Trade Desk, Inc. director Kathryn E. Falberg reported significant insider sales of Class A common stock. On March 5, 2026, she executed two open-market sale transactions totaling 152,828 shares.
She sold 102,828 shares held directly at a weighted average price of $30.45 per share, leaving 1,946 shares owned directly after the sale. A separate sale of 50,000 shares was made through a family trust at a weighted average price of $30.48 per share, after which that trust position was reduced to zero.
The reported prices reflect weighted averages for multiple trades, with transactions executed in ranges of $30.25–$30.60 and $30.36–$30.56, respectively.
The Trade Desk, Inc. announced that director Gokul Rajaram has decided to resign from its board of directors, effective April 3, 2026. The company states that his resignation is not due to any disagreement regarding its operations, policies, or practices.
Rajaram has served on the board since May 2018, and the board expressed appreciation for his years of service. The Trade Desk is incorporated in Nevada and its Class A common stock trades on the Nasdaq Stock Market under the symbol TTD.
Trade Desk, Inc. Chief Strategy Officer Samantha Jacobson reported equity awards that increase her direct ownership in both options and common stock. She received an employee stock option for 309,551 shares at an exercise price of $0.00 per share, and a restricted stock award of 167,197 Class A shares at no cost.
The restricted stock award has a vesting commencement date of March 3, 2026, with one‑sixteenth vesting on May 15, 2026 and the remainder vesting quarterly over the following 15 quarters, subject to continued employment. The option grant also begins vesting on March 3, 2026, with one‑forty‑eighth of the shares vesting monthly, likewise conditioned on continued employment with the company.
Kundra Vivek reported acquisition or exercise transactions in this Form 4 filing.
The Trade Desk Chief Operating Officer Vivek Kundra reported awards of company equity on March 3, 2026. He received an employee stock option for 309,551 shares and a restricted stock award of 167,197 Class A shares, both at a price of $0.00 per share.
The restricted stock award has a vesting commencement date of March 3, 2026, with one-sixteenth vesting on May 15, 2026 and the remainder vesting quarterly over 15 quarters, subject to continued employment. The option vests in equal monthly installments over 48 months from the same commencement date, also conditioned on continued employment.
GRANT JAY R reported acquisition or exercise transactions in this Form 4 filing.
Trade Desk, Inc.’s Chief Legal Officer Jay R. Grant reported equity awards that increase his direct holdings. On March 3, 2026, he received an award of 167,197 shares of Class A common stock at $0.00 per share and now directly holds 359,764 Class A shares.
He also received an employee stock option for 309,551 shares at $0.00 per share. The restricted stock award vests one-sixteenth on May 15, 2026, with the remainder vesting quarterly over 15 quarters, while the option vests in equal monthly installments over 48 months, in each case subject to continued employment.
Davis Tahnil R. reported acquisition or exercise transactions in this Form 4 filing.
Trade Desk, Inc. CAO and Interim CFO Tahnil R. Davis reported equity awards granted on March 3, 2026. He received an option to buy 309,551 shares of Class A common stock and a restricted stock award of 167,197 Class A shares, both at a price of $0.00 per share as compensation.
The restricted stock award has a vesting commencement date of March 3, 2026, with 1/16 of the shares vesting on May 15, 2026 and the rest vesting ratably over 15 quarters, subject to continued employment. The stock option also starts vesting on March 3, 2026, with 1/48 of the option shares vesting monthly, subject to continued employment.
The Trade Desk filed a Form 144 disclosing a proposed sale of 117,670 shares of Class A Common on Nasdaq through J.P. Morgan Securities LLC.
The securities listed as to be sold were originally acquired in open‑market purchases on 11/14/2016 (50,000 and 64,760 shares) and as RSA awards on 05/26/2020 (2,910 shares); the filing shows cash as the consideration and an execution date of 03/05/2026.
Trade Desk, Inc. director, President and CEO, and 10% owner Jeffrey Terry Green reported a series of insider transactions involving Class A Common Stock and equity awards. A limited partnership associated with him bought a total of 6,000,000 Class A shares in open-market purchases at weighted average prices reported around $23.49, $24.16, $24.97, and $25.08 per share, with individual trades occurring in ranges from $22.93 to $25.25 per share.
Green also received a direct grant of 398,089 restricted Class A shares, with one-sixteenth vesting on May 15, 2026 and the remainder vesting ratably over 15 quarterly anniversaries, subject to continued employment. In addition, he was granted 737,028 employee stock options at an exercise price of $0.00, vesting in forty-eight equal monthly installments starting on March 3, 2026, also contingent on continued employment. The filing also reflects indirect holdings through the Jeff Green Trust and the Jeff T. Green Family Foundation, where he has investment and voting control.
The Trade Desk, Inc. files its annual report describing a global, AI-enabled advertising technology platform that helps ad buyers plan, execute and measure programmatic campaigns across connected TV, video, mobile, display, audio and other digital channels.
The company focuses on the buy side, charging a platform fee based on client spend and offering extensive data, measurement and API-based customization. It highlights rapid growth in digital and programmatic advertising, especially connected TV, and emphasizes its Koa AI co-pilot, open ecosystem and global premium inventory access.
Key risks center on maintaining and growing client spend, intense competition (including large platforms), dependence on quality inventory, heavy reliance on data and identifiers, cybersecurity threats, and complex U.S. and international privacy and data-protection laws. As of June 30, 2025, non-affiliate equity market value was about $32.0 billion, with 432,868,418 Class A and 43,108,629 Class B shares outstanding as of January 31, 2026.