STOCK TITAN

Housing and Childcare Consume More Than Half of the Typical U.S. Family's Income--But Costs Vary Widely by Metro

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Redfin (NASDAQ:RKT) released a report showing that the typical working U.S. family buying a home today would spend about 52% of annual income on housing plus childcare for one child. Using Redfin housing data and childcare data from Winnie, the analysis covers the 100 largest U.S. metros.

Affordability varies sharply: working families in Little Rock, AR spend 39.8% of income on these costs, or $29,151 a year on a median income of $73,170, while those in Los Angeles spend 96.8%, with combined annual housing and childcare costs of $94,613 versus median income of $97,775. After Los Angeles, New York, San Francisco, Anaheim and San Jose are the least affordable, whereas Midwest and Southern metros like Oklahoma City, Des Moines, Warren and St. Louis leave families with more budget room.

Redfin has partnered with Winnie to add nearby daycare and preschool information, including key data points, to every for-sale listing on Redfin, helping families factor childcare access and cost into homebuying decisions.

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Market Context

The platform record includes a 7.05% 24-hour reaction to a prior housing-market update, showing news...
Analysis

The platform record includes a 7.05% 24-hour reaction to a prior housing-market update, showing news sensitivity without a consistent direction. This partnership expands listing information; moderate short positioning remained a volatility risk to monitor.

Key Figures

National housing and childcare burden: 52% Little Rock combined-cost share: 39.8% Little Rock annual costs: $29,151 +5 more
8 metrics
National housing and childcare burden 52% Typical working family buying a home today
Little Rock combined-cost share 39.8% Lowest share among the 100 most populous U.S. metros
Little Rock annual costs $29,151 Housing and childcare combined
Little Rock median income $73,170 Median local working-family income
Los Angeles combined-cost share 96.8% Highest share among the nation's 100 largest metro areas
Los Angeles annual costs $94,613 Housing and childcare combined
Los Angeles median income $97,775 Median local working-family income
New York combined-cost share 95% Most expensive metro after Los Angeles

Historical Context

5 past events · Latest: Aug 13 (Negative)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Aug 13 Homebuyer market update Negative +7.0% Sellers exceeded buyers by 51.3%, shifting most analyzed metros toward buyer's-market conditions.
Aug 13 Housing market update Neutral +7.0% Pending sales and listings improved weekly, while mortgage rates remained elevated and sales stayed below prior-year levels.
Aug 12 Home sales decline Negative -1.9% July home sales fell 4.1% month over month to their lowest level in nearly two years.
Aug 06 Second-quarter earnings Positive +3.8% Rocket reported $2.78 billion revenue, $229 million GAAP net income, and $766 million adjusted EBITDA.
Aug 06 Pending sales decline Negative -4.6% Pending home sales fell 3.7% weekly and 1.9% annually as mortgage rates climbed.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Reactions were mixed: RKT rose after one negative and one mixed housing update, but aligned with two negative housing updates and positive earnings.

Key Terms

childcare subsidies, public pre-k, staff-to-child ratio regulations
3 terms
childcare subsidies financial
"public pre-K and childcare subsidies can reduce families' out-of-pocket costs"
Financial support provided by governments or employers to help families pay for childcare, delivered as direct payments, vouchers, tax credits, subsidized care spots, or lower fees at licensed centers. It matters to investors because it affects parents’ ability to work, household spending, and demand for childcare services, and can change labor costs and consumer patterns for companies in retail, services, and education—like a discount coupon that shifts who can afford a product.
public pre-k regulatory
"California, Florida and Wisconsin, offer free universal pre-K"
Public pre-k is government-funded, tuition-free education programs for children typically aged 3 to 5 that aim to prepare them for kindergarten by developing basic social, language, and early learning skills. Investors track public pre-k because it affects local and state budgets, demand for child-care and education services, and long-term workforce development—much like early-stage infrastructure that shapes future productivity and spending patterns in a community.
staff-to-child ratio regulations regulatory
"a shortage of available slots, strict staff-to-child ratio regulations"
Regulations that set the minimum number of qualified staff required per number of children in settings like daycares, preschools, or pediatric care, often varying by children’s ages and care setting. They affect how many employees an operator must hire and schedule, and thus influence operating costs, capacity, licensing risk and reputation — like a restaurant having to keep a certain number of cooks on shift to serve customers safely and legally.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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  • Where a family lives can change the affordability equation: housing and childcare consume 40% of the typical working family's income in Little Rock, compared with 97% in Los Angeles.
  • That's why Redfin has partnered with childcare marketplace Winnie to bring local childcare information to every for-sale home listing on Redfin.

SEATTLE, Aug. 17, 2026 /PRNewswire/ -- Nationwide, the typical working family buying a home today would spend roughly half (52%) of their annual income on housing and childcare combined, according to a new report from Redfin, the real estate brokerage powered by Rocket. But where a family lives can dramatically change how much of their budget goes toward these two major expenses.

Redfin, a leading digital real estate brokerage, is now part of Rocket Companies

Using data from Redfin and Winnie, the largest marketplace for childcare and early education in the U.S., Redfin estimated the typical annual cost of buying a home today along with childcare for one child, and compared that to the median local household income for the nation's 100 largest metro areas.

Working families in Little Rock, AR spend just 39.8% of their income on housing and childcare combined—the lowest share among the 100 most populous U.S. metros. Housing and childcare cost the typical Little Rock working family $29,151 per year, compared with a median local income of $73,170.

Contrast that with Los Angeles, where the median-earning working family spends nearly all of their annual income (96.8%) on housing and childcare, the highest share in the nation. The typical cost of housing combined with childcare in the City of Angels is $94,613 per year, just about $3,000 less than the median local income of $97,775.

That wide range means families weighing where to live may want to look beyond home prices and consider childcare as part of the overall cost-of-living equation. A metro with relatively affordable housing may have more expensive childcare, while a higher-cost housing market may offer higher incomes or access to public programs that change the calculation.

"Families considering a move should weigh both of those big costs—as well as job opportunities—when deciding where to put down roots," said Sara Mauskopf, co-founder and CEO of Winnie. "And cost is only part of the equation. Families should also make sure childcare is actually available near where they want to live. If care is scarce or unaffordable, an otherwise affordable area may not be a practical place for a family with young children."

That's why Redfin has partnered with Winnie to bring local childcare information to every for-sale home listing on Redfin. House hunters can now view daycare and preschool options closest to each listing, as well as key data points that paint a full picture of what childcare looks like in the area.

Childcare Math Can Change Over Time and Vary by Families' Individual Circumstances

These comparisons are most relevant during the years when families are paying for full-time childcare, which is typically before children enter elementary school.

The amount families actually pay can vary substantially based on their circumstances and the programs available where they live; public pre-K and childcare subsidies can reduce families' out-of-pocket costs. The option for public school starts in kindergarten in most places, but some, like California, Florida and Wisconsin, offer free universal pre-K, which helps ease the cost of childcare. Some places have programs for free childcare for younger kids and toddlers. In New York City, one of the most expensive places in the country, Mayor Zohran Mamdani has made universal childcare a signature policy and has started rolling it out. The city of San Francisco offers free or low-cost childcare for many families.

That means the affordability picture isn't necessarily static. A family may face a particularly expensive childcare bill for a few years, then see costs fall when a child becomes eligible for public pre-K or kindergarten.

Midwest and Southern Metros Leave Families With the Most Room in Their Budgets

The metros where housing and childcare consume the smallest share of income are concentrated in the Midwest and South, where home prices and daycare remain fairly affordable relative to local wages.

Working families in Little Rock, AR spend just 39.8% of their income on housing and childcare combined, the lowest share in the country, as stated above. Oklahoma City (40.8%), Des Moines, IA (41.8%), Warren, MI (42.2%) and St. Louis (42.2%) are the next-most affordable metro areas by this measure.

Working Families Feel the Biggest Affordability Squeeze in California and New York

After Los Angeles, New York is the most expensive metro area for working families. The typical family there spends 95% of their income on housing and childcare. It's followed by three other expensive parts of California: San Francisco (94.2%), Anaheim (93.5%) and San Jose (83.1%).

All in all, seven of the 10 least affordable metros are in California, largely because of exceptionally high home prices—even in places with relatively high incomes. In San Francisco, for instance, housing and childcare combined total $152,646 annually, compared with a median local income of $162,118—the highest income in the country other than San Jose.

Springfield, MA stands out as the only Northeastern metro in the top 10 outside New York. While housing costs are more moderate than in coastal California, it has the fourth-most expensive childcare in the country—topped only by New York and two other Massachusetts metros, Boston and Worcester. Springfield's median annual housing costs are $35,200, while the median childcare cost is $26,340. Childcare is particularly expensive in Massachusetts because there's a shortage of available slots, strict staff-to-child ratio regulations, and high operational and labor costs. Many other parts of the country face the same issues, though perhaps to a lesser extent.

To view the full report, including methodology and more metro-level rankings, please visit:
https://www.redfin.com/news/housing-childcare-costs-winnie

About Redfin 
Redfin is a technology-driven real estate company with the country's most-visited real estate brokerage website. As part of Rocket Companies (NYSE: RKT), Redfin is creating an integrated homeownership platform from search to close to make the dream of homeownership more affordable and accessible for everyone. Redfin's clients can see homes first with on-demand tours, easily apply for a home loan with Rocket Mortgage, and save thousands in fees while working with a top local agent.

You can find more information about Redfin and get the latest housing market data and research at https://www.redfin.com/news. For more information about Rocket Companies, visit https://www.rocketcompanies.com.

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SOURCE Redfin

FAQ

What does Redfin’s August 17, 2026 housing and childcare cost report mean for RKT investors?

The report highlights how housing and childcare together consume about 52% of a typical working family’s income. According to Redfin, this insight, powered by Rocket, may increase consumer reliance on its data and tools when evaluating affordability across major U.S. metros.

How much of their income do typical U.S. families spend on housing and childcare according to Redfin’s 2026 report?

Typical working families buying a home today spend about 52% of annual income on housing plus childcare. According to Redfin, this estimate reflects median-income households with one child in full-time care across the 100 largest U.S. metro areas using Redfin and Winnie data.

Which metro is most affordable for housing and childcare in Redfin’s 2026 study?

Little Rock, AR is the most affordable, with working families spending 39.8% of income on housing and childcare. According to Redfin, that equals about $29,151 annually versus a median local income of $73,170, the lowest share among the 100 largest metros.

Which metros are least affordable for housing and childcare in Redfin’s 2026 analysis?

Los Angeles is least affordable, with families spending 96.8% of income on housing and childcare. According to Redfin, New York, San Francisco, Anaheim and San Jose also rank among the most expensive metros, often due to very high home prices despite relatively high local incomes.

What is the Redfin–Winnie childcare partnership and how does it affect homebuyers?

Redfin has partnered with Winnie to display local daycare and preschool options on every for-sale listing. According to Redfin, buyers can now see nearby providers and key childcare data points, helping families evaluate both housing and childcare access when choosing where to live.

How do Midwest and Southern metros compare on housing and childcare affordability in Redfin’s RKT-backed report?

Midwest and Southern metros generally require a smaller income share for housing and childcare. According to Redfin, areas like Oklahoma City, Des Moines, Warren and St. Louis follow Little Rock among the most affordable, reflecting relatively moderate home prices and daycare costs versus local wages.

How do public programs like universal pre-K influence childcare costs in Redfin’s 2026 findings?

Public programs can substantially reduce out-of-pocket childcare costs for families. According to Redfin, offerings such as universal pre-K in states like California, Florida and Wisconsin, and local initiatives in New York City and San Francisco, can ease affordability pressures as children age into publicly supported care.