Welcome to our dedicated page for comScore news (Ticker: $SCOR), a resource for investors and traders seeking the latest updates and insights on comScore stock.
Our selection of high-quality news articles is accompanied by an expert summary from Rhea-AI, detailing the impact and sentiment surrounding the news at the time of release, providing a deeper understanding of how each news could potentially affect comScore's stock performance. The page also features a concise end-of-day stock performance summary, highlighting the actual market reaction to each news event. The list of tags makes it easy to classify and navigate through different types of news, whether you're interested in earnings reports, stock offerings, stock splits, clinical trials, fda approvals, dividends or buybacks.
Designed with both novice traders and seasoned investors in mind, our page aims to simplify the complex world of stock market news. By combining real-time updates, Rhea-AI's analytical insights, and historical stock performance data, we provide a holistic view of comScore's position in the market.
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Proximic by Comscore, a division of Comscore Inc. (NASDAQ: SCOR), has announced a new US patent for its livestream contextual intelligence technology, allowing publishers to effectively monetize livestream video inventory and increase advertiser confidence. This patented technology will inform dynamic ad insertion in real-time, ensuring ads appear alongside contextually relevant and brand-safe content. The development comes at a crucial time as contextual targeting gains prominence amid signal loss.
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Comscore, Inc. (NASDAQ: SCOR) has reached a multi-year agreement with Nexstar Media Group, Inc. (NASDAQ: NXST) to provide currency-grade measurement metrics for Nexstar’s local TV, broadcast, network, and digital businesses. This agreement will allow Comscore to become a key measurement partner for Nexstar, providing critical measurement metrics across various platforms. Comscore's partnership with Nexstar aims to deliver more precise audience insights across screens to help advertisers optimize total reach and measure cross-platform campaigns. The agreement is expected to offer unmatched value to advertisers and provide deeper insights into audience behavior and interaction with programming.
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Proximic by Comscore, Comscore, Inc.’s (NASDAQ: SCOR) released its second annual State of Programmatic Report for 2024. The report highlights that 62% of advertisers plan to increase investment in programmatic advertising, and contextual targeting is seen as a viable alternative to cookies. The report also reveals that almost half of all marketers will shift their CTV investment from linear TV.
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Comscore, Inc. (Nasdaq: SCOR) announced plans to nominate CEO Jon Carpenter to join the Board in 2024. Lead Director Brent Rosenthal will retire from the Board and not stand for re-election at the Company's 2024 annual meeting of stockholders. Rosenthal has served Comscore and its affiliated companies for more than 15 years, leading critical management and board rebuilding, business transformation, and financing efforts.
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Comscore, Inc. (Nasdaq: SCOR) announced a 1-for-20 reverse stock split to comply with Nasdaq listing requirements. The company expects to start trading on a split-adjusted basis on December 20, 2023. The reverse stock split aims to meet the $1.00 per share minimum bid price requirement for Nasdaq listing and make the stock more appealing to institutional and other investors. Despite market conditions leading to the reverse split, Comscore remains optimistic about achieving its 2023 financial guidance and anticipates strong growth potential for 2024 and beyond.
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Comscore (SCOR) released the first results of its new search market collection and reporting of generative AI queries, showing a 5% increase in search activity including generative AI searches in the Core Search universe. Google remains the leading source for Core Search with over 60% market share, while Microsoft experienced a 0.7 point increase in total share driven by Bing Chat generative AI search.
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Comscore has signed a multi-year agreement to serve as the exclusive television measurement provider for the Minnesota Wild of the National Hockey League, offering access to cutting-edge local television measurement solutions in nine local markets.
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Comscore, Inc. reported financial results for Q3 2023, with revenue of $91.0 million, a decrease of 1.9% compared to the same period last year. Net income was $2.6 million, compared to a net loss of $52.4 million in Q3 2022. Adjusted EBITDA was $13.4 million, an increase of 14.5% year-over-year. The company lowered its full-year revenue guidance but maintained its adjusted EBITDA guidance.
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Cadent and Proximic by Comscore announce a partnership to enable syndicated and custom audience targeting across linear TV and CTV. The integration of Proximic by Comscore's ID-based audience suite into Cadent Aperture Platform allows marketers to plan, target, activate, and measure campaigns with enhanced audience targeting capabilities. The partnership aims to provide maximum scalability and cost efficiency while following strict privacy guidelines.
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Comscore announces the inclusion of social metrics in its Media Metrix Multi-Platform suite, allowing publishers and brands to measure their comprehensive total digital population.
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-3.08%
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comScore, Inc.
Nasdaq:SCOR
SCOR Rankings
SCOR Stock Data
68.47M
3.41M
22.41%
35.6%
2.87%
Software Publishers
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United States of America
RESTON
About SCOR
comscore, inc. (nasdaq: scor) is a global leader in digital media analytics. we unify consumer behavior across platforms and screens – including tv – giving our clients a total view of the consumer, and ultimately making audiences and advertising more valuable. for more information, please visit www.comscore.com. you can also follow us on twitter (www.twitter.com/comscore) or facebook (www.facebook.com/comscoreinc).