Harley-Davidson (HOG) senior VP sells 4,241 shares in open-market trade

Rhea-AI Filing Summary

HARLEY-DAVIDSON, INC. senior vice president Charles Do reported an open-market sale of common stock. On March 12, 2026, he sold 4,241 shares of Harley-Davidson common stock at an average price of $18.095 per share.

After this transaction, Do directly held 183 shares of Harley-Davidson common stock. The filing shows no related derivative positions such as stock options or warrants in this report.

Insider Trade Summary

Net Seller: 4,241 shares

Net Sell 1 txn

Insider Do Charles

Role Sr. Vice President, HDFSI

Sold 4,241 shs ($77K)

Type	Security	Shares	Price	Value
Sale	Common Stock	4,241	$18.095	$77K

Holdings After Transaction: Common Stock — 183 shares (Direct)

FAQ

What insider transaction did Harley-Davidson (HOG) report for Charles Do?

Harley-Davidson reported that senior vice president Charles Do sold common stock. On March 12, 2026, he executed an open-market sale of 4,241 Harley-Davidson common shares at an average price of $18.095 per share, as disclosed in a Form 4 filing.

How many Harley-Davidson (HOG) shares did Charles Do sell and at what price?

Charles Do sold 4,241 Harley-Davidson common shares at $18.095 each. The Form 4 describes this as an open-market sale of non-derivative common stock on March 12, 2026, using transaction code “S” for a sale transaction.

How many Harley-Davidson (HOG) shares does Charles Do hold after the sale?

After the reported sale, Charles Do directly holds 183 Harley-Davidson shares. The Form 4 lists this figure as his total direct ownership of common stock following the 4,241-share open-market sale on March 12, 2026.

Was the Harley-Davidson (HOG) insider transaction by Charles Do an open-market sale?

Yes, the transaction is classified as an open-market sale. The Form 4 uses transaction code “S” and describes the action as an open-market or private sale of 4,241 common shares at an average price of $18.095 per share.

Does the Harley-Davidson (HOG) Form 4 for Charles Do show any derivative holdings?

The Form 4 does not list any derivative securities for Charles Do. The filing’s derivative summary is empty, indicating no reported options, warrants, or other derivative positions associated with this specific transaction disclosure.

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Accepted by SEC EDGAR 03/16/2026 - 06:13 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Do Charles

(Last) (First) (Middle)

HARLEY-DAVIDSON, INC.

3700 WEST JUNEAU AVENUE

(Street)

MILWAUKEE WI 53208

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
HARLEY-DAVIDSON, INC. [ HOG ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Sr. Vice President, HDFSI

3. Date of Earliest Transaction (Month/Day/Year)
03/12/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	03/12/2026		S		4,241	D	$18.095	183	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

Remarks:

	/s/ Paul J. Krause, as Power of Attorney	03/16/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.