% | Announced expanded APAC focus and AI overstock management with new presentations. |
| Jul 30 | NaizGPT AI launch | Positive | +0.4% | Launched NaizGPT conversational AI assistant for retail data and returns analysis. |
| Jun 05 | UK AI showcase | Positive | -1.6% | Showcased AI sizing leadership at Drapers Social Summit targeting UK retailers. |
| Jan 02 | Retail AI events | Positive | +2.3% | Planned NRF and CES presentations for new AI retail innovations and tools. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
AI-tagged announcements have produced mixed reactions, with 2 aligned and 2 divergent moves and an average move of about -2.47%.
Over the past 18 months, MySize has repeatedly highlighted its AI capabilities and retail-tech positioning. AI-tagged events included showcasing sizing solutions at major retail conferences, launching the NaizGPT assistant for data-driven retail teams, and expanding focus into APAC markets with existing customers in Australia. Despite generally growth-oriented messaging, share reactions often skewed modestly negative on AI news. Today’s AI-framed earnings update extends this theme of platform expansion and international ambitions while the stock remains near its 52-week low.
AI-generated analysis. How Rhea-AI works. Not financial advice.
- Revenue increased
62% year-over-year to$2.39 million - Gross profit increased
124% year-over-year - Gross margin improved to
39.3% - Net loss increased
39% year-over-year - Continued expansion of AI sizing, resale and e-commerce ecosystem
- Strategic integration of Percentil and ShoeSize.Me strengthens platform capabilities
AIRPORT CITY,

CEO Commentary
"We are pleased with the strong start to 2026, highlighted by
We believe MySize is evolving into a next-generation fashion technology platform that leverages AI, data and operational synergies across multiple segments of the global fashion market. The integration of Percentil and ShoeSize.Me, together with the continued growth of Orgad and Naiz Fit, supports our focus on building a scalable and diversified business.
As we continue strengthening our technology portfolio and expanding our operational footprint, we remain committed to disciplined growth, operational efficiency and long-term shareholder value creation."
— Ronen Luzon, Chief Executive Officer
First Quarter 2026 Financial Highlights
- Revenue for the first quarter of 2026 increased
62% to approximately , compared to approximately$2.39 million in the first quarter of 2025. The increase was primarily attributable to growth in the Company's fashion e-commerce operations, as well as the inclusion of revenue generated by Percentil in the consolidated results.$1.48 million - Gross profit for the first quarter of 2026 increased
124% to approximately , compared to approximately$940 thousand in the first quarter of 2025. Gross margin improved to$420 thousand 39.3% , compared to28.4% in the prior-year quarter. - Cost of revenue for the first quarter of 2026 was approximately
, compared to approximately$1.45 million in the first quarter of 2025, primarily reflecting increased sales activity across the Company's e-commerce and distribution operations.$1.06 million - Research and development expenses for the first quarter of 2026 were approximately
, compared to approximately$239 thousand in the first quarter of 2025, primarily due to increased investment in AI technologies, product innovation and operational infrastructure.$82 thousand - Sales and marketing expenses for the first quarter of 2026 were approximately
, compared to approximately$890 thousand in the first quarter of 2025, primarily driven by higher sales activity and the inclusion of Percentil operating expenses.$567 thousand - General and administrative expenses for the first quarter of 2026 were approximately
, compared to approximately$1.22 million in the first quarter of 2025, primarily reflecting the expansion of operational activities and integration-related expenses.$831 thousand - Net loss for the first quarter of 2026 was approximately
, compared to approximately$1.48 million in the first quarter of 2025.$1.06 million - As of March 31, 2026, the Company had cash, cash equivalents and restricted cash of approximately
.$910 thousand
Strategic and Operational Highlights
- AI-driven sizing technologies, including Naiz Fit and ShoeSize.Me;
- Fashion e-commerce operations through Orgad;
- Second-hand fashion resale operations through Percentil; and
- International apparel and footwear distribution through Ten Peacks.
The Company believes the combination of AI-driven personalization, fashion resale, e-commerce operations and international distribution creates a differentiated platform designed to address evolving consumer and retailer demands across the global fashion industry.
MySize also continued enhancing its AI and data capabilities through the integration of technologies and consumer datasets across its subsidiaries, supporting future product innovation and operational optimization initiatives.
About MySize, Inc.
MySize, Inc. (NASDAQ: MYSZ) provides AI-driven sizing and commerce solutions designed to increase conversion, reduce returns, and support efficient omnichannel retail operations worldwide. The Company's portfolio includes proprietary technology platforms serving brands, retailers, and consumers across global markets.
For more information, visit www.mysizeid.com.
Cautionary Note Regarding Forward-Looking Statements
This press release contains certain forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding future operational execution, growth opportunities, integration synergies, profitability, technology development and market expansion. These statements are identified by the use of the words "could," "believe," "anticipate," "intend," "estimate," "expect," "may," "continue," "predict," "potential," "project" and similar expressions that are intended to identify forward-looking statements. All forward-looking statements speak only as of the date of this press release. You should not place undue reliance on these forward-looking statements. Although we believe that our plans, objectives, expectations and intentions reflected in or suggested by the forward-looking statements are reasonable, we can give no assurance that these plans, objectives, expectations or intentions will be achieved. Forward-looking statements involve significant risks and uncertainties (some of which are beyond our control) and assumptions that could cause actual results to differ materially from historical experience and present expectations or projections. Actual results may differ materially from those in the forward-looking statements and the trading price for our common stock may fluctuate significantly. Forward-looking statements also are affected by the risk factors described in the Company's filings with the
Investor Relations Contact
Oren Elmaliah
Chief Financial Officer
MySize, Inc.
ir@mysizeid.com
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SOURCE MySize