Welcome to our dedicated page for Asana SEC filings (Ticker: ASAN), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
Asana, Inc. filings document the formal disclosures of a public software company built around a cloud-based work management platform and subscription revenue model. Its Form 8-K reports cover operating and financial results, guidance updates, capital actions involving Class A common stock, leadership transitions, compensation arrangements, and material events affecting expenses or assets.
Asana proxy materials address board composition, director elections, executive compensation, equity awards, shareholder voting matters, and governance changes such as board refreshment and lead independent director succession. The filing record also includes disclosures on incentive compensation plans, share repurchase authorization mechanics, and risk-related accounting matters such as impairment charges tied to leased office space.
Dustin A. Moskovitz, Asana’s co-founder, director and 10%+ owner, disclosed buying 450,000 Class A shares on 29-30 Jul 2025 via a Rule 10b5-1 plan. The two blocks were purchased at weighted-average prices of $15.2401 and $15.3242, totaling roughly $6.9 million.
After these trades his direct stake rises to 55,080,999 shares; he also controls 4,147,046 shares through a trust, for about 59.2 million beneficially owned. No derivative instruments were bought or sold.
While the incremental purchase is small relative to his existing position, additional buying by a founder-insider can be viewed as a confidence signal to investors. The filing does not alter fundamentals, guidance, or capital structure.
Asana (ASAN) – Form 4 insider activity: Director Justin Rosenstein disclosed the sale of 1,695,804 Class A shares over two days under a Rule 10b5-1 plan adopted 18-Mar-2025.
- 22-Jul-2025: 966,576 shares sold at a weighted-average $15.0392.
- 23-Jul-2025: 729,228 shares sold at a weighted-average $15.0801.
Estimated gross proceeds total roughly $25.6 million. Following the transactions Rosenstein’s direct holdings fell from 5.76 million to 4.07 million shares, a ~29% reduction, yet he remains a significant insider.
The pre-scheduled nature of the trades limits signaling value, but the sheer size may weigh on near-term sentiment toward ASAN shares.
Asana, Inc. (ASAN) – Form 4 insider activity: Co-founder, Director and >10% holder Dustin A. Moskovitz reported open-market purchases of 450,000 Class A shares executed under a Rule 10b5-1 trading plan adopted 05-Sep-2024.
- 21-Jul-2025: 225,000 shares at a weighted-average price of $14.911.
- 22-Jul-2025: 225,000 shares at a weighted-average price of $15.0382.
Aggregate cash outlay is roughly $6.8 million. Following the transactions, Moskovitz’s direct holdings rise to 54,180,999 shares; he also controls 4,147,046 shares indirectly through a trust, bringing total beneficial ownership to about 58.3 million shares.
The continued insider accumulation—albeit a modest <~0.8%> increase relative to his direct stake—may signal confidence in ASAN’s valuation at prices around $15.
Asana (ASAN) Form 4: President, CEO, Chair and >10% owner Dustin A. Moskovitz disclosed two open-market purchases executed under a Rule 10b5-1 plan.
- 17 Jul 2025: 222,907 Class A shares bought at a volume-weighted average price (VWAP) of $14.36.
- 18 Jul 2025: 225,000 Class A shares bought at a VWAP of $14.82.
Total acquired: 447,907 shares for ≈ $6.6 million. After the trades Moskovitz holds 53,730,999 shares directly (+0.8%) and 4,147,046 shares indirectly via a trust. No derivative activity was reported.
The additional purchases marginally increase Moskovitz’s ownership but mainly signal continued insider confidence while the stock trades near $14. The incremental buy is small relative to his existing stake yet represents meaningful cash outlay, aligning management and shareholder interests.